Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.81 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.08 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
PetSafe Dog Collar Batteries (2 Pack) Dog Collar Battery Waterproof Lithium Metal Product, Rfa-67d-11

PetSafe Dog Collar Batteries (2 Pack) Dog Collar Battery Waterproof Lithium Metal Product, Rfa-67d-11

β˜… 4.60 (367 reviews)
$7.95
Purina Friskies Gravy Swirlers Adult

Purina Friskies Gravy Swirlers Adult

β˜… 4.70 (367 reviews)
$19.48
Aumuca Shedding Slicker Haired Grooming

Aumuca Shedding Slicker Haired Grooming

β˜… 4.40 (366 reviews)
$16.99
Tropiclean Oatmeal Tree Shampoo 20oz

Tropiclean Oatmeal Tree Shampoo 20oz

β˜… 4.60 (361 reviews)
$13.99
Calming Anti Anxiety Cuddler Warming Cushion

Calming Anti Anxiety Cuddler Warming Cushion

β˜… 4.50 (359 reviews)
$29.99
Iris Premium Airtight Container 42 Pounds

Iris Premium Airtight Container 42 Pounds

β˜… 4.50 (359 reviews)
$28.04
Mintes Dental Vet Recommended Mint Flavored Removes

Mintes Dental Vet Recommended Mint Flavored Removes

β˜… 4.50 (359 reviews)
$16.94
Toozey Squeaky Durable Teething Non Toxic

Toozey Squeaky Durable Teething Non Toxic

β˜… 4.60 (356 reviews)
$19.94
Ameritex Waterproof Blanket Couch Inches

Ameritex Waterproof Blanket Couch Inches

β˜… 4.30 (356 reviews)
$18.99
Taglory Reflective Locking Adjustable Collars

Taglory Reflective Locking Adjustable Collars

β˜… 4.70 (356 reviews)
$8.99
Ameritex Waterproof Blanket Furniture Reversible

Ameritex Waterproof Blanket Furniture Reversible

β˜… 4.30 (356 reviews)
$7.99
Taglory Personalized Nameplate Engraved Reflective

Taglory Personalized Nameplate Engraved Reflective

β˜… 4.70 (356 reviews)
$7.59
Out Attractant Indoor Outdoor Training

Out Attractant Indoor Outdoor Training

β˜… 3.20 (355 reviews)
$6.73
Prevue Pet Products Dome Top Bird Cage - Powder‑Coated Steel Cage with Wheels, Push Button Locks, Seed Guards and Perch, Ideal for Cockatiels, and All Small-Medium Sized Birds - Black Hammertone

Prevue Pet Products Dome Top Bird Cage - Powder‑Coated Steel Cage with Wheels, Push Button Locks, Seed Guards and Perch, Ideal for Cockatiels, and All Small-Medium Sized Birds - Black Hammertone

β˜… 4.30 (355 reviews)
$289.99
Chuckit Indoor Small Puppies Orange

Chuckit Indoor Small Puppies Orange

β˜… 4.30 (353 reviews)
$8.33
Starmark Bob Lot Interactive Large

Starmark Bob Lot Interactive Large

β˜… 4.40 (349 reviews)
$21.11
Godog Dragons Guard Coral Large

Godog Dragons Guard Coral Large

β˜… 4.20 (348 reviews)
$12.82
Greenies Original Regular Natural Dental

Greenies Original Regular Natural Dental

β˜… 4.80 (348 reviews)
$30.09
Ceva Animal Health Multicat Diffuser

Ceva Animal Health Multicat Diffuser

β˜… 3.90 (347 reviews)
$24.99
Amazon Basics Dispenser 1 Gallon Capacity

Amazon Basics Dispenser 1 Gallon Capacity

β˜… 4.30 (346 reviews)
$20.79
Eagloo Harness Reflective Adjustable Comfortable

Eagloo Harness Reflective Adjustable Comfortable

β˜… 4.50 (343 reviews)
$19.19
Eagloo Harness Adjustable Reflective Breathable

Eagloo Harness Adjustable Reflective Breathable

β˜… 4.50 (343 reviews)
$18.99
Purina Friskies Poultry Adult Variety

Purina Friskies Poultry Adult Variety

β˜… 4.70 (342 reviews)
$26.47
Kong Knots Squeaker Medium Colors

Kong Knots Squeaker Medium Colors

β˜… 4.10 (341 reviews)
$11.96

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page β€” closest to breaking through first.

📊

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.81) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.81. The middle 80% of listings range from $8.38 to $56.88, with a $19.08 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.81 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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