Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.81 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.08 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
Puppia Soft Harness Black Medium

Puppia Soft Harness Black Medium

β˜… 4.30 (257 reviews)
$21.00
Aggressive Chewers Twisted Indestructible Teething

Aggressive Chewers Twisted Indestructible Teething

β˜… 4.20 (257 reviews)
$15.98
Bedsure Calming Dog Large Dogs

Bedsure Calming Dog Large Dogs

β˜… 4.60 (257 reviews)
$79.99
Bedsure Calming Cat Small Cats

Bedsure Calming Cat Small Cats

β˜… 4.60 (257 reviews)
$25.99
Vet Recommended Id Personalized Anodized

Vet Recommended Id Personalized Anodized

β˜… 4.60 (256 reviews)
$3.49
Purina Friskies Treasures Cheese Variety

Purina Friskies Treasures Cheese Variety

β˜… 4.70 (256 reviews)
$10.07
Bedsure Calming Beds Indoor Cats

Bedsure Calming Beds Indoor Cats

β˜… 4.60 (255 reviews)
$25.99
Ppogoo Non Breakable Scooper Strength Material

Ppogoo Non Breakable Scooper Strength Material

β˜… 4.30 (254 reviews)
$19.95
MULTIPET Duckworth Plush Filled Dog Toy, Assorted Colors, (Pack of 1)

MULTIPET Duckworth Plush Filled Dog Toy, Assorted Colors, (Pack of 1)

β˜… 4.30 (254 reviews)
$5.39
Midwest Homes Pets Snapy Stainless

Midwest Homes Pets Snapy Stainless

β˜… 4.40 (252 reviews)
$17.99
Midwest Homes Pets Snapy Animals

Midwest Homes Pets Snapy Animals

β˜… 4.40 (252 reviews)
$16.95
Simple Solution Disposable Absorbent Indicator

Simple Solution Disposable Absorbent Indicator

β˜… 4.20 (252 reviews)
$22.47
Wireless Cat Water Fountain - 108oz/3.2L Automatic Cat Water Fountain Cordless, Stainless Steel Battery Operated Pet Fountain Rechargeable Water Dispenser for Cats, Dogs, Multiple Pets

Wireless Cat Water Fountain - 108oz/3.2L Automatic Cat Water Fountain Cordless, Stainless Steel Battery Operated Pet Fountain Rechargeable Water Dispenser for Cats, Dogs, Multiple Pets

β˜… 4.20 (249 reviews)
$39.99
Purina Fancy Feast Classic Collection

Purina Fancy Feast Classic Collection

β˜… 4.70 (247 reviews)
$28.06
Sheba Portions Sustainable Signature Whitefish

Sheba Portions Sustainable Signature Whitefish

β˜… 4.70 (246 reviews)
$23.38
Hartz Ultraguard Purple Collar Kittens

Hartz Ultraguard Purple Collar Kittens

β˜… 4.10 (246 reviews)
$3.97
Canine Hardware Chuckit Fetch Large

Canine Hardware Chuckit Fetch Large

β˜… 4.50 (245 reviews)
$29.98
Purina Healthy Kitten Formula Food

Purina Healthy Kitten Formula Food

β˜… 4.80 (245 reviews)
$34.48
Chuckit Fetch Giggle Sounds Small

Chuckit Fetch Giggle Sounds Small

β˜… 4.50 (245 reviews)
$19.99
Jolly Pets Soccer Ocean Medium

Jolly Pets Soccer Ocean Medium

β˜… 4.40 (242 reviews)
$17.99
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Jolly Pets Soccer Orange X Large

β˜… 4.40 (241 reviews)
$18.56
Milk Bone Flavor Snacks Biscuits 7 Pound

Milk Bone Flavor Snacks Biscuits 7 Pound

β˜… 4.80 (241 reviews)
$14.97
Jolly Pets Soccer Green Medium

Jolly Pets Soccer Green Medium

β˜… 4.40 (241 reviews)
$11.99
Godog Checkers Rooster Guard Technology

Godog Checkers Rooster Guard Technology

β˜… 4.10 (239 reviews)
$14.99

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page β€” closest to breaking through first.

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.81) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.81. The middle 80% of listings range from $8.38 to $56.88, with a $19.08 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.81 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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