Priced at $95.99, this listing sits 313% above the average Health & Household price of $23.25 across Squatio's tracked catalog (ASIN B000GISU1M).
- Brand: Optimum Nutrition
- Category: Health & Household
- Price: $95.99
- Rating: 4.7★ (482)
- ASIN: B000GISU1M
- Best for: dymatize protein powder
- Updated: Jul 25, 2026
Optimum Nutrition Standard Protein Vanilla
Brand: Optimum Nutrition
Perfect For
Market Intelligence
This product is indexed for the keyword “dymatize protein powder”. Search intent is commercial investigation: users are actively comparing products before a purchase decision. Sellers ranking here benefit from high consideration-stage traffic.
Product Specifications
- High-Protein Formula to Support Muscle Health – Delivers 24g of fast-absorbing 100% whey protein per scoop to support post-workout muscle recovery, muscle strength and muscle building when taken over time with regular resistance training.
- Enhanced Muscle Recovery With BCAAs – Includes naturally occurring BCAAs and EAAs that help get you back to your best, faster and speed up recovery after intense training sessions.
- Optimized Support for Strength & Hypertrophy Goals – Whey protein isolate is the primary ingredient with excess carbs and fat “isolated” out. Ideal for athletes looking to increase muscle strength or boost recovery between workouts.
- Mixes Smoothly for Rapid Post-Workout Use – Instantized powder dissolves quickly in water or milk, making it a convenient shake immediately after training.
- Backed by thousands of hours of research – For 35 years, athletes have trusted Optimum Nutrition to fuel their training. Optimum Nutrition delivers proven quality. Whey is backed by science and trusted by athletes, we set the Gold Standard in protein
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Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule. Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Price & Best Seller Rank History
Squatio's own tracking for this listing, recorded since May 15, 2026. Only dates where a value actually changed are listed.
Price history
▲ 39.1% higher than the oldest price we recorded ($68.99)
| Date | Price |
|---|---|
| Aug 4, 2026 | $95.99 |
| Jun 19, 2026 | $79.99 |
| May 15, 2026 | $68.99 |
3 price changes recorded.
Best Seller Rank history
| Date | Rank |
|---|---|
| May 15, 2026 | #22 |
Rank has not changed since tracking began. Lower is better. Amazon reports this rank within Diet & Sports Nutrition > Sports Nutrition > Protein > Whey.
Last checked Aug 18, 2026 3:34am
Frequently Asked Questions
Common questions about Optimum Nutrition Standard Protein Vanilla
Optimum Nutrition Standard Protein Vanilla by Optimum Nutrition is available on Amazon at an approximate price of $95.99. You can also compare prices across other retail platforms. Squatio tracks this listing in real time — sign up to see live pricing history and BSR fluctuations.
Based on 482 verified Amazon reviews, Optimum Nutrition Standard Protein Vanilla has an excellent average rating of 4.7 out of 5 stars. Products with this level of review depth generally indicate reliable real-world performance. Squatio's full analytics dashboard lets you dig into review trends, return rates, and competitor comparisons.
The primary tracked keyword for this listing is “dymatize protein powder”. Squatio's keyword intelligence tool surfaces related and long-tail variants, allowing sellers to target lower-competition terms with high buyer intent.
Squatio's research database tracks Optimum Nutrition listings and competing products across the entire Health & Household category on Amazon. Full access lets you compare BSR rankings, pricing trends, review velocity, and keyword overlap to identify exactly where Optimum Nutrition Standard Protein Vanilla sits within the competitive landscape.
According to the Amazon listing, Optimum Nutrition Standard Protein Vanilla includes High-Protein Formula to Support Muscle Health – Delivers 24g of fast-absorbing 100% whey protein per scoop to support post-workout muscle recovery, muscle strength and muscle building when taken over time with regular resistance training., Enhanced Muscle Recovery With BCAAs – Includes naturally occurring BCAAs and EAAs that help get you back to your best, faster and speed up recovery after intense training sessions., and 3 additional specification items. See the Product Specifications section above for the full list.
The Amazon Standard Identification Number (ASIN) for this product is B000GISU1M. You can use this ASIN with Squatio's ASIN Lookup tool to access full sales data, keyword rankings, and competitor pricing history.
Squatio is an Amazon product research platform that tracks pricing trends, Best Seller Rank (BSR), estimated monthly search volume, keyword intent, and competitive data across millions of listings. For products like Optimum Nutrition Standard Protein Vanilla, Squatio gives sellers the intelligence to identify market timing, set competitive prices, and discover keyword gaps before competitors do.
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What Sellers Discover About This Product
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Search Volume Trends
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Pricing & BSR History
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Keyword & Intent Mapping
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Competitor Gap Analysis
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