Most research tools start at the product level. By the time you notice the whole category is oversaturated, you've already committed inventory budget.
Step 1
Explore a Category, Not Just One Product
Cortex — Squatio's niche research engine — looks at demand and competition across an entire category before you narrow down to a single listing.
Step 2
See Demand, Competition & Price Bands at a Glance
Aggregate search volume, typical price ranges, and how crowded the space already is — the view that tells you whether a niche is worth entering at all.
The Result
Find the Niche Before You Commit Inventory
Narrow to a specific product only after you know the category itself is winnable — not the other way around.