Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.81 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.08 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
 /Es/Animales Golosinas Chinchilla Accesorios Entretenimiento

/Es/Animales Golosinas Chinchilla Accesorios Entretenimiento

β˜… 4.70 (5,322 reviews)
$11.99
Samsung Galaxy S

Samsung Galaxy S

β˜… 3.50 (5,314 reviews)
$24.99
MidWest Homes for Pets QuietTime Dog Bed – Gray Faux Fur Bolster, Ultra-Soft and Machine Washable, Fits 42-Inch Crates and Carriers, for Large Breed Dogs

MidWest Homes for Pets QuietTime Dog Bed – Gray Faux Fur Bolster, Ultra-Soft and Machine Washable, Fits 42-Inch Crates and Carriers, for Large Breed Dogs

β˜… 4.30 (5,259 reviews)
$42.99
JW Pet Bird Cage Clean Cup Feeder & Water Cup Bird Accessory, Small (Assorted Colors)

JW Pet Bird Cage Clean Cup Feeder & Water Cup Bird Accessory, Small (Assorted Colors)

β˜… 4.30 (5,154 reviews)
$8.89
PetSafe Busy Buddy Twist'n Treat - BPA-Free Adjustable Meal Dispenser & Training Toy - Interactive Enrichment for Hard Chewers - Compatible with Hard & Smearable Treats - Helps Clean Teeth - Medium

PetSafe Busy Buddy Twist'n Treat - BPA-Free Adjustable Meal Dispenser & Training Toy - Interactive Enrichment for Hard Chewers - Compatible with Hard & Smearable Treats - Helps Clean Teeth - Medium

β˜… 4.10 (5,120 reviews)
$9.95
Surgisnuggly Dog Surgical Recovery Suit For Female Spay Or Male Dogs Neuters

Surgisnuggly Dog Surgical Recovery Suit For Female Spay Or Male Dogs Neuters

β˜… 4.30 (5,110 reviews)
$43.95
Farm Innovators Heated Pet Water Bowl, 60W Heated Water Dish - 1.5 Gallon Plastic Watering Station with Anti-Chew Cord Protector for Dogs & Cats

Farm Innovators Heated Pet Water Bowl, 60W Heated Water Dish - 1.5 Gallon Plastic Watering Station with Anti-Chew Cord Protector for Dogs & Cats

β˜… 4.60 (5,094 reviews)
$33.99
Marineland Emperor Bio Wheel Replacement Cartridges

Marineland Emperor Bio Wheel Replacement Cartridges

β˜… 4.70 (5,089 reviews)
$79.99
Pinnacle Systems Lifestages Replacement Galvanized

Pinnacle Systems Lifestages Replacement Galvanized

β˜… 4.60 (4,986 reviews)
$94.95
DOOOB Cat Water Fountain, 3.2L/108OZ Stainless Steel Pet Water Dispenser Automatic Metal Dog Drinking Fountains Water Bowl with Replacement Filters Ultra-Quiet Pump

DOOOB Cat Water Fountain, 3.2L/108OZ Stainless Steel Pet Water Dispenser Automatic Metal Dog Drinking Fountains Water Bowl with Replacement Filters Ultra-Quiet Pump

β˜… 4.20 (4,839 reviews)
$34.99
Cattasaurus Peekaboo Cat Cave Donut for Multiple & Large Cats up to 30-45 lbs, 3-in-1 Self Warming Cat Bed, Tunnel & Scratcher for Indoor Cats, Washable & Detachable Small Dog Bed (Dark Gray, Jumbo)

Cattasaurus Peekaboo Cat Cave Donut for Multiple & Large Cats up to 30-45 lbs, 3-in-1 Self Warming Cat Bed, Tunnel & Scratcher for Indoor Cats, Washable & Detachable Small Dog Bed (Dark Gray, Jumbo)

β˜… 4.50 (4,668 reviews)
$96.99
 /Es/Etiqueta IdentificaciΓ³n PlΓ‘stico Etiquetas Personalizado

/Es/Etiqueta IdentificaciΓ³n PlΓ‘stico Etiquetas Personalizado

β˜… 4.70 (4,659 reviews)
$7.95
KONG Extreme Dog Toy - Fetch & Chew Toy - Treat-Filling Capabilities & Erratic Bounce for Extended Play Time Most Durable Natural Rubber Material - for Power Chewers - for XX-Large Dogs

KONG Extreme Dog Toy - Fetch & Chew Toy - Treat-Filling Capabilities & Erratic Bounce for Extended Play Time Most Durable Natural Rubber Material - for Power Chewers - for XX-Large Dogs

β˜… 4.70 (4,560 reviews)
$19.00
Tetra Pond Sticks, Koi Fish & Goldfish Food, Soft Sticks, Easy to Digest Floating Pond Fish Food, 3.53 ounces

