Pet Supplies Market Intelligence

Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,851 Products
$32.23 Avg. Price
6,499 Avg. Reviews
12 Monthly Searches
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
🏆 See the 50 best selling Pet Supplies products ›
Embark Breed ID Dog DNA Test Kit – 400+ Breeds, 99% Breed Accuracy

Embark Breed ID Dog DNA Test Kit – 400+ Breeds, 99% Breed Accuracy

β˜… 4.60 (197 reviews)
$109.00
rabbitgoo Dog Harness, No Pull for Large Dogs with 2 Leash Clips, Pet Vest | No Choke with Handle, Adjustable Soft Padded, Reflective, Easy Control for Walking, Black, Large

rabbitgoo Dog Harness, No Pull for Large Dogs with 2 Leash Clips, Pet Vest | No Choke with Handle, Adjustable Soft Padded, Reflective, Easy Control for Walking, Black, Large

β˜… 4.50 (197 reviews)
$19.98
IRIS USA Pee Pad Holder - for Large Sized Dog and Puppy Pee Pads, Secured Latches, Non-Skid Feet, High Polish Finish for Easy Cleaning, Leak Protection, Fits 28"x34" Pad or Larger, Square, Blue

IRIS USA Pee Pad Holder - for Large Sized Dog and Puppy Pee Pads, Secured Latches, Non-Skid Feet, High Polish Finish for Easy Cleaning, Leak Protection, Fits 28"x34" Pad or Larger, Square, Blue

β˜… 4.20 (197 reviews)
$44.99
Van Ness Pets Small Gravity Auto Feeder for Cats/Dogs, 3 Pound Capacity GRAY

Van Ness Pets Small Gravity Auto Feeder for Cats/Dogs, 3 Pound Capacity GRAY

β˜… 4.30 (197 reviews)
$18.07
Dog Gone Smart Dirty Dog Doormat - Fast Drying Rug with Super Gripper Backing for Clean Floors - Super Absorbent and Machine Washable Mat for Muddy Paws - Grey

Dog Gone Smart Dirty Dog Doormat - Fast Drying Rug with Super Gripper Backing for Clean Floors - Super Absorbent and Machine Washable Mat for Muddy Paws - Grey

β˜… 4.70 (197 reviews)
$19.99
OneTigris Tactical Dog Harness Vest,No-Pull Service Dog Vest with Hook & Loop Panels,Adjustable Dog Vest Harness for Walking Hiking Training(Coyote Brown,XS)

OneTigris Tactical Dog Harness Vest,No-Pull Service Dog Vest with Hook & Loop Panels,Adjustable Dog Vest Harness for Walking Hiking Training(Coyote Brown,XS)

β˜… 4.60 (196 reviews)
$30.59
Pearhead Paw Print Clean Touch Ink Pad Kit for Dogs and Cats, Pet Owner Keepsake, DIY Inkless Paw and Nose Print Impression Set, Small/Medium

Pearhead Paw Print Clean Touch Ink Pad Kit for Dogs and Cats, Pet Owner Keepsake, DIY Inkless Paw and Nose Print Impression Set, Small/Medium

β˜… 4.20 (195 reviews)
$5.59
Tactical Dog Harness, Full Body Dog Harness with Handle Heavy Duty Dog Vest for Hiking Training Outdoor Dogs(Ranger Green, Large)

Tactical Dog Harness, Full Body Dog Harness with Handle Heavy Duty Dog Vest for Hiking Training Outdoor Dogs(Ranger Green, Large)

β˜… 4.60 (195 reviews)
$35.89
Nylabone Advanced Oral Care Pet Dental Water Additive, Liquid Tartar Remover & Breath Freshener for Dogs, Dog Teeth-Cleaning, Original Flavor, 32 oz.

Nylabone Advanced Oral Care Pet Dental Water Additive, Liquid Tartar Remover & Breath Freshener for Dogs, Dog Teeth-Cleaning, Original Flavor, 32 oz.

β˜… 4.30 (195 reviews)
$11.39
OneTigris Tactical Dog Harness Vest with Handle, Dog Harness for Large Medium Dogs,No-Pull Service Dog Vest with Hook & Loop Panels,Adjustable Dog Vest Harness for Walking(Black,Small)

OneTigris Tactical Dog Harness Vest with Handle, Dog Harness for Large Medium Dogs,No-Pull Service Dog Vest with Hook & Loop Panels,Adjustable Dog Vest Harness for Walking(Black,Small)

β˜… 4.60 (195 reviews)
$34.19
OneTigris Dog Harness, Tactical Dog Harness No-Pull Breathable Adjustable Pet Vest with Handle for Outdoor Walking(Ranger Green,Small)

OneTigris Dog Harness, Tactical Dog Harness No-Pull Breathable Adjustable Pet Vest with Handle for Outdoor Walking(Ranger Green,Small)

β˜… 4.60 (195 reviews)
$34.19
Pet MD Topical Wipes for Cleansing - with Aloe for Cats and Dogs - 50 Count

