Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.81 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.08 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
Pet Standard Filters Design Fountains

Pet Standard Filters Design Fountains

β˜… 4.50 (185 reviews)
$12.99
Cats Pride Ultimate Scented Multi Cat

Cats Pride Ultimate Scented Multi Cat

β˜… 4.50 (185 reviews)
$13.42
Oneisall Clippers Cordless Grooming Trimming

Oneisall Clippers Cordless Grooming Trimming

β˜… 4.40 (185 reviews)
$20.79
Virbac Control Enzymatic Toothpaste Poultry

Virbac Control Enzymatic Toothpaste Poultry

β˜… 4.60 (185 reviews)
$11.89
Supplement Veterinarian Formulated Supplement Naturvet

Supplement Veterinarian Formulated Supplement Naturvet

β˜… 3.90 (184 reviews)
$16.99
Proden Plaqueoff Dental Care 180gm

Proden Plaqueoff Dental Care 180gm

β˜… 4.20 (184 reviews)
$49.99
Casfuy Dog Nail Grinder Light

Casfuy Dog Nail Grinder Light

β˜… 4.50 (184 reviews)
$20.99
Petsafe Solvit Tagalong Booster Standard

Petsafe Solvit Tagalong Booster Standard

β˜… 4.30 (183 reviews)
$25.46
Petmate Top Entry Litter Liners

Petmate Top Entry Litter Liners

β˜… 4.40 (182 reviews)
$8.93
Marineland Penguin Bio-Wheel Power Filter, Multi-Stage Aquarium Filtration

Marineland Penguin Bio-Wheel Power Filter, Multi-Stage Aquarium Filtration

β˜… 4.40 (182 reviews)
$36.89
Sureflap Microchip Cat Door White

Sureflap Microchip Cat Door White

β˜… 4.10 (181 reviews)
$161.82
Pawz Booties Waterproof Protection Colored

Pawz Booties Waterproof Protection Colored

β˜… 3.60 (179 reviews)
$17.99
Ecobark Maximum Comfort Innovative Eco Friendly

Ecobark Maximum Comfort Innovative Eco Friendly

β˜… 4.30 (179 reviews)
$13.00
Petmate Litter Scoop Microban Jumbo

Petmate Litter Scoop Microban Jumbo

β˜… 4.60 (179 reviews)
$3.44
Pawz Rubber Booties Waterproof Protection

Pawz Rubber Booties Waterproof Protection

β˜… 3.60 (179 reviews)
$17.99
📦

MidWest Homes for Pets Large LifeStages Double Door 42-Inch Folding Dog Crate, Enhanced Security, Includes Leak-Proof Pan, Divider Panel, Handle, Rubber Feet

β˜… 4.70 (178 reviews)
$108.74
Blue Buffalo Natural Crunchy Biscuits

Blue Buffalo Natural Crunchy Biscuits

β˜… 4.70 (178 reviews)
$14.99
MidWest Homes for Pets Intermediate LifeStages Double Door 36-Inch Folding Dog Crate, Enhanced Security, Includes Leak-Proof Pan, Divider Panel, Handle, Rubber Feet

MidWest Homes for Pets Intermediate LifeStages Double Door 36-Inch Folding Dog Crate, Enhanced Security, Includes Leak-Proof Pan, Divider Panel, Handle, Rubber Feet

β˜… 4.70 (178 reviews)
$58.60
Kaytee Timothy Biscuits Baked Apple

Kaytee Timothy Biscuits Baked Apple

β˜… 4.70 (178 reviews)
$3.79
MidWest Homes for Pets XL LifeStages Double Door 48-Inch Folding Dog Crate, Enhanced Security, Includes Leak-Proof Pan, Divider Panel, Handle, Rubber Feet

MidWest Homes for Pets XL LifeStages Double Door 48-Inch Folding Dog Crate, Enhanced Security, Includes Leak-Proof Pan, Divider Panel, Handle, Rubber Feet

β˜… 4.70 (178 reviews)
$148.99
Tempcore Tunnel Collapsible Tunnels Cats,kitty

Tempcore Tunnel Collapsible Tunnels Cats,kitty

β˜… 4.60 (178 reviews)
$9.99
Amazon Basics Foldable Metal Single

Amazon Basics Foldable Metal Single

β˜… 4.70 (177 reviews)
$71.99
Fluval Plant Shrimp Stratum 8 8 Pound

Fluval Plant Shrimp Stratum 8 8 Pound

β˜… 4.70 (177 reviews)
$18.79
Fluval Plant Shrimp Stratum 4 4 Pound

Fluval Plant Shrimp Stratum 4 4 Pound

β˜… 4.70 (177 reviews)
$15.97

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page β€” closest to breaking through first.

📊

Unlock Full Market Intelligence for Pet Supplies

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 2,170 products in this category.

No credit card required • Cancel anytime

💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.81) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.81. The middle 80% of listings range from $8.38 to $56.88, with a $19.08 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.81 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

Affiliate

Book a Demo

Book a Demo of Squatio’s All-in-One Amazon FBA Seller Tool

This free demo shows you how to track important metrics and grow your business effectively.

Enter your information to register for the Free demo.