Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.77 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.04 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
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Midwest Kennel Covers Crate Cover

★ 4.60 (50,637 reviews)
$16.26
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Enhanced MidWest Folding Protecting Leak Proof

★ 4.60 (50,620 reviews)
$89.99
Bedsure Extra Large Dogs 100lbs

Bedsure Extra Large Dogs 100lbs

★ 4.50 (50,106 reviews)
$39.99
Bedsure Large Dog Dogs 75lbs

Bedsure Large Dog Dogs 75lbs

★ 4.50 (50,106 reviews)
$37.99
Bedsure Extra Large Medium 100lbs

Bedsure Extra Large Medium 100lbs

★ 4.50 (50,097 reviews)
$42.98
Catit Flower Water Fountain Blue

Catit Flower Water Fountain Blue

★ 4.20 (49,150 reviews)
$28.49
Pet Silk Bright White Shampoo – Dog Whitening & Brightening Shampoo – White Coat Pet Shampoo for Cats, Horses & Rabbit – For Dog with White Fur (2.5 Gallon)

Pet Silk Bright White Shampoo – Dog Whitening & Brightening Shampoo – White Coat Pet Shampoo for Cats, Horses & Rabbit – For Dog with White Fur (2.5 Gallon)

★ 5.00 (49,049 reviews)
$155.54
Pet Tags Engraving Available Personalized

Pet Tags Engraving Available Personalized

★ 4.70 (48,399 reviews)
$4.88
Veken Fountain Automatic Dispenser Replacement

Veken Fountain Automatic Dispenser Replacement

★ 4.30 (48,363 reviews)
$19.99
Petsafe Harness Petite Small Silver

Petsafe Harness Petite Small Silver

★ 4.30 (48,308 reviews)
$22.99
Petsafe Easy Harness Black Large

Petsafe Easy Harness Black Large

★ 4.30 (48,288 reviews)
$16.79
PetSafe Easy Harness Large ROYAL

PetSafe Easy Harness Large ROYAL

★ 4.30 (48,283 reviews)
$19.89
Original Muddy Mat Absorbent Microfiber

Original Muddy Mat Absorbent Microfiber

★ 4.70 (47,710 reviews)
$134.95
Muddy Mat Bathroom Absorbent Microfiber

Muddy Mat Bathroom Absorbent Microfiber

★ 4.70 (47,710 reviews)
$19.95
Iris Quart Airtight Container Almond

Iris Quart Airtight Container Almond

★ 4.50 (47,489 reviews)
$35.99
Iris Usa Weatherpro Attachable Translucent

Iris Usa Weatherpro Attachable Translucent

★ 4.50 (47,451 reviews)
$29.69
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Wegreeco Washable Male Belly Pattern

★ 4.50 (47,376 reviews)
$19.99
Jungle Pet Deodorizing Dog Shampoo for Smelly Dogs - Grooming & Cleansing Pet Shampoo for Dogs with Hypoallergenic Essential Fatty Acids - Soap, Sulfate & Paraben Free - Sweet Pea Vanilla Scent, 16 oz

Jungle Pet Deodorizing Dog Shampoo for Smelly Dogs - Grooming & Cleansing Pet Shampoo for Dogs with Hypoallergenic Essential Fatty Acids - Soap, Sulfate & Paraben Free - Sweet Pea Vanilla Scent, 16 oz

★ 4.40 (47,047 reviews)
$7.57
Catit Genuine Fountain Filters Fountains

Catit Genuine Fountain Filters Fountains

★ 4.70 (46,628 reviews)
$24.99
Wegreeco Washable Reusable Premium Xx Large

Wegreeco Washable Reusable Premium Xx Large

★ 4.40 (45,942 reviews)
$28.99
Amazon Basics Refills Litter Unscented

Amazon Basics Refills Litter Unscented

★ 4.50 (45,759 reviews)
$43.19
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Amazon Basics Refills Litter Lemon

★ 4.50 (45,759 reviews)
$43.19
Amazon Basics Litter Universal Control

Amazon Basics Litter Universal Control

★ 4.50 (45,758 reviews)
$21.59
Amazon Basics Refills Litter Fresh

Amazon Basics Refills Litter Fresh

★ 4.50 (45,752 reviews)
$32.39

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page — closest to breaking through first.

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.77) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.77. The middle 80% of listings range from $8.38 to $56.88, with a $19.04 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.77 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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