Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.50–$59.98, centered on a $19.61 median listing price. A listing needs more than 19,173 reviews to reach the top decile by review volume in this category.
Embark Adventure No Pull Dog Harness, Reflective Trim No Pull Harness for Medium Sized Dog - Military Grade Nylon, Front Clip with Gel Lined Handle. Soft & Padded Puppy
COMFORT ZONE Multi Cat Calming Diffuser Refill, 2 Pack – Cat Calming Pheromone Refills Help Reduce Anxiety, Stress, Scratching, Urine Marking, Multi-Cat Aggression, (30-Day Refills, 60-Day Supply)
Petmate Feeder Pearlescent Colors Sizes
Milo’s Kitchen Chicken Meatballs Dog Treats, 18 Oz. Bag
Greenies Pill Pockets for Dogs Small Size, Tablet Pill Treats for Dogs, Chicken Flavor, 3.2 oz. Pouch
COMFORT ZONE Multi Cat Calming Diffuser Refill, 6 Pack – Cat Calming Pheromone Refills Help Reduce Anxiety, Stress, Scratching, Urine Marking, Multi-Cat Aggression, (30-Day Refills, 180-Day Supply)
Cat Nail Clipper by H&H Pets - Professional Sharp Stainless Steel Claw Clipper Trimmer with Sturdy Non Slip Handles - For Small Animal & Cats Nail Cutter
Burt's Bees for Pets Oatmeal Dog Conditioner with Colloidal Oat Flour and Honey, Moisturizes and Softens Dry Dog Coats, pH Balanced and Fragrance-Free, 95% Natural Origin, 10 Fl Oz
BESTLE Extra Large Pet Training and Puppy Pads Pee Pads for Dogs 28"x34" -40 Count Super Absorbent & Leak-Proof
Yingdelai Dog Poop Bag Biodegradable - 540 Count Dog Waste Bags with Dispenser, Extra Thick Strong Leak Proof Poop Bags for Dogs Doggy | Scented
Embark Adventure No-Pull Large Dog Harness – Reflective Trim, Military-Grade Nylon, Front Clip with Gel-Lined Handle
Milk-Bone Trail Mix, Crunchy & Chewy Dog Treats, 20 Oz. Bag | Made with real beef & sweet potato, bite sized dog treats in a mix of fun shapes and textures
SAVFOX 30 inches Calming Donut Dog Bed - 3X Durable Plush Faux Fur, Machine Washable & Non-Slip, Fits up to 45 lbs, Light Grey
SAVFOX 36 inches Calming Donut Dog Bed - 3X Durable Plush Faux Fur, Machine Washable & Non-Slip, Fits up to 100 lbs, Light Grey
KONG - ZoomGroom - Dog Brush for Grooming and Shampooing - Red Brush for Large Dogs
Kaytee Clean & Cozy Lavender Paper Bedding For Pet Guinea Pigs, Rabbits, Hamsters, Gerbils, and Chinchillas, 49.2 Liters
Embark Adventure XL Dog Harness No-Pull for Extra Large Dogs – Reflective, Military-Grade Nylon, Dual Leash Clips, Gel-Lined Handle, Soft & Padded
Whitetail Naturals Deer Antler Dog Chews (3 Pack Medium) - Long Lasting, Naturally Shed Whole Antlers for Dogs - Long Lasting Dog Bones for Power Chewers
EcoBark Small Dog Harness - Step in Reflective Soft Luxury Mesh Ultra Padded Harness for Puppies, Toy Breeds, and Small Dogs - Comfortable & Secure Halter - Adjustable Pet Vest Wrap (Small, Lavender)
Outward Hound by Nina Ottosson Dog Tornado – Interactive Treat Puzzle Enrichment Toy, 3 Spinning Layers, Level 2 Intermediate
Allisandro Luxurious Dog Blanket, 350 GSM Super Fuzzy Microplush Fleece Pet Blankets for Small Medium Large Dogs and Cats, Pink Paw and Bone, 32" x 24"
Kaytee Koi’s Choice Koi Floating Fish Food, For Koi, Goldfish and Pond Fish, 3 pounds
YUDODO Pet Sling Carrier for Small Dogs Cats Puppy Crossbody Bag Carrier
PetSafe Drinkwell Replacement Carbon Filters - Activated Carbon Cat Water Fountain Filter for Clean & Fresh Water & Better Taste - Fountain Cartridge Refill - 3 Pack
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.21) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.21. The middle 80% of listings range from $8.50 to $59.98, with a $19.61 median.
Tracked Pet Supplies listings average 6,377 reviews. The top 10% of listings by review count exceed 19,173 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.21 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
