Pet Supplies Market Intelligence

Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,851 Products
$32.23 Avg. Price
6,499 Avg. Reviews
12 Monthly Searches
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
🏆 See the 50 best selling Pet Supplies products ›
Hill's Science Diet Adult Perfect Weight Dry Cat Food | #1 Veterinarian Recommended, Chicken Recipe, 7 lb. Bag

Hill's Science Diet Adult Perfect Weight Dry Cat Food | #1 Veterinarian Recommended, Chicken Recipe, 7 lb. Bag

β˜… 4.70 (152 reviews)
$39.99
Blue Buffalo Life Protection Formula Chicken Puppy Dry Dog Food, 5 lb | With DHA for Brain Development, Real Chicken #1 Ingredient, Antioxidant-Rich LifeSource Bits, Promotes Healthy Muscle Growth

Blue Buffalo Life Protection Formula Chicken Puppy Dry Dog Food, 5 lb | With DHA for Brain Development, Real Chicken #1 Ingredient, Antioxidant-Rich LifeSource Bits, Promotes Healthy Muscle Growth

β˜… 4.70 (151 reviews)
$14.97
Best Pet Supplies Voyager Adjustable Step-in Flex Breathable Mesh Dog Harness for Small Medium Large Dogs (Red), M

Best Pet Supplies Voyager Adjustable Step-in Flex Breathable Mesh Dog Harness for Small Medium Large Dogs (Red), M

β˜… 4.40 (151 reviews)
$12.84
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Blue Buffalo Life Protection Formula Chicken Puppy Dry Dog Food, 30 lb | With DHA for Brain Development, Real Chicken #1 Ingredient, Antioxidant-Rich LifeSource Bits, Promotes Healthy Muscle Growth

β˜… 4.70 (151 reviews)
$65.99
Hubulk Dog Feeding Mat,100% Waterproof BPA Free Silicone Pet Food and Water Bowl Placemat,Dishwasher, High Raised Edge to Prevent Spills,Nonslip Tray to Stop Messes on Floor (19"x12"x0.5", Grey)

Hubulk Dog Feeding Mat,100% Waterproof BPA Free Silicone Pet Food and Water Bowl Placemat,Dishwasher, High Raised Edge to Prevent Spills,Nonslip Tray to Stop Messes on Floor (19"x12"x0.5", Grey)

β˜… 4.60 (151 reviews)
$6.49
Best Pet Supplies Voyager Adjustable Step-in Flex Breathable Mesh Dog Harness for Small Medium Large Dogs (Black), S

Best Pet Supplies Voyager Adjustable Step-in Flex Breathable Mesh Dog Harness for Small Medium Large Dogs (Black), S

β˜… 4.40 (151 reviews)
$12.79
Purina Beneful Small Breed Wet Dog Food Variety Pack, (30) 3 oz Cans | IncrediBites real beef, chicken and salmon recipes with real vegetables and grains for flavors they'll love

Purina Beneful Small Breed Wet Dog Food Variety Pack, (30) 3 oz Cans | IncrediBites real beef, chicken and salmon recipes with real vegetables and grains for flavors they'll love

β˜… 4.70 (151 reviews)
$27.84
Iams Proactive Health Urinary Chicken

Iams Proactive Health Urinary Chicken

β˜… 4.80 (151 reviews)
$33.98
Clean Shampoo for Dogs and Cats with Great Long Lasting Scent 16 oz. | Cruelty-Free | Paraben-Free | Biodegradable and Non-Toxic | Made in USA

Clean Shampoo for Dogs and Cats with Great Long Lasting Scent 16 oz. | Cruelty-Free | Paraben-Free | Biodegradable and Non-Toxic | Made in USA

β˜… 4.70 (150 reviews)
$20.99
Cat House - Indoor Cat Bed with Removable Foam Cushion - Pet Tent for Kittens, Rabbits, Guinea Pigs, and Other Small Animals by PETMAKER (Brown)

Cat House - Indoor Cat Bed with Removable Foam Cushion - Pet Tent for Kittens, Rabbits, Guinea Pigs, and Other Small Animals by PETMAKER (Brown)

β˜… 4.40 (149 reviews)
$21.99
Ladoogo Reflective Dog Collar Padded with Soft Neoprene Breathable Adjustable Nylon Dog Collars for Small Medium Large Dogs (Medium (Pack of 1), Blue Collar+Leash)

Ladoogo Reflective Dog Collar Padded with Soft Neoprene Breathable Adjustable Nylon Dog Collars for Small Medium Large Dogs (Medium (Pack of 1), Blue Collar+Leash)

β˜… 4.60 (149 reviews)
$9.99
KONG CoreStrength Bone - Dog Dental Chew Toy - Durable, Multi-Layered Dog Toy for Enrichment Play & Dental Care - with Textured Body for Teeth Cleaning - for Small/Medium Dogs

KONG CoreStrength Bone - Dog Dental Chew Toy - Durable, Multi-Layered Dog Toy for Enrichment Play & Dental Care - with Textured Body for Teeth Cleaning - for Small/Medium Dogs

