Top Health & Household Products
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Health & Household — with 7,186 tracked products — is one of Amazon's top subscription-driven segments. Repeat-purchase rates are high, brand loyalty is strong, and keyword intent often skews transactional. Our data surfaces high-volume, low-competition keywords across vitamins, cleaning supplies, medical devices, and personal care.
Half of all Health & Household listings are priced below $17.08; the middle 80% fall between $6.99 and $43.90. Review counts above 7,672 put a listing in the top 10% for this category.
Downy Ultra Laundry Fabric Softener Liquid, April Fresh Scent, 120 Loads
Angel Soft® Toilet Paper, 2-Ply Bath Tissue, 9 Rolls (pack of 4)
Downy Ultra Laundry Liquid Fabric Softener (Fabric Conditioner), April Fresh, 44 fl oz, 60 Loads
Arm & Hammer Plus OxiClean Fresh Scent, 128 Loads Liquid Laundry Detergent, 224 Fl oz
Kaboom OxiClean Foam-Tastic™ Foaming Bathroom Cleaner, Citrus Scent, Eliminates Soap Scum, Grime and Stains, 19 oz Spray Can
Downy Fabric Softener Dryer Sheets, April Fresh, 120 Count
Downy Liquid Laundry Detergent April
Tide Gentle Liquid Laundry Detergent
Ezy Dose Organizer Medicine Compartments
WEDDINGSTAR 3-Ply Adult Washable Cloth Face Mask Reusable and Adjustable with Filter Pocket - Cactus
WEDDINGSTAR 3-Ply Adult Washable Cloth Face Mask Reusable and Adjustable with Filter Pocket - Cow Print
Nature’s Bounty Vitamin E Oil, Supports Immune & Antioxidant, 30,000IU Vitamin E, Topical or Oral, 2.5 Oz
Fresh Wave Odor Removing Gel
Saw Palmetto Men Prostate Supplement
Downy Ultra April Fresh Laundry Fabric Softener Liquid, Six 34 Fl Oz Bottles, 240 Loads Total
Allmax AAA Alkaline Batteries (600 Count Bulk) – 1.5V | Triple A • 10-Year Shelf Life • Leakproof Design • Ultra Long-Lasting • Maximum Performance
Scotchgard Fabric Water Shield Spray, 10 oz, 12 Pack | Water Repellent Spray for Clothing and Household Upholstery; Long-Lasting Water Repellent
Platypus Razoko Interdental Brush
Allmax Maximum Aaa Batteries Rechargeable 4
Pure Essence Labs Multivitamin Women
PowerStep Pinnacle Insoles, Orthotics for Plantar Fasciitis Relief, Made in USA Orthotic Insoles, Arch Support Inserts with Moderate Pronation, #1 Podiatrist Recommended (M 11-11.5, W 13-13.5)
Brawny® Square® Towels Double Regular
Bulletproof Brain Octane C8 MCT Oil, 16 oz (2-Pack) – 100% C8 from Coconut | 100% Pure Coconut Oil, Triple-Distilled Keto Energy Supplement for Coffee & Smoothies, Unflavored, No Additives, Non-GMO
Depend Fresh Protection Adult Diapers, Incontinence Underwear for Men, Disposable, Maximum, Extra-Large, Grey, 15 Count, Packaging May Vary
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💳 Typical FBA Fees for Health & Household
Pre-filled with this category's real average price ($23.28) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Health & Household). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Health & Household products on Amazon
Squatio currently tracks 7,186 Health & Household listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Health & Household listing is priced at $23.28. The middle 80% of listings range from $6.99 to $43.90, with a $17.08 median.
Tracked Health & Household listings average 3,118 reviews. The top 10% of listings by review count exceed 7,672 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Health & Household sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $23.28 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Health & Household listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Health & Household research.