Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.50–$59.98, centered on a $19.61 median listing price. A listing needs more than 19,173 reviews to reach the top decile by review volume in this category.
Purina ONE Tender Selects Dry Cat Food, Salmon, 7 lb Bag | Real salmon is the #1 ingredient made with carrots, peas, vitamins A and E for bright eyes, strong muscles and digestion
Pup-Peroni Original Beef Recipe Dog Treats, 22.5 Oz. Bag
Nylabone Healthy Edibles Dog Treats Variety Pack, Small, 3 Count | Roast beef, chicken, & bacon flavor, natural dog treats, USA made, highly digestible, dog bones for small dogs up to 25 lbs
THORNELL Cat Odor-Off Concentrate Pet Smell Odor Eliminator – Cat Odor Eliminator Concentrate for Pet Urine Odor, Tomcat Spray for Cat Urine Smell, Feces on Carpet & Litter Boxes – 16oz
Sheba Perfect Portions Pate Wet Cat Food, Sustainable Salmon, 2.6 oz, 24 ct | Grain-free, made in USA, Sustainable salmon, no fillers or artificial flavors, complete & balanced, twin-pack trays
Veterinary Formula De-Skunk Odor Destroying Shampoo for Dogs, 32 oz – Professional Strength Pet Wash Removes Tough Smell from Furniture, Carpet & Clothes – Fast Acting De-Greaser Formula
Litter-Robot 3 Connect by Whisker, Grey - Automatic, Self-Cleaning Cat Litter Box, App Control, Helps Reduce Litter Box Odors, Works with Any Clumping Litter, WhiskerCare 1-Year Warranty
SHARLOVY XL Dog Chew Toys for Aggressive Chewers Large Breed, 14 Pack Tough Indestructible Dog Toys for Aggressive Chewers, Durable Puppy Chew Toys for Teething, Heavy Duty Cotton Rope Toys
Andis – 64123, Ultra Edge Detachable Dog Clipper Blade – Carbon-Infused Steel, Long-Lasting Sharp Edges with Deep Teeth, Removes Hair 3/8-Inch (9.5 mm) - Fits AG, AGC, BDC Models - Size-4 FC, Chrome
earthbath, Ultra-Mild Wild Cherry Puppy Shampoo - Extra Gentle & Tearless Dog Shampoo, Made in USA, Deodorizing Dog Wash, Cruelty Free Puppy Supplies, Shampoo for Smelly Dogs - 16 Oz (1 Pack)
Bodhi Dog Shampoo Brush - Pet Grooming & Bath Supplies for Dogs and Cats - Bath Brush for Long & Short Hair - Premium Scrubber for Shower, Showerhead, Sprayer & Bathing (One Pack, Blue)
Harrison's Bird Foods Adult Lifetime Coarse Certified Organic Non-GMO Daily Maintenance Formula for Medium to Large Birds, Parrots, Cockatoos, Macaws etc, Suitable for All Life Stages 2.27kg/ 5lb
Hartz UltraGuard Flea & Tick Collar for Cats and Kittens, 7 Month Flea and Tick Protection and Prevention, White
Tamu style Bird Cage Seed Catcher, Large, Stretchy Form Fitting Mesh Skirt Cover for Parrot Enclosures, Light and Breathable Fabric, Prevent Scatter and Mess, Reusable, Adjustable, Lightweight, White
SportPet X-Large Hard-Sided Travel Cat Carrier - Cat Carrier with Patented Wide Side-Opening Door, Foldable Portable Pet Carrier for Cats & Small Pets up to 35lbs - Dark Gray/Teal
Zoo Med Dr. Turtle Slow Release Calcium Block Treats up to 15 Gallons (.5 oz) - Pack of 12
5W Aquarium Algae Clean Light Fish Tank Water Clean Light Green Water Clear Lamp Waterproof Fish Tank Algae Clean Lamp for Pond Tank Filter Sump Swim Pool (5w 6.9inch)
Taglory Reflective Cat Collar Breakaway with Bell, High Visibility Night Strip, Lightweight Adjustable Nylon Collar for Boy Girl Cats, 2 Pack, 7.5-12.5 Inch, Navy Blue
Taglory Reflective Cat Collar Breakaway with Bell, High Visibility Night Strip, Lightweight Adjustable Nylon Collar for Boy Girl Cats, 2 Pack, 7.5-12.5 Inch, Turquoise
Glad Pets Black Charcoal Puppy
Taglory Reflective Personalized Breakaway 7 5 12 5
MidWest Homes for Pets Dog Crate Divider Panel for 48-inch Cages, Adjusts Living Space, Fits Midwest Models 1548, 1548DD, 1648, 1648DD, Black E-Coated, 10DP
Vet's Best Waterless Dog Bath, No Rinse Dry Shampoo for Dogs, Natural Plant-Based Formula, Refreshes Coat & Controls Odor Between Baths, Easy Dog Grooming & Cleaning Spray, 5 oz Bottle
Temptations Classic Crunchy Seafood Multiple
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.21) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.21. The middle 80% of listings range from $8.50 to $59.98, with a $19.61 median.
Tracked Pet Supplies listings average 6,377 reviews. The top 10% of listings by review count exceed 19,173 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.21 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
