Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.50–$59.98, centered on a $19.61 median listing price. A listing needs more than 19,173 reviews to reach the top decile by review volume in this category.
PetSafe Drinkwell Dog and Cat Water Fountain Cleaning Kit, 3 Brushes, Blue, 1 3/8', 1 5/8', 2' brushes (535855)
Carllg Dog Chew Toys for Aggressive Chewers, Indestructible Tough Durable Squeaky Interactive Dog Toys, Puppy Teeth Chew Corn Stick Toy for Small Medium Large Breed
Nylabone Puppy Chew Teething Pacifier Dog Chew Toy, Bacon Flavor, Small | Soothing teething toys for puppies, cute puppy essentials, puppy enrichment & teething relief, dogs up to 25 lbs
Hill's Science Diet Adult 7+, Senior Adult 7+ Premium Nutrition, Small Kibble, Dry Dog Food, Chicken, Brown Rice, & Barley, 5 lb Bag
Hill's Science Diet Adult 7+ Small Bites Dry Dog Food
Collapsible Dog Bowls for Travel, 2-Pack Dog Portable Water Bowl for Dogs Cats Pet Foldable Feeding Watering Dish for Traveling Camping with Carabiners, BPA Free (Grey&Black, Small (Pack of 2))
Herm Sprenger Prong Dog Training Collar - 16" Long with 2.25mm Gauge (for Dogs up to 40lbs) - Fits 13" Neck, Extendable to 19" Neck with Additional Prong Links - Chrome Plated Steel, Made in Germany
Vailge Dog Car Seat Cover for Back Seat, 100% Waterproof Back Seat Pet Cover for Dogs with Mesh Window, Scratch Prevent Antinslip Dog Hammock for Car
Vailge X-Large Dog Car Hammock, 100% Waterproof with Mesh Window, Scratch Prevent Anti-Slip Car Seat Covers for Back Seat
Purina Friskies Wet Cat Food Pate Variety Pack Salmon Dinner, Turkey and Giblets Dinner and Mixed Grill - (2 Packs of 12) 5.5 oz. Cans
PetSafe Interior 2-Way Locking Cat Door - Allows Convenient Movement Between Rooms & Minimizes Scratching - Tinted Durable Plastic Privacy Door for Feeder & Litter Box
Temptations Classic Tempting Tuna Crunchy and Soft Cat Treats, 30 oz | Under 2 cal per treat, 100% complete & balanced for adult cats, resealable stay-fresh tub, use as snack, meal, or food topper
2 Pounds Landscape Glass Pebble Gravel Sand Fit for Aquariums Succulent Plants Terrarium Landscape, Natural Blue
Odorcide, Thornell KOE Kennel Odor Eliminator Concentrate, Great for Cages, Runs, Floors & More, Pet Odor Eliminator for Home & Kennel w/Safe, Non-Enzymatic Formula, 16 oz, White – Not A Spray Bottle
Herm Sprenger Prong Dog Training Collar, 22in x 3.0mm (Neck Size up to 18in) Medium, Ultra-Plus Chrome Plated Steel Pet Pinch Anti Pull Collar for Dogs Made in Germany
Temptations Treats Savory Salmon Holiday
Sprenger Ultra Plus Training Collar Correction
Downtown Pet Supply Step-in Dog Harness – No Pull, Adjustable Padded Mesh with Reflective Trim, Secure Buckle Strap – Comfortable & Breathable Small Dog Harness, Small, Blue
Downtown Pet Supply Step-in Dog Harness – No Pull, Adjustable Padded Mesh with Reflective Trim, Secure Buckle Strap – Comfortable & Breathable Small Dog Harness, Small, Khaki
Downtown Pet Supply Step-in Dog Harness – No Pull, Adjustable Padded Mesh with Reflective Trim, Secure Buckle Strap – Comfortable & Breathable Small Dog Harness, Medium, Khaki
Purina Pro Plan Small Breed Dry Dog Food, Shredded Blend, 6 lb Bag | Chicken & Rice Formula small dog food with probiotics for dogs, high protein to meet needs of active adult dogs under 20 lbs
Odorcide K.O.E Kennel Odor Eliminator Concentrate, Fresh Scent, 16 oz - Non-Enzymatic Formula for Cages, Runs, Home and Kennel Use
YABIFE Super Quiet Dog Nail Grinder & Clippers Kit with 2 LED Lights, 3 Speeds Up to 12,000 RPM, Lower Than 30dB Electric Pet Nail Trimmer for Small Medium Large Dogs and Cats
Chuckit! Flying Squirrel Fetch Dog Toy - Water Floating Flyer - Soft and Durable Polyester Canvas Construction - For Medium Dogs - Size Medium - 9.5-inch Diameter - Pack of 1 - Orange and Blue
Almost Ranking on Google
These Pet Supplies pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.21) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.21. The middle 80% of listings range from $8.50 to $59.98, with a $19.61 median.
Tracked Pet Supplies listings average 6,377 reviews. The top 10% of listings by review count exceed 19,173 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.21 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
