Priced at $28.33, this listing sits 39% below the average Home & Kitchen price of $46.58 across Squatio's tracked catalog (ASIN B01FXN3E74).
- Brand: Brita Drinking
- Category: Home & Kitchen
- Price: $28.33
- Rating: 4.6★ (599)
- ASIN: B01FXN3E74
- Best for: water purification
- Updated: Jul 25, 2026
Brita Large Water Filter Pitcher for Tap and Drinking Water, Includes 1 Standard Filter, BPA-Free, Lasts Two Months, 10-Cup Capacity, Bright White
Brand: Brita Drinking
Perfect For
Market Intelligence
This page monitors search performance for the term “water purification”. Search intent is commercial investigation: users are actively comparing products before a purchase decision. Sellers ranking here benefit from high consideration-stage traffic.
Product Specifications
- The BPA-free Everyday water pitcher with filter holds 10 cups of water, enough to fill 3 24-ounce reusable water bottles; Product reservoir and lid may vary
- Get great-tasting water without the waste; by switching to Brita, you can save money and replace 1,800 single-use plastic water bottles* a year; *16.9 oz water;**Based on IRI data;***vs. tap
- This space efficient Brita pitcher fits perfectly on refrigerator shelves, features an easy-fill locking lid and is easy to pour; Height 10.47"; Width 5.59"; Length/Depth 10.94"; Weight 2.29 pounds
- Brita is the #1 water filter** reducing chlorine (taste & odor), Mercury, Copper, Zinc and Cadmium; always get cleaner***
- Compatible with Longlast and Standard water filters; for the freshest tasting water, replace your Longlast filter after 120 gallons or approximately every 6 months or Standard filter after 40 gallons or approximately every 2 months
💳 Free FBA Fee & Profit Calculator
Pre-filled with this listing's real price and category — edit anything below, results update instantly.
No spreadsheet to download, no data to look up yourself — it's already filled in.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule. Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
Want to try different scenarios or embed this on your own site? Use the free standalone FBA Fee Calculator.
Price & Best Seller Rank History
Squatio's own tracking for this listing, recorded since May 15, 2026. Only dates where a value actually changed are listed.
Price history
▼ 0.6% lower than the oldest price we recorded ($28.49)
| Date | Price |
|---|---|
| Jun 25, 2026 | $28.33 |
| May 15, 2026 | $28.49 |
2 price changes recorded.
Best Seller Rank history
| Date | Rank |
|---|---|
| May 15, 2026 | #860 |
Rank has not changed since tracking began. Lower is better. Amazon reports this rank within Kitchen & Dining > Water Coolers & Filters > Pitcher Water Filters.
Last checked Aug 23, 2026 2:25am
Frequently Asked Questions
Common questions about Brita Large Water Filter Pitcher for Tap and Drinking Water, Includes 1 Standard Filter, BPA-Free, Lasts Two Months, 10-Cup Capacity, Bright White
Brita Large Water Filter Pitcher for Tap and Drinking Water, Includes 1 Standard Filter, BPA-Free, Lasts Two Months, 10-Cup Capacity, Bright White by Brita Drinking is available on Amazon at an approximate price of $28.33. You can also compare prices across other retail platforms. Squatio tracks this listing in real time — sign up to see live pricing history and BSR fluctuations.
Based on 599 verified Amazon reviews, Brita Large Water Filter Pitcher for Tap and Drinking Water, Includes 1 Standard Filter, BPA-Free, Lasts Two Months, 10-Cup Capacity, Bright White has an excellent average rating of 4.6 out of 5 stars. Products with this level of review depth generally indicate reliable real-world performance. Squatio's full analytics dashboard lets you dig into review trends, return rates, and competitor comparisons.
The primary tracked keyword for this listing is “water purification”. Squatio's keyword intelligence tool surfaces related and long-tail variants, allowing sellers to target lower-competition terms with high buyer intent.
Squatio's research database tracks Brita Drinking listings and competing products across the entire Home & Kitchen category on Amazon. Full access lets you compare BSR rankings, pricing trends, review velocity, and keyword overlap to identify exactly where Brita Large Water Filter Pitcher for Tap and Drinking Water, Includes 1 Standard Filter, BPA-Free, Lasts Two Months, 10-Cup Capacity, Bright White sits within the competitive landscape.
According to the Amazon listing, Brita Large Water Filter Pitcher for Tap and Drinking Water, Includes 1 Standard Filter, BPA-Free, Lasts Two Months, 10-Cup Capacity, Bright White includes The BPA-free Everyday water pitcher with filter holds 10 cups of water, enough to fill 3 24-ounce reusable water bottles; Product reservoir and lid may vary, Get great-tasting water without the waste; by switching to Brita, you can save money and replace 1,800 single-use plastic water bottles* a year; *16.9 oz water;**Based on IRI data;***vs. tap, and 3 additional specification items. See the Product Specifications section above for the full list.
The Amazon Standard Identification Number (ASIN) for this product is B01FXN3E74. You can use this ASIN with Squatio's ASIN Lookup tool to access full sales data, keyword rankings, and competitor pricing history.
Squatio is an Amazon product research platform that tracks pricing trends, Best Seller Rank (BSR), estimated monthly search volume, keyword intent, and competitive data across millions of listings. For products like Brita Large Water Filter Pitcher for Tap and Drinking Water, Includes 1 Standard Filter, BPA-Free, Lasts Two Months, 10-Cup Capacity, Bright White, Squatio gives sellers the intelligence to identify market timing, set competitive prices, and discover keyword gaps before competitors do.
Reviews & Questions
Community feedback from Squatio users — separate from Amazon's own rating shown above.
No reviews or questions yet — be the first to share your experience.
What Sellers Discover About This Product
Squatio aggregates Amazon listing data at scale — surfacing insights that help private label sellers, agencies, and brands make faster, smarter sourcing decisions.
Search Volume Trends
Track estimated monthly search volume for the core keyword water purification over time. Spot rising demand before competitors catch on and identify the best launch windows for your SKU.
Pricing & BSR History
Monitor how prices shift across similar listings and how Best Seller Rank moves in response. This data reveals whether a product is trending up or entering a saturated, price-compressed phase.
Keyword & Intent Mapping
Every product in Squatio is tagged with a search intent classification — informational, commercial, or transactional. For Brita Large Water Filter Pitcher for Tap and Drinking Water, Includes 1 Standard Filter, BPA-Free, Lasts Two Months, 10-Cup Capacity, Bright White, this helps you match your listing copy to how shoppers actually search.
Competitor Gap Analysis
Compare listing attributes — image count, bullet length, A+ content presence, and review velocity — against similar products in the Home & Kitchen space. Find the whitespace where you can win.
Profit Margin Modelling
Try the free FBA fee & profit calculator above for this exact listing. Squatio's full dashboard goes further — filter the entire database by margin threshold across millions of products, so you only research listings worth sourcing.
Bulk Research & Export
Don't research one product at a time. Squatio's bulk export lets you pull hundreds of matching products — filtered by category, price range, rating, and search volume — into a structured spreadsheet in one click.
🚀 Unlock Complete Product Intelligence
Go beyond basic product information. Access comprehensive market research, competitor analysis, keyword opportunities, and pricing intelligence for this product and millions more.
