Pet Supplies Market Intelligence

Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,851 Products
$32.21 Avg. Price
6,377 Avg. Reviews
12 Monthly Searches
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.50–$59.98, centered on a $19.61 median listing price. A listing needs more than 19,173 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
🏆 See the 50 best selling Pet Supplies products ›
Ark Naturals Brushless Toothpaste, Dog Dental Chews for Small Breeds, Freshens Breath, Helps Reduce Plaque & Tartar, 12oz, 1 Pack

Ark Naturals Brushless Toothpaste, Dog Dental Chews for Small Breeds, Freshens Breath, Helps Reduce Plaque & Tartar, 12oz, 1 Pack

β˜… 4.40 (88 reviews)
$16.49
📦

Amazon Basics Multi-Platform Cat Tree with Scratching Post for Indoor Cats up to 25lbs, 18 x 14 x 22 Inches, Beige

β˜… 4.50 (88 reviews)
$31.49
Taglory Reflective Dog Leash for Small Dogs, 3/4in x 6ft, Black | Ideal for Night Walking, Strong for Sudden Pulls, Lightweight & Gentle on the Neck, Soft Padded Handle

Taglory Reflective Dog Leash for Small Dogs, 3/4in x 6ft, Black | Ideal for Night Walking, Strong for Sudden Pulls, Lightweight & Gentle on the Neck, Soft Padded Handle

β˜… 4.70 (88 reviews)
$8.99
Petmate Pet Porter Dog Kennel 24", Dark Gray & Black, for Pets 15-20lbs, Made in USA

Petmate Pet Porter Dog Kennel 24", Dark Gray & Black, for Pets 15-20lbs, Made in USA

β˜… 4.40 (88 reviews)
$32.50
MADE TO ROAM Explorer Dog Collar | Heavy Duty Nylon & Durable Metal Buckle | Premium adjustable collar with rust-resistant hardware. Fits small to large dogs. 15 colors. Matching leash & harness

MADE TO ROAM Explorer Dog Collar | Heavy Duty Nylon & Durable Metal Buckle | Premium adjustable collar with rust-resistant hardware. Fits small to large dogs. 15 colors. Matching leash & harness

β˜… 4.70 (88 reviews)
$23.99
PetSafe CozyUp Wooden Bed Ramp for Cats & Dogs, Furniture-Grade with High-Traction Carpet Surface, Cherry

PetSafe CozyUp Wooden Bed Ramp for Cats & Dogs, Furniture-Grade with High-Traction Carpet Surface, Cherry

β˜… 4.40 (88 reviews)
$81.87
JUNSPOW Cat Bed Dog/Pet Hammock Bed Free-Standing Kitty Sleeping Cat Supplies Pet Supplies Whole Wash Stable & Breathable Easy Assembly Indoors Outdoors, 16.9 in x 16.9 in x 9.5 in

JUNSPOW Cat Bed Dog/Pet Hammock Bed Free-Standing Kitty Sleeping Cat Supplies Pet Supplies Whole Wash Stable & Breathable Easy Assembly Indoors Outdoors, 16.9 in x 16.9 in x 9.5 in

β˜… 4.40 (88 reviews)
$26.99
Feandrea Cat Tree, 55.8-Inch Cat Tower, Multi-Level Plush Condo with 11 Scratching Posts, 2 Perches, Hammock, Cave, Light Gray UPCT15W

Feandrea Cat Tree, 55.8-Inch Cat Tower, Multi-Level Plush Condo with 11 Scratching Posts, 2 Perches, Hammock, Cave, Light Gray UPCT15W

β˜… 4.50 (88 reviews)
$49.97
Fluval Carbon Filter Media for Aquariums, Premium Bituminous Carbon Inserts, 100-gram Nylon Bags, 3 Count (Pack of 1), A1440

Fluval Carbon Filter Media for Aquariums, Premium Bituminous Carbon Inserts, 100-gram Nylon Bags, 3 Count (Pack of 1), A1440

β˜… 4.80 (88 reviews)
$14.99
NESTROAD Dog Harness for Large Dogs,No Pull Dog Vest Harness with Leash,Reflective Adjustable Pet Harness with Easy Control Soft Handle (Large,Pink)

NESTROAD Dog Harness for Large Dogs,No Pull Dog Vest Harness with Leash,Reflective Adjustable Pet Harness with Easy Control Soft Handle (Large,Pink)

β˜… 4.40 (88 reviews)
$20.66
Blueberry Pet Adjustable Large Dog Collars for Medium Dogs, Small Dogs, Puppy Collar, Flower for Dog Collar Female, Pink Dog Collar Girl Flower, 18-26 Inch

Blueberry Pet Adjustable Large Dog Collars for Medium Dogs, Small Dogs, Puppy Collar, Flower for Dog Collar Female, Pink Dog Collar Girl Flower, 18-26 Inch

β˜… 4.80 (88 reviews)
$12.99
Cesar Filets in Gravy Adult Wet Dog Food Variety Pack, Filet Mignon and New York Strip Flavors, 3.5 oz. Easy Peel Dog Food Tray, 12 Count (Pack of 1)

Cesar Filets in Gravy Adult Wet Dog Food Variety Pack, Filet Mignon and New York Strip Flavors, 3.5 oz. Easy Peel Dog Food Tray, 12 Count (Pack of 1)

β˜… 4.70 (87 reviews)
$13.22
WINGOIN Black Tactical Dog Harness for Large Dogs, Heavy Duty No Pull Dog Harness with Handle, Adjustable Reflective Military K9 German Shepherd Big Size Dog Vest for Walking, Training, Hunting (L)

WINGOIN Black Tactical Dog Harness for Large Dogs, Heavy Duty No Pull Dog Harness with Handle, Adjustable Reflective Military K9 German Shepherd Big Size Dog Vest for Walking, Training, Hunting (L)

