Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.
MIU COLOR Pet Grooming Brush, Deshedding Tool for Dogs & Cats, Blue | Effectively Reduces Shedding by up to 95%,Safe and Comfortable for Short Medium and Long Pet Hair
KONG Cozie Ali Alligator Plush Dog Toy, for Small Dogs | Soft Indoor Cuddle Plush Toy with a Squeaker & Minimal Stuffing, Great for Snuggling & Gentle Indoor Play
SparklyPets - Hands Free Dog Leash with Reflective Stitches - Waist Leash for Dog Walking, Hiking, Training, Jogging, Canicross, Running - for Medium & Large Breeds
Fancy Feast Poultry and Beef Feast Classic Pate Collection Grain Free Wet Cat Food Variety Pack - (Pack of 24) 3 oz. Cans
Amazon Basics Portable Folding Soft Dog Crate, 2-Door, Collapsible Travel Kennel, Top & Front Loading, Small 26" x 18" x 18", Tan
Purina ONE Natural Dry Cat Food, Tender Selects Blend With Real Chicken - 22 lb. Bag
Purina Friskies Gravy Wet Cat Food Variety Pack, Shreds With Beef, With Chicken, and Turkey and Cheese Dinner - (Pack of 24) 5.5 oz. Cans
PetSafe Drinkwell Pet Fountain Replacement Carbon Filters, 12 Filters | Certified Fit for Drinkwell Fountains, 50% More Carbon Than Generic Brands, 2-4 Weeks Filtration per Filter
Amazon Basics Folding Portable Soft Pet Dog Crate Carrier Kennel, 26.2"L x 17.8"W x 18.1"H, Black
Amazonbasics Premium Folding Portable Crate
AQUANEAT LED Aquarium Light Full Spectrum 12 Inch Fish Tank Light Fresh Water
Cat's Pride Premium Lightweight Clumping Litter: Pure & Fresh - Up to 10 Days of Powerful Odor Control - Multi-Cat, Scented, 10 Pounds
Tevrapet Actispot Flea Prevention Treatment
PET Standard Filters for Catit Design Senses Fountains and Catit Flower Fountains, Pack of 6
Rachael Ray Nutrish Complete Chicken
oneisall Dog Clippers with Double Blades,Cordless Small Pet Hair Grooming Trimmer,Low Noise for Trimming Dog's Hair Around Paws, Eyes, Ears, Face, Rump (White)
Casfuy Dog Nail Grinder with 2 LED Light - New Version 2-Speed Powerful Electric Pet Nail Trimmer Professional Quiet Painless Paws Grooming & Smoothing for Small Medium Large Dogs and Cats (Orange)
ProDen PlaqueOff Powder for Pets - Cat & Dog Breath Freshener - Plaque & Tartar Remover for Pet Oral Care - 180g
Supplement Veterinarian Formulated Supplement Naturvet
PetSafe Happy Ride Booster Seat Raised Dog Travel Seat Installs on Car Seats with a Headrest Safety Tether Machine Washable Folds Flat for Storage
Happy Hoodie The Original Dog & Cat Calming Band - American Brand - Anxiety Relief/Noise Protection-Grooming-Thunder-Fireworks (X-Large, Purple) - Since 2008
CollarDirect Leather Cat Collar with Removable Bell – Safety Elastic Strap (Breakaway Alternative) – Kitten Collar for Small & Big Boy & Girl Cats
Petmate Top Entry Litter Liners
Marineland Penguin Bio-Wheel Power Filter, Multi-Stage Aquarium Filtration
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.
Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
