Published November 1, 2026 · Squatio Market Intelligence
This report tracks real 30-day price and Best Sellers Rank movement across 33,729 Amazon products sampled from 25 categories, based on Squatio's own daily tracking data. The biggest price mover was Electronics, up 5.08% over the last 30 days. Books showed the most Best Sellers Rank volatility of any tracked category this month.
| Category | Sample | Avg. Price | 30-Day Change | BSR Volatility | <$10 | $10–25 | >$25 |
|---|---|---|---|---|---|---|---|
| Arts, Crafts & Sewing | 1,500 | $20.17 | ▲ 0.35% | 0.0 | 41.7% | 40.9% | 17.3% |
| Automotive | 1,500 | $56.86 | ▲ 0.42% | 0.0 | 17.1% | 35.8% | 47.1% |
| Baby Products | 1,500 | $33.06 | ▲ 0.18% | 0.0 | 21.7% | 45.3% | 33.0% |
| Beauty & Personal Care | 1,500 | $19.42 | ▼ 0.03% | 0.0 | 41.0% | 41.4% | 17.6% |
| Movies & TV | 1,500 | $38.81 | ▲ 0.36% | 117.8 | 30.5% | 39.1% | 30.5% |
| Musical Instruments | 1,500 | $113.20 | ▲ 0.59% | 0.0 | 12.7% | 27.4% | 59.9% |
| Office Products | 1,500 | $29.59 | ▲ 0.70% | 0.8 | 35.3% | 40.8% | 23.9% |
| Patio, Lawn & Garden | 1,500 | $87.48 | ▲ 0.78% | 0.0 | 9.9% | 33.4% | 56.7% |
| Pet Supplies | 1,500 | $32.85 | ▲ 1.17% | 0.0 | 16.1% | 47.4% | 36.5% |
| Sports & Outdoors | 1,500 | $55.09 | ▲ 0.38% | 0.1 | 8.7% | 35.6% | 55.7% |
| Tools & Home Improvement | 1,500 | $52.28 | ▲ 0.12% | 0.0 | 17.5% | 35.9% | 46.6% |
| Cell Phones & Accessories | 1,500 | $45.38 | ▼ 0.14% | 0.5 | 38.2% | 42.6% | 19.2% |
| Clothing, Shoes & Jewelry | 1,500 | $30.03 | ▲ 0.19% | 0.0 | 7.7% | 50.5% | 41.9% |
| Electronics | 1,500 | $128.33 | ▲ 5.08% | 0.0 | 17.9% | 28.4% | 53.7% |
| Grocery & Gourmet Food | 1,500 | $20.01 | ▼ 0.27% | 2.7 | 37.7% | 35.7% | 26.6% |
| Health & Household | 1,500 | $23.41 | ▲ 2.08% | 0.0 | 24.9% | 46.5% | 28.6% |
| Home & Kitchen | 1,500 | $46.81 | ▲ 0.76% | 0.0 | 10.2% | 39.1% | 50.7% |
| Industrial & Scientific | 1,500 | $35.77 | ▲ 0.08% | 9.2 | 30.8% | 40.8% | 28.4% |
| Video Games | 1,499 | $76.43 | ▲ 1.47% | 0.1 | 6.0% | 29.3% | 64.7% |
| Toys & Games | 1,498 | $40.36 | ▲ 0.93% | 0.0 | 20.2% | 45.0% | 34.9% |
| Books | 1,493 | $22.72 | ▲ 1.42% | 8,417.2 | 31.4% | 47.4% | 21.2% |
| Kindle Store | 744 | $8.45 | ▲ 0.02% | 0.0 | 72.0% | 27.0% | 0.9% |
| CDs & Vinyl | 522 | $45.86 | ▲ 0.16% | 0.0 | 16.1% | 46.0% | 37.9% |
| Kitchen & Dining | 505 | $46.70 | ▲ 0.90% | 2.0 | 11.3% | 39.6% | 49.1% |
| Collectibles & Fine Art | 468 | $181.90 | ▼ 2.69% | 0.0 | 13.7% | 27.8% | 58.6% |
Methodology: for each category, up to 1,500 randomly sampled live product listings were checked against Squatio's daily price and Best Sellers Rank tracking. "30-Day Change" compares each product's current price to its recorded price ~30 days prior; BSR Volatility is the standard deviation of each product's daily rank over the same window, averaged across the sample. Squatio's price/BSR history tracking is ongoing and growing daily — this report reflects short-term (30-day) movement only, not seasonal or year-over-year trends.
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