Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.
Friskies Purina Gravy Swirlers Dry Cat Food, Chicken & Salmon, 22 lb Bag | Protein-packed cat food kibble with swirls of delicious gravy baked in, supports immune and heart health
Multipet Original Loofa Dog Plush Toy - Squeaky Toy for All Dogs - Extra Soft Plush - Stuffed Animal Dog Toys for Playing (1 Count, 24”, Random Color Surprise)
Amazon Basics Absorbent, Leakproof Male Dog Wrap Disposable Diapers with Wetness Indicator, Breathable, Small, White, 50-Pack
Loving Pets Bella Dog Bowls- Stainless Steel Dog & Cat Bowls - Spill Proof Dog Food Bowl, Cat Bowl, Puppy Essentials & Pet Supplies Great for Home & Travel (Medium 20-35 lbs, Champagne)
Outward Hound Granby Splash Orange Dog Life Jacket, Medium
Outward Hound Squeaker Ballz – Squeaky Tennis Balls for Dogs Under 25 lbs, Interactive Dog Toy for Fetch & Training, Small (2"), 4‑Pack
Amazon Basics Disposable Diapers Medium
Multipet Original Loofa Dog Plush Toy - Squeaky Toy for All Dogs - Extra Soft Plush - Stuffed Animal Dog Toys for Playing (1 Count, 6”, Random Color Surprise)
Multipet Original Loofa Dog Plush Toy - Squeaky Toy for All Dogs - Extra Soft Plush - Stuffed Animal Dog Toys for Playing - Cute Dog Pet Toy (1 Count, 12”, Random Color Surprise)
Comtim Pet Food Can Cover Silicone Can Lids for Dog and Cat Food(Universal Size,One fit 3 Standard Size Food Cans),Blue and Green
Loving Pets Bella Dog Bowls- Stainless Steel Dog & Cat Bowls - Spill Proof Dog Food Bowl, Cat Bowl, Puppy Essentials & Pet Supplies Great for Home & Travel (Medium 20-35 lbs, Espresso)
Outward Hound Granby Splash Pink Dog Life Jacket, Small
Outward Hound Granby Splash Dog Life Jacket, Life Vest, Orange, Small | Max Buoyancy, Adjustable Fit, Head/Neck Support, Rescue Handle, Reflective, Swimming & Boating, Small Dogs (16–20" Girth)
Fluval Flex 32.5 Aquarium Kit - Fish Tank for Fish & Plants - Comes with LED Lights, Filtration System & More - 32.5" x 15.75" x 15.35" - 123 L, 32.5 Gal. - Black
PetSafe RFA-67 6 Volt Replacement Batteries - 2 Pack - Compatible with PetSafe 6V Lithium Battery-Operated Pet Products and Specific Dog Receiver Collars - RFA-67D-11, Silver | Genuine RFA-67 6V Lithium Batteries, Each Lasts 1-3 Months
COOYOO Dog Seat Belt,3 Piece Set Retractable Dog Car Harness Adjustable Dog Seat Belt for Vehicle Nylon Pet Safety Seat Belts Heavy Duty & Elastic
COOYOO Dog Seat Belt,3 Piece Set Retractable Dog Car Harness Adjustable Seat Belt for Vehicle Nylon Pet Safety Seat Belts Heavy Duty & Elastic
TropiClean Oatmeal Dog Shampoo for Itchy Skin Relief, Soothing Medicated Itch Relief, with Vitamin E, Puppy Safe, Made in USA, Cat Friendly, 20 oz.
Greenies Regular Dental Dog Treats, Original Chicken Flavor, 36 Count
IRIS USA Airtight Dog Food Storage Container, WeatherPro, Up to 40 lbs, Removable Wheels, for Dog Cat Bird and Other Pet Food Storage Bin, Keep Fresh, Translucent Body, Made in USA, Smoke/Black
IRIS USA Dog Food Storage Container, Up to 58 lbs, Smoke Black, Made in USA
Minties Dental Chews for Dogs, 40 Count, Vet-Recommended Mint-Flavored Dental Dog Treats for Medium Dogs, Bones Clean Teeth, Fight Bad Breath, and Removes Plaque and Tartar
WESTERN HOME WH Calming Dog & Cat Bed for Small Medium Sized, Round Donut Washable Medium Dog Beds, Self Warming Fluffy Anti-Slip Indoor Cat Dogs Bed for Pet up to 35 lbs (27 Inches, Light Grey)
Taglory Reflective Extra Large Dog Collar, Comfortable for Safe Night Walks
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.
Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