Pet MD Topical Wipes for Cleansing - with Aloe for Cats and Dogs - 50 Count

β˜… 4.50 (195 reviews)
$14.99
Amazon Basics Cat Tree Tower - Multi-Level Climbing Activity Center for Indoor Cats & Kittens with Scratching Posts, Platform, Jute Rope, Large (45.9"H), Beige

Amazon Basics Cat Tree Tower - Multi-Level Climbing Activity Center for Indoor Cats & Kittens with Scratching Posts, Platform, Jute Rope, Large (45.9"H), Beige

β˜… 4.50 (195 reviews)
$67.71
ARM & HAMMER Slide Platinum Easy Clean-Up Clumping Cat Litter, 37 Lbs | 24/7 Odor Control, Triple-Action Freshness, Non-Stick, Low Tracking, Multi-Cat Formula, Scented

ARM & HAMMER Slide Platinum Easy Clean-Up Clumping Cat Litter, 37 Lbs | 24/7 Odor Control, Triple-Action Freshness, Non-Stick, Low Tracking, Multi-Cat Formula, Scented

β˜… 4.60 (195 reviews)
$34.99
Chuckit! Kick Fetch Ball Dog Toy, Floats in Water, Large 8 Inch Diameter

Chuckit! Kick Fetch Ball Dog Toy, Floats in Water, Large 8 Inch Diameter

β˜… 4.60 (194 reviews)
$29.98
ARM & HAMMER Slide Platinum Easy Clean-Up Clumping Cat Litter, 18 lbs | 24/7 Odor Control, Triple-Action Freshness, Non-Stick, Low Tracking, 99.9% Dust Free, Multi-Cat Formula, Scented

ARM & HAMMER Slide Platinum Easy Clean-Up Clumping Cat Litter, 18 lbs | 24/7 Odor Control, Triple-Action Freshness, Non-Stick, Low Tracking, 99.9% Dust Free, Multi-Cat Formula, Scented

β˜… 4.60 (194 reviews)
$17.99
Explore Land Dog Crate Cover Heavy Duty Polyester Pet Kennel Sunshade Universal Fit for 42 inches Wire Cage (Black)

Explore Land Dog Crate Cover Heavy Duty Polyester Pet Kennel Sunshade Universal Fit for 42 inches Wire Cage (Black)

β˜… 4.60 (194 reviews)
$36.99
PHOEPET 2019 Upgraded No Pull Dog Harness, Reflective Adjustable Vest, with a Training Handle + 2 Metal Leash Hooks+ 3 Snap Buckles +4 Slide Buckles(L, Pink)

PHOEPET 2019 Upgraded No Pull Dog Harness, Reflective Adjustable Vest, with a Training Handle + 2 Metal Leash Hooks+ 3 Snap Buckles +4 Slide Buckles(L, Pink)

β˜… 4.50 (194 reviews)
$14.35
Blue Buffalo Health Bars Bacon, Egg & Cheese Crunchy Dog Biscuits, Oven-Baked with Real Bacon & Natural Ingredients, Healthy Dog Treats with No Artificial Flavors or Preservatives, Jumbo Box 3.5 lbs.

Blue Buffalo Health Bars Bacon, Egg & Cheese Crunchy Dog Biscuits, Oven-Baked with Real Bacon & Natural Ingredients, Healthy Dog Treats with No Artificial Flavors or Preservatives, Jumbo Box 3.5 lbs.

β˜… 4.70 (191 reviews)
$14.98
goDog Gators Squeaky Plush Dog Toy with Chew Guard Technology, Durable Fabric & Squeaker for Active Play, Blue, Large

goDog Gators Squeaky Plush Dog Toy with Chew Guard Technology, Durable Fabric & Squeaker for Active Play, Blue, Large

β˜… 4.20 (191 reviews)
$16.99
goDog Gators Squeaky Plush Dog Toy with Chew Guard Technology, Durable Fabric & Squeaker for Active Play, Pink, Large

goDog Gators Squeaky Plush Dog Toy with Chew Guard Technology, Durable Fabric & Squeaker for Active Play, Pink, Large

β˜… 4.20 (191 reviews)
$13.36
Purina ONE Tender Selects Dry Cat Food, Chicken, 7 lb Bag | Protein rich blend made with real chicken as the #1 ingredient and microbiome balance for gut and immune support

Purina ONE Tender Selects Dry Cat Food, Chicken, 7 lb Bag | Protein rich blend made with real chicken as the #1 ingredient and microbiome balance for gut and immune support

β˜… 4.70 (191 reviews)
$17.46
K9 Advantix II Small Dog Vet-Recommended Flea, Tick & Mosquito Treatment & Prevention | Dogs 4-10 lbs. | 4-Mo Supply

K9 Advantix II Small Dog Vet-Recommended Flea, Tick & Mosquito Treatment & Prevention | Dogs 4-10 lbs. | 4-Mo Supply

β˜… 4.30 (191 reviews)
$57.42
KONG - Cozie Ali Alligator - Indoor Cuddle Squeaky Plush Dog Toy - for Medium Dogs

KONG - Cozie Ali Alligator - Indoor Cuddle Squeaky Plush Dog Toy - for Medium Dogs

β˜… 4.30 (191 reviews)
$11.96
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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,851 products.

2,851 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.

Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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