Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.50–$59.98, centered on a $19.61 median listing price. A listing needs more than 19,173 reviews to reach the top decile by review volume in this category.
JW Pet Hol-ee Roller Extreme Dog Toy Puzzle Ball, Natural Rubber, Medium (4.5 Inch Diameter), Colors May Vary
JW Pet GripSoft Cat Nail Clippers Non-Slip Handle, One Size Fits All
Hill's Science Diet Adult 1-6 Small & Mini Dry Dog Food, Lamb Meal & Brown Rice, 4.5 lb. Bag
Hey-brother Large Multi-Level Cat Tree Condo Furniture with Sisal-Covered Scratching Posts, 2 Bigger Plush Condos, Perch Hammock for Kittens, Cats and Pets Smoky Gray MPJ020G
Hey-brother Large Multi-Level Cat Tree Condo Furniture with Sisal-Covered Scratching Posts, 2 Bigger Plush Condos, Perch Hammock for Kittens, Cats and Pets Light Gray MPJ020W
KONG Ball with Hole - Durable Dog Fetch Toy for Training, Interactive Playtime & More - Classic KONG Natural Rubber Ball - Red - For Small Dogs
Wahl Pro Animal Stainless Steel Attachment Combs - 8 Cutting Lengths - Color-Coded Dog & Cat Clipper Guides - Animal Grooming Essentials - Snag-Free Cutting - Multicolor 2
Lixit Wide Mouth BPA-Free Cage Water Bottles for Rabbits, Ferrets, Guinea Pigs, Rats, Chinchillas, Hamsters, Mice, Hedgehogs, Gerbils and Other Small Animals. (Translucent, 8 Ounce)
KONG Stuff-A-Ball - Durable Chew Toy for Dogs - Natural Rubber Dog Toy for Dental Health - Pet Toy for Chewing & Teeth Cleaning - Stuffable Toy for Dog Treats & Snacks - for Large Dogs
IRIS USA Dog Food Storage Container, Up to 54 lbs, Navy/Pearl, Made in USA | Wheels for Mobility, Airtight Seal, BPA-Free, Best for Bird Seed, Cat food, Cat Litter, Chicken Feed, Pellets
TBTeek Cat Toys, with Metal Case, 2 Pieces, Rechargeable, 7 Adjustable Patterns, Interactive Kitten Pet Dog Chase Toy for Cats Fun Playing Exercise
MidWest Homes for Pets Small Wabbitat Rabbit Cage, Grid Mesh Floor, Removable Tray, Top & Front Door Access, Rust Resistant Finish, No Tools Required
MidWest Homes for Pets Medium Wabbitat Rabbit Cage, Grid Mesh Floor, Removable Tray, Top & Front Door Access, Rust Resistant Finish, No Tools Required
Lixit Wide Mouth BPA-Free Cage Water Bottles for Rabbits, Ferrets, Guinea Pigs, Rats, Chinchillas, Hamsters, Mice, Hedgehogs, Gerbils and Other Small Animals. (Translucent, 16 Ounce)
Vet's Best Dog Ear Cleaner Kit - Multi-Symptom Ear Relief - Wash & Dry Treatment - Alcohol-free
Van Ness Pets Odor Control Large Enclosed Sifting Cat Pan with Odor Door, Hooded, Beige, CP66, L (Pack of 1)
Penn-Plax Cascade 300 Power Filter – Hang-On Filter with Quad Filtration – Great for Freshwater and Saltwater Setups
Kaytee Wild Bird (No Mess or Waste Free) Food Seed Blend For Blue Jays, Woodpeckers, Juncos, Cardinals, Grosbeaks, Sparrows, and Finches, 10 Pound, (Packaging May Vary)
Penn-Plax Cascade 100 Power Filter – Hang-On Filter with Quad Filtration – Great for Freshwater and Saltwater Setups
E-Collar ET-300 Mini Educator Remote Dog Training Collar – 1/2 Mile Waterproof, Premium Finger Clicker Trainer, 100 Stimulation Levels + Vibration + Light + Sound – 1 Dog Small to Medium, Yellow
GORILLA GRIP Cat Litter Box Mat, Cushioned Coil Mesh Litter Trapping Mats, Scatter Control Supplies for Less Mess, Phthalate Free, Ultra Deep Catch Grooves, Rinse or Vacuum to Clean, 24x17 Gray
Penn-Plax Bird Life Wooden Playpen – Perfect for Cockatiels and Conures – Large
Zoo Med Reptile Rock Food Dish, Medium, 7.25"l x 6"w x 0.75"h, Colors may vary Black
Purina Pro Plan Small Breed Dry Dog Food Chicken and Rice Formula With Guaranteed Live Probiotics - 18 lb. Bag
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.21) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.21. The middle 80% of listings range from $8.50 to $59.98, with a $19.61 median.
Tracked Pet Supplies listings average 6,377 reviews. The top 10% of listings by review count exceed 19,173 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.21 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
