Top Health & Household Products
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Health & Household — with 7,186 tracked products — is one of Amazon's top subscription-driven segments. Repeat-purchase rates are high, brand loyalty is strong, and keyword intent often skews transactional. Our data surfaces high-volume, low-competition keywords across vitamins, cleaning supplies, medical devices, and personal care.
Half of all Health & Household listings are priced below $17.17; the middle 80% fall between $6.99 and $43.96. Review counts above 7,511 put a listing in the top 10% for this category.
MED PRIDE Sterile Non Stick Pads for Wounds Non-Adherent Highly Absorbent Painless Removal Individually Wrapped (2x3 Inch (Pack of 100))
Amazon Basics Night Time Cold & Flu Liquid, Cherry, 12 fl oz (Pack of 1) (Previously Care)
Color Noise Sound Machines with 10 Colors Night Light 25 Soothing Sounds and Sleep White Noise Machine 32 Volume Levels 5 Timers Adjustable Brightness Memory Function for Adult Kid Baby
GUSTO [200 Pack] Striped Paper Drinking Straws – Sturdy & Non-Soggy – 100% Biodegradable, Food-Safe Ink, and Multi-Layered for Long-Lasting Use – Vibrant Assorted Colors (Formerly Comfy Package)
TROJAN Extended Pleasure Condoms, TROJAN Condoms, 12 Count
Viva Naturals Vitamin D3 5000 IU Softgels, 360 Count (125 mcg), Supports Bone & Immune Health, High Potency Vitamin D
Caffeine Pills 200mg with 100mg L-Theanine & Coconut MCT Oil, 50 Softgels
Now Supplements Bioflavonoids Antioxidant Protection
Nexcare Gentle Paper Tape, Medical Paper Tape, Secures Dressings and Lifts Away Gently - 1 In x 10 Yds, 6 Rolls of Tape
Sensodyne Pronamel Intensive Enamel Repair Toothpaste for Sensitive Teeth and Cavity Protection, Whitening Toothpaste to Strengthen Enamel, Arctic Breeze - 3.4 Ounces x 4
Sprayway 443331 Ammonia Free Glass Cleaner, 19 Oz. (4-Pack) (Packaging May Vary) (4 Case)
Sensodyne Toothpaste Strengthening Protection Packaging
Powerstep Pinnacle Plus Met Insoles
PowerStep Pinnacle Plus Met, Ball of Foot Pain Relief Orthotics, Shoe Inserts, Metatarsalgia, Arch Support, Morton's Neuroma Pain Relief, Shoe Insoles, Metatarsal Pad, Made in USA (M 6-6.5, F 8-8.5)
PowerStep Pinnacle Plus Met, Ball of Foot Pain Relief Orthotics, Shoe Inserts, Metatarsalgia, Arch Support, Morton's Neuroma Pain Relief, Shoe Insoles, Metatarsal Pad, Made in USA (M 10-10.5, W 12)
Waterpik Water Flosser 6 Count Replacement Tips With Case, Convenient, Hygienic and Sturdy for Easy Storage and Travel, Includes Precision, Orthodontic, Plaque Seeker Refill Heads Nozzles
Parodontax Active Gum Health Mouthwash, Antiplaque and Antigingivitis Mouthwash, Mint, 3x16.9 Fl Oz
Oral-B 3D White Toothbrush Heads Pack of 4 Replacement Refills for Electric Rechargeable Toothbrush
Innovo FSA/HSA Eligible Hospital Grade Silicone Twister Bulb Baby Ear Syringe and Nasal Aspirator, Sucks Snot and Mucus, Cleanable and Reusable, Clear
Zippo 3w3f Flint Wick Co Pack
Scotch Brite Value Pack Lint Roller 80 Sheets (Pack of 5)
Scotchgard Fabric Water Shield Long Lasting
Stardrops The Pink Stuff Miracle Cleaning Paste 850g
Setex Gecko Grip Ultra-Thin 0.6mm Anti Slip Eyeglass Nose Pads, (5 Clear Pair) USA Made, 2500 Innovative Microstructured Fibers per Nose Pad, 0.6mm x 7mm x 16mm
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💳 Typical FBA Fees for Health & Household
Pre-filled with this category's real average price ($23.29) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Health & Household). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Health & Household products on Amazon
Squatio currently tracks 7,186 Health & Household listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Health & Household listing is priced at $23.29. The middle 80% of listings range from $6.99 to $43.96, with a $17.17 median.
Tracked Health & Household listings average 3,088 reviews. The top 10% of listings by review count exceed 7,511 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Health & Household sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $23.29 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Health & Household listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Health & Household research.