β˜… 4.40 (87 reviews)
$26.99
Taglory Dog Leash for Small Dogs, Double-Sided Reflective for Night Walking, Neoprene Padded Handle, 3/4 inch by 5 ft, Lightweight for Small Medium Breeds up to 30 lbs, Sky Blue

Taglory Dog Leash for Small Dogs, Double-Sided Reflective for Night Walking, Neoprene Padded Handle, 3/4 inch by 5 ft, Lightweight for Small Medium Breeds up to 30 lbs, Sky Blue

β˜… 4.70 (87 reviews)
$7.05
Halti Comfort Collar Neoprene Padded Reflective

Halti Comfort Collar Neoprene Padded Reflective

β˜… 4.60 (87 reviews)
$18.24
Cat Dancer Products Charmer Interactive Cat Toy

Cat Dancer Products Charmer Interactive Cat Toy

β˜… 4.70 (87 reviews)
$7.01
PetSafe ScoopFree Crystal Litter Tray Refills – Premium Blue Crystals, 6-Pack – Disposable Tray – Includes Leak Protection & Low Tracking Litter – Absorbs Odors on Contact

PetSafe ScoopFree Crystal Litter Tray Refills – Premium Blue Crystals, 6-Pack – Disposable Tray – Includes Leak Protection & Low Tracking Litter – Absorbs Odors on Contact

β˜… 4.60 (86 reviews)
$119.00
Cafhelp 2 Pack Dog Combs with Rounded Ends Stainless Steel Teeth, Cat Comb for Removing Tangles and Knots, Professional Grooming Tool for Long and Short Haired Dog, Cat and other pets, 6.3IN/7.4IN

Cafhelp 2 Pack Dog Combs with Rounded Ends Stainless Steel Teeth, Cat Comb for Removing Tangles and Knots, Professional Grooming Tool for Long and Short Haired Dog, Cat and other pets, 6.3IN/7.4IN

β˜… 4.70 (86 reviews)
$6.99
Elevated Dog Bed for Medium Dogs, Dog Cot Bed with Sturdy Steel Frame for Indoor & Outdoor Use, Non Slip, Easy to Clean, 43.5 Inches, Blue

Elevated Dog Bed for Medium Dogs, Dog Cot Bed with Sturdy Steel Frame for Indoor & Outdoor Use, Non Slip, Easy to Clean, 43.5 Inches, Blue

β˜… 4.60 (86 reviews)
$26.99
LUKITO Lick Mat for Dogs & Cats 2 Pack with Suction Cups, Dog Lick Mat for Anxiety Relief, Dog Toys to Keep Them Busy, Peanut Butter Licking Pad for Boredom Reducer, Perfect for Bathing Grooming

LUKITO Lick Mat for Dogs & Cats 2 Pack with Suction Cups, Dog Lick Mat for Anxiety Relief, Dog Toys to Keep Them Busy, Peanut Butter Licking Pad for Boredom Reducer, Perfect for Bathing Grooming

β˜… 4.40 (86 reviews)
$8.99
Heavy Duty Steel-Framed Portable Elevated Pet Bed, Elevated Cooling Pet Cot, 43.5" L x 25.5" W x 7.8" H(M, Grey)

Heavy Duty Steel-Framed Portable Elevated Pet Bed, Elevated Cooling Pet Cot, 43.5" L x 25.5" W x 7.8" H(M, Grey)

β˜… 4.60 (86 reviews)
$26.99
Novkin 2-Pack LED Dog Collar, Light Up Dog Collars,Rechargeable Dog Lights for Night Walking,Universal, Reusable Safety Necklace for Small Medium Large Dogs RED&Pink

Novkin 2-Pack LED Dog Collar, Light Up Dog Collars,Rechargeable Dog Lights for Night Walking,Universal, Reusable Safety Necklace for Small Medium Large Dogs RED&Pink

β˜… 4.40 (86 reviews)
$13.99
F-color SUV Cargo Liner for Dogs, Heavy Duty Water Resistant Pet Cargo Cover Dog Seat Cover Mat for Mid-Size SUVs Sedans Vans with Bumper Flap Protector, Non-Slip, Standard Size Universal Fit, Black

F-color SUV Cargo Liner for Dogs, Heavy Duty Water Resistant Pet Cargo Cover Dog Seat Cover Mat for Mid-Size SUVs Sedans Vans with Bumper Flap Protector, Non-Slip, Standard Size Universal Fit, Black

β˜… 4.70 (86 reviews)
$28.49
Pooph Pet Odor Eliminator, 32oz - Eliminates Odors at the Molecular Level, Dogs, Cats, Freshener, Eliminator, Urine, Poop, Pee, Deodorizer, Nature’s, Puppy, Fresh, Clean, Furniture, Potty

Pooph Pet Odor Eliminator, 32oz - Eliminates Odors at the Molecular Level, Dogs, Cats, Freshener, Eliminator, Urine, Poop, Pee, Deodorizer, Nature’s, Puppy, Fresh, Clean, Furniture, Potty

β˜… 4.50 (86 reviews)
$21.97
📊

Unlock Full Market Intelligence for Pet Supplies

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 2,851 products in this category.

No credit card required • Cancel anytime

💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($32.21) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,851 products.

2,851 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $32.21. The middle 80% of listings range from $8.50 to $59.98, with a $19.61 median.

Tracked Pet Supplies listings average 6,377 reviews. The top 10% of listings by review count exceed 19,173 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.21 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

Affiliate

Book a Demo

Book a Demo of Squatio’s All-in-One Amazon FBA Seller Tool

This free demo shows you how to track important metrics and grow your business effectively.

Enter your information to register for the Free demo.