Top Health & Household Products
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Health & Household β with 7,186 tracked products β is one of Amazon's top subscription-driven segments. Repeat-purchase rates are high, brand loyalty is strong, and keyword intent often skews transactional. Our data surfaces high-volume, low-competition keywords across vitamins, cleaning supplies, medical devices, and personal care.
Half of all Health & Household listings are priced below $17.17; the middle 80% fall between $6.99 and $43.96. Review counts above 7,511 put a listing in the top 10% for this category.
Brusheez Kidsβ Electric Toothbrush Set - Safe & Effective for Ages 3+ - Parent Tested & Approved with Gentle Bristles, 2 Brush Heads, Rinse Cup, 2-Minute Timer, & Storage Base (Luna the Llama)
Nature Made Magnesium Citrate 250 mg per Serving, 120 Softgels
Nature Made Magnesium Citrate 250 mg per Serving, 60 Softgels
ZzzQuil, Pure Zzzs Melatonin Gummies, Sleep Aid, Melatonin 2mg, with Chamomile and Lavender, Melatonin Sleep Gummies, Sleep Aids for Adults, Wildberry Vanilla Flavored, 72 Sleep Gummies
Scherber Fully-Stocked First Responder Professional Advanced EMT/EMS Trauma Kit | HSA/FSA Approved | Reflective Bag w/10+ Compartments, Zippered Pockets & 250+ First Aid Supplies (Red)
Emergen-C Immune+ Triple Action Immune Support Powder, Super Orange, 30 ct
Adaptive Sound Technologies LectroFan Classic - Soothing Sound Machine for Sleep - Built-in Sleep Timer - Compact Design - Non-Looping Sounds - Speech Privacy - White
Adaptive Sound Technologies LectroFan Classic - Soothing Sound Machine for Sleep - Built-in Sleep Timer - Compact Design - Non-Looping Sounds - Speech Privacy - Black
Optimum Nutrition Standard Chocolate Packaging
Clearblue Rapid Detection Pregnancy Test, Home Pregnancy Kit, 2 Count
Glad Large 30 Gallon Trash Bags, Unscented Heavy Duty Garbage Bags, Forceflex with Drawstring, 68 Count (Packaging May Vary)
Cerama Bryte Glass Cooktop and Stove Top Cleaner Combo Kit - Includes Cleaning Tool, Razor, Scraper and 1 Pad to Remove Tough Stains - Use on Gas, Electric, Ceramic Surfaces, 10 Ounces, 4 Piece
ForPro Disposable Nitrile Gloves, Chemical Resistant, Powder-Free, Latex-Free, Non-Sterile, Food Safe, 4 Mil
ForPro Disposable Nitrile Gloves, 4 mil, Food Safe, Latex-Free, Non-Sterile
Nature Made Vitamin 2000 Softgels
Nature's Way Women's Probiotic Pearls, Supports Vaginal Health*, 30 ct
Lotrimin Ultra Jock Itch Cream - Powerful Butenafine Hydrochloride Treatment for Jock Itch, 0.42 Ounce (12 Grams) (Packaging May Vary)
Listerine Antiseptic Mouthwash Breath Gingivitis
Raw Unrefined Classic 1.25 1 1/4 Size Cigarette Rolling Papers, 50 Count (Pack of 6)
DrFormulas Chewable Probiotics for Kids & Adults | for Oral Dental Health, Bad Breath, & Better Digestion 20 Multi Strain - S boulardii, Lactobacillus plantarum and Bifidobacterium infantis, 60 Chews
MUELLER Sports Medicine Lumbar Back Brace with Removable Pad, Ideal for Upper and Lower Back Pain, Relief & Support for Men and Women, Strains, Sciatica, Scoliosis
Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)
Key Nutrients Multivitamin Electrolytes Recovery
Centrum Minis Silver Women's Multivitamin, Women 50 and Over, 280 Tablets | Contains Vitamin D3, B Vitamins, Calcium, and Antioxidants, Non-GMO Ingredients, Supports Memory and Cognition, GLP-1 Support
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💳 Typical FBA Fees for Health & Household
Pre-filled with this category's real average price ($23.29) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Health & Household). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Health & Household products on Amazon
Squatio currently tracks 7,186 Health & Household listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Health & Household listing is priced at $23.29. The middle 80% of listings range from $6.99 to $43.96, with a $17.17 median.
Tracked Health & Household listings average 3,088 reviews. The top 10% of listings by review count exceed 7,511 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Health & Household sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $23.29 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Health & Household listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Health & Household research.