Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.81 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.08 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
Pet Dog Cat Hair Remover Couch

Pet Dog Cat Hair Remover Couch

★ 4.50 (2,049 reviews)
$17.99
Charlee Bear Treat 16 Ounce Liver

Charlee Bear Treat 16 Ounce Liver

★ 4.70 (2,011 reviews)
$8.99
PawHut Metal Small Animal Cage, 5-Tiers Rolling Big Ferret Cage with Hammock, Removable Tray, for Chinchilla, Sugar Glider, White

PawHut Metal Small Animal Cage, 5-Tiers Rolling Big Ferret Cage with Hammock, Removable Tray, for Chinchilla, Sugar Glider, White

★ 4.10 (2,005 reviews)
$160.99
Rabbitgoo Harness Adjustable Reflective Material

Rabbitgoo Harness Adjustable Reflective Material

★ 4.50 (1,955 reviews)
$15.17
MidWest Homes for Pets 36-Inch iCrate for Medium-Large Breeds, 41-70 lbs, Single Door Folding Dog Crate with Divider Panel, Leak-Proof Tray & Secure Latches, Portable, Durable & Easy to Assemble

MidWest Homes for Pets 36-Inch iCrate for Medium-Large Breeds, 41-70 lbs, Single Door Folding Dog Crate with Divider Panel, Leak-Proof Tray & Secure Latches, Portable, Durable & Easy to Assemble

★ 4.70 (1,911 reviews)
$49.59
Midwest Folding Divider Protecting Leak Proof

Midwest Folding Divider Protecting Leak Proof

★ 4.70 (1,911 reviews)
$84.99
Benebone Wishbone Softer Modest Chewers

Benebone Wishbone Softer Modest Chewers

★ 4.50 (1,787 reviews)
$9.98
Prevue Hendryx F050 Pet Products Wrought Iron Flight Cage, X-Large, Hammertone Black

Prevue Hendryx F050 Pet Products Wrought Iron Flight Cage, X-Large, Hammertone Black

★ 4.50 (1,721 reviews)
$276.64
Exclusively Dog Best Buddy Bits Training Treats for Dogs and Puppies - All Natural, Baked in The USA, Ideal for Training & Agility, No Animal Byproducts - Chicken Flavor, 5.5oz Resealable Bag

Exclusively Dog Best Buddy Bits Training Treats for Dogs and Puppies - All Natural, Baked in The USA, Ideal for Training & Agility, No Animal Byproducts - Chicken Flavor, 5.5oz Resealable Bag

★ 4.50 (1,658 reviews)
$6.15
Elevated Cat Bowl Stand for Food and Water – Anti-Vomit Raised Feeding Station with Tilted Stand – Removable Stainless Steel Bowls, Anti Slip Bamboo Base, Dishes for Cats, Kitten, Small Dogs & Puppies

Elevated Cat Bowl Stand for Food and Water – Anti-Vomit Raised Feeding Station with Tilted Stand – Removable Stainless Steel Bowls, Anti Slip Bamboo Base, Dishes for Cats, Kitten, Small Dogs & Puppies

★ 4.70 (1,644 reviews)
$25.99
Trixie Products Scratch Resistant Metallic Medium

Trixie Products Scratch Resistant Metallic Medium

★ 4.20 (1,619 reviews)
$651.25
The Missing Link Feline Superfood Supplement Powder 6oz Bag, Veterinarian Formulated, Balanced Omega 3 & 6 for Healthy Skin & Coat, Digestion, Immunity & Overall Cat Health

The Missing Link Feline Superfood Supplement Powder 6oz Bag, Veterinarian Formulated, Balanced Omega 3 & 6 for Healthy Skin & Coat, Digestion, Immunity & Overall Cat Health

★ 4.40 (1,587 reviews)
$18.99
Underground Electric Dog Fence Premium - Standard Dog Fence System for Easy Setup and Superior Longevity and Continued Reliable Pet Safety - 1 Dog | 500 Feet Standard Dog Fence Wire…

Underground Electric Dog Fence Premium - Standard Dog Fence System for Easy Setup and Superior Longevity and Continued Reliable Pet Safety - 1 Dog | 500 Feet Standard Dog Fence Wire…

★ 4.40 (1,500 reviews)
$289.95
Hay Asz

Hay Asz

★ 4.30 (1,460 reviews)
$18.49
Underground Electric Dog Fence Ultimate

Underground Electric Dog Fence Ultimate

★ 4.30 (1,439 reviews)
$579.95
Exo Terra Forest Bark Natural Terrarium Substrate, 4 Quarts, PT2750 | 100% Natural Fir Bark for Reptiles | Hygroscopic Moisture Control | Ideal for Humidity-Loving Reptiles | Encourages Digging Behavior

Exo Terra Forest Bark Natural Terrarium Substrate, 4 Quarts, PT2750 | 100% Natural Fir Bark for Reptiles | Hygroscopic Moisture Control | Ideal for Humidity-Loving Reptiles | Encourages Digging Behavior

★ 4.70 (1,434 reviews)
$6.59
Fresh Step Advanced Clumping Litter

Fresh Step Advanced Clumping Litter

★ 4.60 (1,403 reviews)
$33.59
Fresh Step Advanced Clumping Activated

Fresh Step Advanced Clumping Activated

★ 4.60 (1,403 reviews)
$26.35
Fresh Step Multi Cat Febreze Shield

Fresh Step Multi Cat Febreze Shield

★ 4.60 (1,402 reviews)
$9.05
Fresh Step Extreme Control Scoopable

Fresh Step Extreme Control Scoopable

★ 4.60 (1,402 reviews)
$9.97
Outward Hound Fun Feeder Slo Bowl – Medium 2‑Cup Capacity, Slow Feeding, Small to Medium Dogs & Cats, Non-Slip, Turquoise, Drop Pattern

Outward Hound Fun Feeder Slo Bowl – Medium 2‑Cup Capacity, Slow Feeding, Small to Medium Dogs & Cats, Non-Slip, Turquoise, Drop Pattern

★ 4.60 (1,345 reviews)
$10.49
Outward Hound Feeder Bloat Large

Outward Hound Feeder Bloat Large

★ 4.60 (1,345 reviews)
$11.99
SPOT Colored Plush Catnip Mice Toys – 12-Pack of 4.5-Inch Rattle Mice – Interactive Cat Toys for Indoor Cats & Kittens – Soft, Lightweight, Classic Mouse Shape – Catnip-Filled for Active Play

SPOT Colored Plush Catnip Mice Toys – 12-Pack of 4.5-Inch Rattle Mice – Interactive Cat Toys for Indoor Cats & Kittens – Soft, Lightweight, Classic Mouse Shape – Catnip-Filled for Active Play

★ 4.40 (1,244 reviews)
$8.69
Lixit Kennel Cage Water Bowl Hanging - Non Spill Dog Crate Bowls - Durable Crate Water Bowl for Pets - Securely Attaches to Cage for Convenient Feeding and Drinking (10oz, Granite)

Lixit Kennel Cage Water Bowl Hanging - Non Spill Dog Crate Bowls - Durable Crate Water Bowl for Pets - Securely Attaches to Cage for Convenient Feeding and Drinking (10oz, Granite)

★ 4.50 (1,218 reviews)
$9.99

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page — closest to breaking through first.

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.81) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.81. The middle 80% of listings range from $8.38 to $56.88, with a $19.08 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.81 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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