Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.50–$59.98, centered on a $19.61 median listing price. A listing needs more than 19,173 reviews to reach the top decile by review volume in this category.
Joytale Reflective Dog Collar,Soft Neoprene Padded Breathable Nylon Pet Collar Adjustable for Medium Dogs,Hotpink,M
Joytale Reflective Dog Collar, Soft Neoprene Padded, Metal D-Ring, Nylon Pet Collar Adjustable for Large Dogs, Sky Blue, L
BURT'S BEES FOR PETS Anti Itch Dog Spray with Honeysuckle and Honey, Waterless Grooming Mist for Dry Flaky Skin, Dog Itch Relief Between Baths, Natural Origin Coat Care for Dogs, 10 Fl Oz - 2 Pack
Saim Aquarium Mountain View Stone Ornament, Artificial Mountain Hill View Stone Rock Cave Aquarium Decorations Fish Tank Decor for Betta Cichlids Hideaway Cave, Hermit Crab Hideout - Large
PetArmor Plus Flea and Tick Prevention for Dogs, Large Dog Flea and Tick Treatment, 6 Doses, Waterproof Topical, Fast Acting (45-88 lbs)
Xtreme Scrapers Wafers - Premium 14mm Fast-Sinking Fish Food – Nutrient & Cellulose Rich Ideal for Nocturnal Feeders, Catfish, Plecostomus Species, and Loaches – USA Farm Grown (2oz)
TropiClean Fresh Breath Dental Water Additive, Puppy Breath Freshener, 16oz
XiaZ Dog Agility Course Backyard Set, Dog Obstacle Course Training Starter Kit Pet Outdoor Game with Tunnel, Agility Hurdle, Weave Poles, Jump Ring, Pause Box, Collapsible Dog Bowls and Storage Bag
Wahl Professional Animal Pro Ion Pet, Dog & Cat Cordless Clipper Kit (#9705) - Cat, Dog & Pet Grooming Kit - Great Pet Grooming Clippers for First-Time Groomers - with 2 Hour Run Time
Nylabone Textured Ring Power Chew Toy for Small Dogs, Durable Dog Toys for Aggressive Chewers, Strong Dog Chew Bones To Keep Them Busy, Flavor Medley, Small - Up to 25 lbs, 1 Count
Reptile Plants, 2 Pieces Hanging Silk Terrarium Plant with Suction Cup for Bearded Dragons Lizards Geckos Snake Pet, Decorations Terrariums Pet Supply of Reptile & Amphibian Habitat Plants
Pinnacle Systems Precision Pet Two Door Metal Dog Crate Tray Replacement Pan Chew Proof Proof Pet Kennel Great Cage Tray Pet Supplies (Galvanized, 47" L X 29.125" W X 1")
Petarmor Prevention Pounds Topical Treatments
Auroth Tactical Dog Harness for Large Dogs No Pull Adjustable Pet Harness Reflective K9 Working Training Easy Control Pet Vest Military Service Dog Harnesses Army Yellow L
ROYAL CANIN Size Health Nutrition Giant Adult Dry Dog Food, 30 lb Bag | Supports Joint Health, Tailored Nutrition for Large Breeds, Enriched with Antioxidants, Designed for Dogs Over 100 lb
Good 'n' Fun Kabobs Long-Lasting Dog Treat Made With Real Protein, 18 Count | Premium Chicken, Pork and Beef Hide Chew, Supports Dental Health and Mental Stimulation, For Adult Dogs
Good 'n' Fun Kabobs Long-Lasting Dog Treat, With Real Proteins, Beef Hide and Premium Chicken, Supports Dental Health, Mental Stimulation, 24 oz
Maxpower Planet Original Pet Grooming Rake - Double-Sided Deshedding Dematting Tool, Undercoat Rake for Dogs & Cats, Extra-Wide Dog Grooming Brush & Deshedder Comb for Long Hair, Reduces Shedding 95%
Kuoser Waterproof Dog Coat, Reversible Dog Jacket for Small Dogs, Adjustable Durable Doggie Winter Coat Warm Cozy Puppy Cold Weather Apparel from Small to Large Breed, Green S
Hi Kiss Obedience Training Agility
DINMO Rabbit Playpen, Guinea Pig Cages, Hamster Cages, Iron Net Bottom Design for Small Animal, Bunny, Ferret, Hedgehog, DIY, Expanded, Portable, Exercise Fence, 61.4 x 25.4 x 22.3 Inches
URPOWER Extra Large Stainless Steel Litter Box with Lid for Large Cats | Non-Stick Metal Pan, Front & Top Entry, Odor Control, Anti-Leakage, Easy to Clean, Step and Scoop Included
Heavy Duty Tactical Dog Leash, 4-6FT Shock Absorbing Tactical Leash with 2 Padded Handles, Metal Carabiner Clip,Car Seatbelt, Reflective Heavy Duty Leashes for Medium Large Dogs (Brown)
Majestic Pet 40 Inch Large Orthopedic Washable Donut Bed for Big and Large Sized Dogs, Calming Puppy Donut with Spine Support, Durable Crate Pad and Dog Bed Mat, Pet Furniture - Cozy Soft
Almost Ranking on Google
These Pet Supplies pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.21) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.21. The middle 80% of listings range from $8.50 to $59.98, with a $19.61 median.
Tracked Pet Supplies listings average 6,377 reviews. The top 10% of listings by review count exceed 19,173 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.21 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