β˜… 3.80 (149 reviews)
$9.96
DYKESON Dog Car Net Barrier Pet Barrier with Car Mesh Organizer for Dog & Child, Safety Divider with Upgraded Storage Pouch, Easy Install for Cars & SUVs

DYKESON Dog Car Net Barrier Pet Barrier with Car Mesh Organizer for Dog & Child, Safety Divider with Upgraded Storage Pouch, Easy Install for Cars & SUVs

β˜… 4.10 (149 reviews)
$11.73
Cat House Indoor Cat Bed with Removable Foam Cushion, Plush Cat Tent Bed for Small Pets, Comfortable Cozy Hideaway for Cats, Kittens, Rabbits, Guinea Pigs, Ferrets, Hedgehogs, by PETMAKER (Blue)

Cat House Indoor Cat Bed with Removable Foam Cushion, Plush Cat Tent Bed for Small Pets, Comfortable Cozy Hideaway for Cats, Kittens, Rabbits, Guinea Pigs, Ferrets, Hedgehogs, by PETMAKER (Blue)

β˜… 4.40 (149 reviews)
$18.95
Blue Buffalo Life Protection Formula Puppy Dry Dog Food with DHA and ARA, Made with Natural Ingredients, Chicken & Brown Rice Recipe, 15-lb Bag

Blue Buffalo Life Protection Formula Puppy Dry Dog Food with DHA and ARA, Made with Natural Ingredients, Chicken & Brown Rice Recipe, 15-lb Bag

β˜… 4.70 (149 reviews)
$37.89
PetSafe Happy Ride Folding Pet Ramp, Portable Lightweight Dog Ramp for Cars, Trucks & SUVs

PetSafe Happy Ride Folding Pet Ramp, Portable Lightweight Dog Ramp for Cars, Trucks & SUVs

β˜… 4.10 (149 reviews)
$59.99
Cat House - Indoor Bed with Removable Foam Cushion - Pet Tent for Puppies, Rabbits, Guinea Pigs, Hedgehogs, and Other Small Animals by PETMAKER (Tan)

Cat House - Indoor Bed with Removable Foam Cushion - Pet Tent for Puppies, Rabbits, Guinea Pigs, Hedgehogs, and Other Small Animals by PETMAKER (Tan)

β˜… 4.40 (149 reviews)
$19.95
PetSafe Easy Walk Deluxe Dog Harness, No Pull Dog Harness – Perfect for Leash & Harness Training – Stops Pets from Pulling and Choking on Walks – Medium, Ocean

PetSafe Easy Walk Deluxe Dog Harness, No Pull Dog Harness – Perfect for Leash & Harness Training – Stops Pets from Pulling and Choking on Walks – Medium, Ocean

β˜… 4.40 (149 reviews)
$26.99
PetSafe Easy Walk Deluxe Dog Harness, No Pull Dog Harness – Perfect for Leash & Harness Training – Stops Pets from Pulling and Choking on Walks – Medium, Apple

PetSafe Easy Walk Deluxe Dog Harness, No Pull Dog Harness – Perfect for Leash & Harness Training – Stops Pets from Pulling and Choking on Walks – Medium, Apple

β˜… 4.40 (148 reviews)
$26.99
PetSafe Easy Walk Deluxe Dog Harness, No Pull Dog Harness – Perfect for Leash & Harness Training – Stops Pets from Pulling and Choking on Walks – Medium/Large, Ocean

PetSafe Easy Walk Deluxe Dog Harness, No Pull Dog Harness – Perfect for Leash & Harness Training – Stops Pets from Pulling and Choking on Walks – Medium/Large, Ocean

β˜… 4.40 (148 reviews)
$26.99
OUT! PetCare XXL Puppy Pads, Heavy Duty Pee Pads for Dogs, 26x30, 30 Count

OUT! PetCare XXL Puppy Pads, Heavy Duty Pee Pads for Dogs, 26x30, 30 Count

β˜… 4.30 (148 reviews)
$14.90
Chuckit! The Whistler Ball Dog Toy, Medium (2.5 Inch Diameter) for Dogs 20-60 lbs, Pack of 2, Multicolor

Chuckit! The Whistler Ball Dog Toy, Medium (2.5 Inch Diameter) for Dogs 20-60 lbs, Pack of 2, Multicolor

β˜… 4.70 (148 reviews)
$12.95
PetSafe Easy Walk Deluxe Dog Harness, No Pull Dog Harness Perfect for Leash & Harness Training Stops Pets from Pulling and Choking on Walks Small, Ocean

PetSafe Easy Walk Deluxe Dog Harness, No Pull Dog Harness Perfect for Leash & Harness Training Stops Pets from Pulling and Choking on Walks Small, Ocean

β˜… 4.40 (148 reviews)
$26.99
EASTBLUE Squeaky Dog Toys for Aggressive Chewers: Rubber Puppy Chew Ball with Squeaker, Almost Indestructible and Durable Pet Toy for Medium and Large Breed

EASTBLUE Squeaky Dog Toys for Aggressive Chewers: Rubber Puppy Chew Ball with Squeaker, Almost Indestructible and Durable Pet Toy for Medium and Large Breed

β˜… 4.30 (147 reviews)
$9.99
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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,851 products.

2,851 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.

Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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