Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.
Stewart Freeze Dried Dog Treats, 100% Beef Liver, 4 oz Tub | Premium Quality Raw Protein, Single Ingredient, High Protein Training Treats & Food Topper, No Refrigeration, Cat Friendly
Black Rhino Dog Collars for Medium Dogs - Adjustable Reflective Heavy Duty Dog Collar with Ultra-Soft Neoprene Padding - Weatherproof, Durable, and Comfortable for Active Dogs - Sport Blue and Black
Coralife LED Biocube Aquarium Starter Kit, 16 Gallon Tank for Beginners | Start a reef tank. Cube aquarium with LED hood. Fish tank with filter, pump, 24-hour timer
Pet Qwerks Dinosaur BarkBone, Nylon Dog Bone for Aggressive Chewers Chew Dog Toy, Bacon Flavor - Medium 8.5"
Milk-Bone Soft & Chewy Dog Training Treats, 25 oz Canister
Virbac EPIOTIC® Advanced Ear Cleanser | Powerful and Gentle Cleanser For Dogs and Cats of all ages, 4 oz
Kaytee 13" Clear Run-About Exercise Ball For Pet Rats & Chinchillas
MidWest Homes for Pets Folding Metal Puppy / Dog Exercise Pen, Indoor/Outdoor Playpen with No Door, Provides 16 Sq Feet of Play Space, 30-Inches Tall, Black E-Coated
EHEYCIGA Orthopedic Extra Large Dog Bed, Waterproof Washable XL Pet Bed 44" | Non-Slip Bottom and Egg-Crate Polyurethane Foam Big Dog Couch Bed with Washable Removable Cover, Grey
Kaytee 7" Clear Run-About Exercise Ball For Pet Hamsters & Gerbils
Kaytee 5" Clear Run-About Exercise Ball For Pet Dwarf Hamsters & Mice
Tetra Whisper Internal Power Filter 5 To 10 Gallons, For aquariums, In-Tank Filtration With Air Pump, Black
BARKBAY No Pull Dog Harness Front Clip Heavy Duty Reflective Easy Control Handle for Large Dog Walking(Black,L)
Epica Professional Dog Nail Clipper - Dog Nail Trimmer for Large Dogs - Easy and Safe Pets Grooming Clippers - Cat Claw Trimmer with Safety Guard (Large)
Depets Self Cleaning Slicker Brush, Dog Cat Bunny Pet Grooming Shedding Brush - Easy to Remove Loose Undercoat, Pet Massaging Tool Suitable for Pets with Long or Short Hair
Tetra Whisper Internal Filter 20 To 40 Gallons, For Aquariums, In-Tank Filtration With Air Pump
Tetra Whisper 4i Internal Power Filter, Filtration for Aquariums Between 1 and 4 Gallons
Amazon Basics Leak-Proof Dog and Puppy Potty Training Pee Pads with Quick-Dry 5-Layer Surface, Standard Absorbency, Giant Size, 27.5 x 44 Inch, Blue & White, 40-Pack
Pedigree Dentastix Large Breed Dental Dog Treats, Variety, 51 Count | Original, Beef & Fresh Flavors, triple action dental care, reduces tartar, cleans teeth, freshens breath, for dogs 40+ lbs
Gooby - Fleece Vest, Small Dog Pullover Fleece Jacket with Leash Ring, Blue, Medium
Van Ness 10-Pound Food Container with Fresh-Tite Seal (FC10) white
Jolly Pets Tug-n-Toss - Heavy Duty Chew Ball w/ Handle (Blue, 6") for Medium Breeds | Medium 6 inch jolly ball with handle for dogs 20-60 lbs, durable ball that won't deflate when punctured, floats, USA made
Gooby Fleece Vest Dog Sweater - Lavender, Medium - Warm Pullover Fleece Dog Jacket with O-Ring Leash for Small to Medium Dogs
OurPet's Play-N-Squeak Twice the Mice Cat Toy, 2pc (Interactive Catnip Toy, Real Mouse Electronic Sound)
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.
Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
