Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.
Pet Zone IQ Treat Ball Interactive Dog Ball - 3" Puzzle Treat Dispenser, Durable, Slow Feeder, for All Dog Breeds, Toys to Keep The Busy and Enrichment
Petrodex Toothpaste for Dogs and Puppies, Cleans Teeth and Fights Bad Breath, Reduces Plaque and Tartar Formation, Enzymatic Toothpaste, Poultry Flavor, 6.2oz
PetSafe Drinkwell Premium Replacement Carbon Filters, Dog and Cat Water Fountain Filters, Pack of 12
Outward Hound Durablez Snake – Squeaky Plush Dog Toy, No Stuffing for Less Mess, Interactive & Tough, 6 Jumbo Squeakers, Puppies & Dogs, X-Large, 40"
Outward Hound Durablez Gecko – Squeaky Plush Dog Toy, No Stuffing for Less Mess, Interactive & Tough, 4 Jumbo Squeakers, Puppies & Dogs, Large, 17.5"
Artificial Grass Puppy Pee Pad for Dogs and Small Pets - 20x25 Inch, Reusable 3-Layer Turf Pads for Dogs with Tray - Indoor and Outdoor Fake Grass Potty Pet Supplies by PETMAKER
PetSafe Slimcat Slow Feeder Ball for Cats - Interactive Puzzle Game for Your Cat - Fill with Food and Treats - Great for Indoor Play for Kittens and Adult Cats, Portion Control and Fast Eaters (Blue)
Petnc Hip & Joint Health Supplement for Dogs (90 Chews), Glucosamine Chondroitin MSM Dog Chews with Hyaluronic Acid, Liver Flavored Bone & Joint Support Supplement, For All Breeds
PetSafe Slimcat Feeder Ball - Interactive Game for Your Cat - Fill with Food and Treats - Green
Purina ONE Indoor Advantage Weight Control Dry Cat Food, 16 lb Bag | Made with real turkey and 10% less fat, plus antioxidants and fiber to help minimize hairballs and aid in weight control
38 Inch Heavy Duty Dog Crate Kennel with Wheels, High Anxiety Indestructible Dog Crates for Large Dogs, XL XXL Extra Large Dog Crate with Removable Plastic Tray, Two Locks (Black, Square)
Purina ONE Natural Dry Cat Food, Tender Selects Blend with Real Salmon - 22 lb. Bag
Furhaven Orthopedic Dog Bed for Large Dogs w/ Removable Bolsters & Washable Cover, For Dogs Up to 125 lbs - Quilted Sofa - Iron Gray, Jumbo Plus/XXL
Amazon Basics Waterproof Non-Slip Silicone Pet Feeding Mat with Raised Edges, Prevents Spills, Easy to Clean, Protects Floors for Cat & Dog Food and Water Bowls, 24 x 16 Inches, Black
LEGEND SANDY Squeaky Plush Dog Toy 6 Pack for Puppy, Small Stuffed Puppy Chew Dog Toys Bulk with Squeakers, Cute Soft Pet Toy for Small Medium Size Dogs
Furhaven Orthopedic Dog Bed for Large Dogs w/ Removable Bolsters & Washable Cover, For Dogs Up to 95 lbs - Quilted Sofa - Navy (Blue), Jumbo/XL
Purina ONE Natural Dry Cat Food, Tender Selects Blend With Real Salmon - 16 lb. Bag
Furhaven Orthopedic Dog Bed for Medium/Small Dogs w/ Removable Bolsters & Washable Cover, For Dogs Up to 35 lbs - Quilted Sofa - Navy (Blue), Medium
Furhaven Orthopedic Dog Bed for Large/Medium Dogs w/ Removable Bolsters & Washable Cover, For Dogs Up to 55 lbs - Faux Fur & Velvet Sofa - Smoke Gray, Large
Carefresh 99% Dust-Free Natural Paper Small Pet Bedding with Superior 10 Day Odor Control & Absorption, for Guinea Pigs, Hamsters, Rabbits, & Rats, 60 L
FurHaven Classic Sofa Orthopedic Dog Bed for Large Dogs, with Orthopedic Egg Crate with a Solid Orthopedic Foam Base for Joint Support, Removable Washable Cover, Large, Quilted Sofa, Iron Gray
FELIWAY MultiCat Cat Calming Diffuser Refill (3 Pack, 90 Day Supply ) – Helps Reduce Fighting, Tension & Aggression Between Cats – Cat Pheromone Diffuser Refill for Multi‑Cat Homes
OYEFLY Dog Training Clicker with Wrist Strap Durable Lightweight Easy to Use, Pet Training Clicker for Cats Puppy Birds Horses. Perfect for Behavioral Training 2-Pack (Black and Water Lake Blue)
12 Pack Cat Scratch Furniture Protector Tape Sheets – Double-Sided Sticky Training (5 XL, 5 Large, 2 Medium) – Anti-Scratch Couch & Sofa Guard – Clear – Not for Leather, Velvet, Microfiber
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.
Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
