Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.81 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.08 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
Hubulk Food Grade Silicone Waterproof Placemat

Hubulk Food Grade Silicone Waterproof Placemat

β˜… 4.60 (151 reviews)
$6.49
Perfect Portions Servings Chicken Twin Pack

Perfect Portions Servings Chicken Twin Pack

β˜… 4.60 (151 reviews)
$23.38
Science Diet Perfect Chicken Management

Science Diet Perfect Chicken Management

β˜… 4.70 (151 reviews)
$39.99
Clean Shampoo for Dogs and Cats with Great Long Lasting Scent 16 oz. | Cruelty-Free | Paraben-Free | Biodegradable and Non-Toxic | Made in USA

Clean Shampoo for Dogs and Cats with Great Long Lasting Scent 16 oz. | Cruelty-Free | Paraben-Free | Biodegradable and Non-Toxic | Made in USA

β˜… 4.70 (150 reviews)
$20.99
Blue Buffalo Life Protection Formula Puppy Dry Dog Food with DHA and ARA, Made with Natural Ingredients, Chicken & Brown Rice Recipe, 15-lb Bag

Blue Buffalo Life Protection Formula Puppy Dry Dog Food with DHA and ARA, Made with Natural Ingredients, Chicken & Brown Rice Recipe, 15-lb Bag

β˜… 4.70 (149 reviews)
$37.89
Iams Proactive Health Urinary Chicken

Iams Proactive Health Urinary Chicken

β˜… 4.80 (149 reviews)
$25.49
Purina Beneful Variety Incredibites Chicken

Purina Beneful Variety Incredibites Chicken

β˜… 4.70 (149 reviews)
$27.84
Kong Corestrength Bone Long Lasting Cleaning

Kong Corestrength Bone Long Lasting Cleaning

β˜… 3.80 (149 reviews)
$9.96
Fresh Step Advanced Clumping Tracking

Fresh Step Advanced Clumping Tracking

β˜… 4.60 (149 reviews)
$29.99
Petsafe Deluxe Harness Medium Ocean

Petsafe Deluxe Harness Medium Ocean

β˜… 4.40 (149 reviews)
$26.99
Falcale Organizer Stretchable Universal Children

Falcale Organizer Stretchable Universal Children

β˜… 4.10 (149 reviews)
$11.73
Petmaker Cozy Kitty Igloo Plush

Petmaker Cozy Kitty Igloo Plush

β˜… 4.40 (149 reviews)
$18.95
Petsafe Solvit Ultralite Portable Lightweight

Petsafe Solvit Ultralite Portable Lightweight

β˜… 4.10 (149 reviews)
$59.99
Enclosed Covered Kittens Removable Petmaker

Enclosed Covered Kittens Removable Petmaker

β˜… 4.40 (149 reviews)
$19.95
Out Heavy Absorbent Training Inches

Out Heavy Absorbent Training Inches

β˜… 4.30 (148 reviews)
$14.90
Petsafe Deluxe Harness Medium Large

Petsafe Deluxe Harness Medium Large

β˜… 4.40 (148 reviews)
$26.99
Petsafe Deluxe Harness Medium Apple

Petsafe Deluxe Harness Medium Apple

β˜… 4.40 (148 reviews)
$26.99
Chuckit Whistler Ball Medium 2pack

Chuckit Whistler Ball Medium 2pack

β˜… 4.70 (148 reviews)
$12.95
Petsafe Deluxe Harness Small Ocean

Petsafe Deluxe Harness Small Ocean

β˜… 4.40 (148 reviews)
$26.99
Godog Squeaker Puppies Resistant Reinforced

Godog Squeaker Puppies Resistant Reinforced

β˜… 4.40 (147 reviews)
$5.67
Litter Super Phthalate Durable Litter

Litter Super Phthalate Durable Litter

β˜… 4.60 (147 reviews)
$23.99
Glad Pets Activated Carbon Training

Glad Pets Activated Carbon Training

β˜… 4.40 (146 reviews)
$19.98
Eastblue Squeaky Toys Aggressive Chewers Indestructible

Eastblue Squeaky Toys Aggressive Chewers Indestructible

β˜… 4.30 (146 reviews)
$8.99
Easygroomer Deshedding Undercoat Grooming Shedding

Easygroomer Deshedding Undercoat Grooming Shedding

β˜… 4.50 (145 reviews)
$20.95

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page β€” closest to breaking through first.

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.81) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.81. The middle 80% of listings range from $8.38 to $56.88, with a $19.08 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.81 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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