Tetra Pond Sticks, Koi Fish & Goldfish Food, Soft Sticks, Easy to Digest Floating Pond Fish Food, 3.53 ounces

β˜… 4.60 (4,332 reviews)
$14.32
TropiClean High Concentrate Dog Shampoo, Professional Grade & Size for Groomers, 42:1 Dilution, Puppy Safe, USA Made, Pure Plum Scent, 1 Gallon

TropiClean High Concentrate Dog Shampoo, Professional Grade & Size for Groomers, 42:1 Dilution, Puppy Safe, USA Made, Pure Plum Scent, 1 Gallon

β˜… 4.50 (4,211 reviews)
$79.99
Orthopedic Extra Large Dog Bed for Large Dogs, 41 inches XL Washable with Waterproof Liner and Cooling Gel Memory Foam, Fits up to 90 lbs Pets

Orthopedic Extra Large Dog Bed for Large Dogs, 41 inches XL Washable with Waterproof Liner and Cooling Gel Memory Foam, Fits up to 90 lbs Pets

β˜… 4.20 (4,190 reviews)
$45.99
WATANIYA PET Extra Large Dog Bed, Cooling Dog Beds for Large Dogs, Washable Orthopedic Pet Bed for Crate with Joint Relief Memory Foam, Waterproof Liner and Plush Cover (41"x 29")

WATANIYA PET Extra Large Dog Bed, Cooling Dog Beds for Large Dogs, Washable Orthopedic Pet Bed for Crate with Joint Relief Memory Foam, Waterproof Liner and Plush Cover (41"x 29")

β˜… 4.20 (4,129 reviews)
$47.49
PETLIBRO App-Controlled Cat Water Fountain, Pet Water Fountain with Stainless Steel Tray, Water Fountains for Cats Indoor with Drinking Monitoring, 2.4G Wi-Fi Cat Fountains for Drinking

PETLIBRO App-Controlled Cat Water Fountain, Pet Water Fountain with Stainless Steel Tray, Water Fountains for Cats Indoor with Drinking Monitoring, 2.4G Wi-Fi Cat Fountains for Drinking

β˜… 4.00 (3,948 reviews)
$75.72
KONG Aqua Floating Fetch Toy - Dog Floating Toy for Water Retrieval, Play, Exercise & More - Natural Rubber Dog Toy with Foam Interior & Rope for Farther Throwing - Orange, for Large Dogs

KONG Aqua Floating Fetch Toy - Dog Floating Toy for Water Retrieval, Play, Exercise & More - Natural Rubber Dog Toy with Foam Interior & Rope for Farther Throwing - Orange, for Large Dogs

β˜… 4.40 (3,931 reviews)
$16.95
Cat Water Fountain: Stainless Steel Pet Water Fountains Indoor Metal Automatic Cat/Dog Waterer Bowls Faucet Bottle Watering Pets 24/7 Running Water Dispenser for Drinking

Cat Water Fountain: Stainless Steel Pet Water Fountains Indoor Metal Automatic Cat/Dog Waterer Bowls Faucet Bottle Watering Pets 24/7 Running Water Dispenser for Drinking

β˜… 4.20 (3,817 reviews)
Wireless Cat Water Fountain Stainless Steel - 3.2L/108oz Cordless Pet Water Fountain Battery Operated Cat Water Dispenser Ultra Silent Rechargeable Water Fountains for Cats and Dogs

Wireless Cat Water Fountain Stainless Steel - 3.2L/108oz Cordless Pet Water Fountain Battery Operated Cat Water Dispenser Ultra Silent Rechargeable Water Fountains for Cats and Dogs

β˜… 4.10 (3,767 reviews)
$29.99
Lucky Dog Outdoor Playpen Waterproof

Lucky Dog Outdoor Playpen Waterproof

β˜… 4.50 (3,764 reviews)
$409.99
SPOT Dura-Fused Leather Squirrel Dog Toy – Real Leather & Jute Fabric, Double-Stitched & Durable, Soft Stuffed Squeaky Interactive Chew Toy for Moderate Chewers, Small & Medium Dogs, 8in

SPOT Dura-Fused Leather Squirrel Dog Toy – Real Leather & Jute Fabric, Double-Stitched & Durable, Soft Stuffed Squeaky Interactive Chew Toy for Moderate Chewers, Small & Medium Dogs, 8in

β˜… 3.60 (3,636 reviews)
$5.89
KONG Cat ZoomGroom Brush - Soft Rubber Grooming Tool for Brushing, Massaging, Bathing, and Reducing Hairballs

KONG Cat ZoomGroom Brush - Soft Rubber Grooming Tool for Brushing, Massaging, Bathing, and Reducing Hairballs

β˜… 4.50 (3,517 reviews)
$5.99

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page β€” closest to breaking through first.

📊

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.81) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.81. The middle 80% of listings range from $8.38 to $56.88, with a $19.08 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.81 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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