Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.50–$59.98, centered on a $19.61 median listing price. A listing needs more than 19,173 reviews to reach the top decile by review volume in this category.
StarMark Bob-A-Lot Interactive Dog Toy, Small, Green (SMBALS)
Starmark Bob-A-Lot Interactive Dog Pet Toy, Large, Yellow/Green/Purple
Harrison's Bird Foods Bird Food Adult Lifetime Fine Certified Organic Non-GMO Formula Bird Food 5lb
Nylabone Ring Bone Power Chew Toy for Dogs, Dog Toys for Aggressive Chewers, Original Flavor, Large - Up to 50 lbs, 1 Count
Exo Terra Faunarium Small PT2255 – Plastic Reptile Terrarium and Transport Container for Lizards, Spiders & Amphibians
IRIS USA Cat Litter Box Large Top Entry with Lid Enclosed Covered Hooded Design Litter Catching Scatter Shield Pan Dog Proof Pet Proof Scoop Included Odor Control for Indoor Cats Kittens, Black/Gray
Fluval FX6 High Performance Aquarium Filter, Canister Filter for Aquariums up to 400 Gal.
IRIS USA Cat Litter Box Large Top Entry with Lid Enclosed Covered Hooded Design Litter Catching Scatter Shield Pan Dog Proof Pet Proof Scoop Included Odor Control for Indoor Cats Kittens Beige/White
Hartz UltraGuard Plus Flea & Tick Home Spray, Kills Fleas and Ticks, Clean Fresh Scent, 16 Ounce
Purina Friskies Cat Treats, Party Mix Gravy-licious Crunch Chicken and Gravy Flavors - 20 oz. Canister
MidWest Homes for Pets Spree Travel Carrier - Hard-Sided Dog & Cat Carrier, Small Pet Travel Crate with Handle, Ventilated Design, Easy Assembly, 22-Inch, Red
Wahl USA Gentle Puppy Shampoo for Pets – Cornflower Scent for Grooming Dirty Dogs - 24 Oz - Model 820002A | Gentle Formula Shampoo Concentrate For Bathing Puppies And Sensitive Small Dogs With A Fresh Cornflower Scent – Model 820002A
Simple Solution Stain & Odor Eliminator for Pets, Carpet Deodorizer, Enzyme Pet Odor Eliminator for Home, Stain Remover for Cat & Dog Pee, Urine Destroyer, Carpet Cleaner Spray, 32 oz
Zoo Med Aquatic Turtle Banquet Block Regular (5 Pack) - Pack of 4
Halti No Pull Harness - Stop Your Dog Pulling on the Leash. Adjustable, Lightweight and Easy to Use. Reflective Dog Training Harness for Large Dogs (Size L, Black)
Vet’s Best Enzymatic Dog Toothpaste – Vet Formulated Dental Gel for Teeth Cleaning, Fresh Breath, Tartar Control, Plaque Remover & Oral Hygiene for Dogs, 3.5 oz
KOPEKS Orthopedic Memory Foam Dog Bed 7" Inch Thick Extra Large Dog Bed With Pillow Brown 50"x34"x10" Includes Waterproof Liner & Durable Removable Cover With Smart Design
Pedigree Chopped Ground Dinner Wet Dog Food, Beef, 22 oz, 12 Count | 36 vitamins, minerals & amino acids, 30%+ water for hydration, slow cooked with real beef, serve as topper or complete meal
Earth Rated Dog Poop Bags with Handles, Extra Wide, Easy Tie and Guaranteed Leakproof, Lavender Scented, 120 Handle Bags
K&H Pet Products Dog Cot Pad (Cot Sold Separately), Pillow-Top Comfort Bed for K&H XL Elevated Dog Beds, Soft & Fluffy, Secure Fit Straps, Machine Washable, Portable - Extra-Large 50 X 32 Tan Fleece
Neater Feeder Deluxe Mess-Proof Elevated Dog Bowls for Medium Dogs (19–40 lbs), 2 Height Adjustable (10” & 12.5”) No-Spill Raised Dog Bowl Stand, Stainless Steel Food Bowl Set, Made in USA, Gunmetal
Precision Pet Products Two Door Great Crate Wire Dog Crate, 36 Inch, For Pets 50-70 lbs, With 5-Point Locking System
Harrison's Bird Foods High Potency Coarse—Maximum Nutritional Formula for Small to Medium Birds, Certified Organic Non-GMO Pet Bird Food, Vet-Developed, Suitable for All Life Stages, 454 g/ 1 lb
PetSafe Deluxe Ultralight Pet Fence Receiver Collar Electric Dog Containment, In Ground Dog Fence Waterproof Feature, Low Battery Indicator, Pet Collars for Dogs Collar Receiver
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.21) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.21. The middle 80% of listings range from $8.50 to $59.98, with a $19.61 median.
Tracked Pet Supplies listings average 6,377 reviews. The top 10% of listings by review count exceed 19,173 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.21 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
