Pet Supplies Market Intelligence
Explore 2,845 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,845 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.
Greenies Teenie Original Natural Dental Dog Treats, Chicken, 96 Count | Clinically-proven, veterinarian-recommended, 47% less tartar & 40% less plaque in 28 days, for dogs 5-15 lbs, 27 oz. Pack
Best Friends Calming Washable Donut Dog Bed
Best Friends Sheri Original Lavender
PetSafe Gentle Leader Headcollar No-Pull Dog Collar - Helps Improve Walks - Durable Nylon Construction - Padded Nose Loop - Adjustable Fit - Comfort Walking Halter - Medium, Raspberry Pink | Vet-Designed No-Pull Headcollar Redirects Pulling Instinct, Padded Neoprene Nose Loop, Quick-Snap Fit.
Nylabone Power Chew Original Bone Dog Chew Toy, Original Flavor, Small | Durable chew toys, long lasting, flavor throughout, discourages destructive chewing, keeps dogs busy, for dogs up to 25 lbs
Nylabone Power Chew Original Bone Dog Chew Toy, Original Flavor, Large | Durable chew toys, long lasting, flavor throughout, discourages destructive chewing, keeps dogs busy, for dogs up to 50 lbs
Nylabone Power Chew Original Bone Dog Toys, Chicken & Bacon Flavor, 2 Count | Large breeds, durable chew toys, discourages destructive chewing, long lasting, flavor throughout, for dogs up to 50 pounds
Voyager Step-in Air Dog Vest Harness - Turquoise 2-Tone, X-Small | 13 - 14.5" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Voyager Step-in Air Dog Vest Harness - Army, Small | 14.5-16" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Voyager Step-in Air Dog Vest Harness - Purple/Black Trim, X-Large | 20.5 - 23" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Best Pet Supplies Reflective Fastener
Voyager Step Air Dog Harness
Voyager Step-in Air Dog Vest Harness - Lime Green, Medium | 16 - 18" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Voyager Step-in Air Dog Vest Harness - Turquoise, XXX-Small | 11 - 12" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Voyager Step-in Air Dog Vest Harness - Red, Large | 18- 20.5" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Voyager Step-in Air Dog Vest Harness - Red, Medium | 16 - 18" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Voyager Step-in Air Dog Vest Harness - Pink, Medium | 16 - 18" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Voyager Step-in Air Dog Vest Harness - Red, Small | 14.5-16" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Voyager Step-in Air Dog Vest Harness - Turquoise, X-Small | 13 - 14.5" in Chest, Reflective Bands, All Weather Breathable Air Mesh, Cats Compatible, Lightweight, Fast Drying
Allcolor Ultra Clear Rimless Aquarium Tank 6-60 gallons Low Iron Glass (4.6Gal - Top Glass Canopy)
Snuggle Puppy Original Heartbeat Puppy Toy with Real-Feel Pulse and Heat Pack, Plush Comfort Dog Toy for Crate Training, First Nights, and Sleep
BENCMATE Inflatable Dog Cone Collar Alternative After Surgery X-Small, Blue | Soft Dog Cone for Small Medium Large Dogs and Cats, Doggie Neck Donut Recovery ECollar to Stop Licking Pets from Injury
GREEN LIFESTYLE Washable Pee Pads for Dogs - Waterproof Reusable Puppy Pads with Anti-Slip Backing, Pet Training Pad for Puppy Playpen, Crate, Whelping Box, Potty Training (Pack of 6 - 30x34)
Joytale Reflective Dog Collar, Adjustable Neoprene Padded, Orange L | Breathable Nylon for Large Dogs, No Chafing on Walks and Outdoor Hikes, Tear-Resistant Webbing, Metal D-Ring, Night Safety
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,845 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.
Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
