Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.50–$59.98, centered on a $19.61 median listing price. A listing needs more than 19,173 reviews to reach the top decile by review volume in this category.
10" Cat Scratching Replacement Posts Sisal Spare Scratcher Refill Post for Cats Cube Tower Kittens Scratch Pole Perch Interactive Toys Furniture Accessories Tree 2 Pack Include M8 Screws White
Glad for Pets Extra Large Charcoal Training Pads for Dogs and Puppies, Activated Carbon Odor Control, 6-Layer Absorbent Leak-Proof Pee Pads with Pheromone Attractant, 28 x 30 in, 30 Count
Max and Neo Stainless Steel Chain Martingale Collar - We Donate to a Dog Rescue for Every Collar Sold (Large, Black)
Nutrish Dry Cat Food, Chicken & Brown Rice Recipe, 14 lb. Bag (Rachael Ray) | Vitamin E and Antioxidants Help Support a Healthy Immune System, Provides Complete & Balanced Nutrition
Wonder Creature Cat Water Fountain with Stainless Steel Lid, 2.4L/81oz Automatic Cat Fountain with LED Light and Water Level Window for Cats and Dogs
Fluker's Repta-Clamp Lamp, Heavy Duty Clamp Light For Reptile Tanks and Terrariums, UL/CUL Approved, Great for Reptile Basking, 75-Watt Maximum with On/Off Switch, 5.5"
Cat Water Fountain Stainless Steel: 74oz/2.2L Cat Fountain for Drinking - Pet Water Fountain for Cats Inside - Quiet Cats Water Bowl Dispenser - Kitty Drinking Fountains - for Pets& Small Animals
SHARLOVY Dog Squeaky Toys 5 Pack, Pet Crinkle Toy No Stuffing Animals Plush, Dog Chew for Large and Medium, Small Puppy Teething for Boredom
Gooby Comfort X Head In Harness - Blue, Medium - No Pull Small Dog Harness, Patented Choke-Free X Frame - Perfect on the Go Dog Harness for Medium Dogs No Pull or Small Dogs for Indoor and Outdoor Use
Gooby Comfort X Head In Harness - Black, Large - No Pull Small Dog Harness, Patented Choke-Free X Frame - Perfect on the Go Dog Harness for Medium Dogs No Pull or Small Dogs for Indoor and Outdoor Use
Gooby Comfort X Head in Harness - Red, Medium - No Pull Small Dog Harness, Patented Choke-Free X Frame - Perfect on The Go Dog Harness for Medium Dogs No Pull or Small Dogs for Indoor and Outdoor Use
Gooby Comfort X Head in Harness - Pink, Small Harness Patented Choke-Free X Frame - Perfect on The Go Harness for Medium Dogs No Pull or Small Dogs for Indoor and Outdoor Use
Milk-Bone GravyBones Dog Biscuits, Gravy Coated Small Dog Treats, 7 Lb. Box
MidWest Homes for Pets Intermediate LifeStages Single Door 36-Inch Folding Dog Crate, Enhanced Security, Includes Leak-Proof Pan, Divider Panel, Handle, Rubber Feet
Blue Buffalo Wilderness Natural Adult Dry Cat Food, High-Protein and Grain-Free Diet, Supports Healthy Muscle Development and a Healthy Immune System, Chicken, 12-lb. Bag
Carlson Pet Products SECURE AND FOLDABLE Single Door Metal Dog Crate, Small, 24.0"L x 18.0"W x 19.0"H
Kaytee Igloo Habitat Hideout For Pet Rabbits, Ferrets, Guinea Pigs, and Other Small Animals, Giant
Poodle Pet Detangling Pet Comb with Long & Short Stainless Steel Teeth for Removing Matted Fur, Knots & Tangles – Detangler Tool Accessories for Safe & Gentle DIY Dog & Cat Grooming
MidWest Homes for Pets 30-Inch LifeStages Crate for Medium Breeds, 21-40 lbs, Single Door Folding Dog Crate with Divider Panel, Leak-Proof Tray & Secure Latch, Heavy-Duty & Easy to Assemble
Kaytee Igloo Habitat Hideout For Pet Hamsters, Gerbils, Rats, and Other Small Animals, Mini
Purina Beneful Freshly Prepared Blends Wet Dog Food Variety Pack with Beef, Chicken, or Lamb Dog Food - (Pack of 12) 10 oz. Tubs
Kaytee Igloo Habitat Hideout For Pet Guinea Pigs, Ferrets, Dwarf Rabbits, Chinchillas, and Other Small Animals, Assorted colors, Large
Neater Feeder Stainless Steel Big Dog Water Bowl
Neater Feeder Express Mess Proof Dog Bowls Elevated for Medium to Large Sized Breed, No Spill Raised Dog Food Bowl Stand, Stainless Steel Food and Water Bowl Set, Pet Dish Feeding Station, Grey
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.21) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.21. The middle 80% of listings range from $8.50 to $59.98, with a $19.61 median.
Tracked Pet Supplies listings average 6,377 reviews. The top 10% of listings by review count exceed 19,173 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.21 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
