Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.81 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.08 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
Ezwhelp Absorbing Waterproof Housebreaking Absorption

Ezwhelp Absorbing Waterproof Housebreaking Absorption

β˜… 4.70 (102 reviews)
$24.99
Furniture Protectors Self Adhesive Deterrent Protector

Furniture Protectors Self Adhesive Deterrent Protector

β˜… 4.20 (102 reviews)
$16.99
PetSafe Wireless Pet Containment System - Original Wireless Electric Fence for Dogs - Covers Up to 1/2 Acre - for Pets 8lb+

PetSafe Wireless Pet Containment System - Original Wireless Electric Fence for Dogs - Covers Up to 1/2 Acre - for Pets 8lb+

β˜… 4.10 (101 reviews)
$239.98
Qumy Goggles Protection Waterproof Sunglasses

Qumy Goggles Protection Waterproof Sunglasses

β˜… 4.30 (101 reviews)
$8.99
Pedigree Chopped Ground Variety Pouches

Pedigree Chopped Ground Variety Pouches

β˜… 4.70 (101 reviews)
$15.97
Best Friends Sheri Calming Zippered

Best Friends Sheri Calming Zippered

β˜… 4.60 (100 reviews)
$55.99
MidWest Homes for Pets QuietTime Dog Bed – White Fleece Bolster, Ultra-Soft and Machine Washable, Fits 30-Inch Crates and Carriers, for Medium Breed Dogs

MidWest Homes for Pets QuietTime Dog Bed – White Fleece Bolster, Ultra-Soft and Machine Washable, Fits 30-Inch Crates and Carriers, for Medium Breed Dogs

β˜… 4.20 (100 reviews)
$22.18
Tetra Whisper Bio-Bag Filter Aquarium Cartridges, Medium Filter for Freshwater and Marine Fish, Removes Odors and Discoloration, Ready to Use Medium Green Filter

Tetra Whisper Bio-Bag Filter Aquarium Cartridges, Medium Filter for Freshwater and Marine Fish, Removes Odors and Discoloration, Ready to Use Medium Green Filter

β˜… 4.70 (100 reviews)
$3.95
KONG Puppy Activity Ball - Soft & Durable Natural Puppy Rubber Dog Toy - Chew Toy for Teething Puppies - Eases Aching Teeth & Gums - for Medium Puppies - Randomly Provided Color

KONG Puppy Activity Ball - Soft & Durable Natural Puppy Rubber Dog Toy - Chew Toy for Teething Puppies - Eases Aching Teeth & Gums - for Medium Puppies - Randomly Provided Color

β˜… 4.50 (100 reviews)
$8.96
Royal Canin Small Breed Adult

Royal Canin Small Breed Adult

β˜… 4.80 (99 reviews)
$59.99
Kaytee Fiesta Healthy Toppings Animals

Kaytee Fiesta Healthy Toppings Animals

β˜… 4.70 (99 reviews)
$2.69
Kaytee Natural Animal Bedding Liters

Kaytee Natural Animal Bedding Liters

β˜… 4.60 (99 reviews)
$37.99
Pawblefy Personalized Dog Collars Reflective

Pawblefy Personalized Dog Collars Reflective

β˜… 4.50 (99 reviews)
$12.99
Rechargeable Adjustable Sensitivity Intensity Vibration

Rechargeable Adjustable Sensitivity Intensity Vibration

β˜… 4.30 (99 reviews)
$34.99
Pet Zone Automatic Filters Cleaning

Pet Zone Automatic Filters Cleaning

β˜… 3.50 (99 reviews)
$165.56
Kaytee Clean Natural Animal Bedding

Kaytee Clean Natural Animal Bedding

β˜… 4.60 (99 reviews)
$50.00
Casual Home 600 22 Wooden Crate

Casual Home 600 22 Wooden Crate

β˜… 4.10 (98 reviews)
$111.43
Chew King Extremely Durable Natural

Chew King Extremely Durable Natural

β˜… 4.80 (98 reviews)
$10.42
Fluval 107 Perfomance Canister Filter

Fluval 107 Perfomance Canister Filter

β˜… 4.50 (98 reviews)
$134.99
JW Pet Hol-ee Roller Dog Toy Puzzle Ball, Natural Rubber, Large (5.5 Inch Diameter), Colors May Vary

JW Pet Hol-ee Roller Dog Toy Puzzle Ball, Natural Rubber, Large (5.5 Inch Diameter), Colors May Vary

β˜… 4.30 (98 reviews)
$13.95
Fluval 307 Perfomance Canister Filter

Fluval 307 Perfomance Canister Filter

β˜… 4.50 (98 reviews)
$189.99
Ienjoyed Pooper Scooper Handled Non Breakable

Ienjoyed Pooper Scooper Handled Non Breakable

β˜… 4.30 (98 reviews)
$19.99
Fluval 207 Perfomance Canister Filter

Fluval 207 Perfomance Canister Filter

β˜… 4.50 (98 reviews)
$152.99
Kibbles Bits Original Chicken 31 Pound

Kibbles Bits Original Chicken 31 Pound

β˜… 4.60 (97 reviews)
$27.21

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page β€” closest to breaking through first.

📊

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.81) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.81. The middle 80% of listings range from $8.38 to $56.88, with a $19.08 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.81 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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