Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.77 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.04 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
Purina Friskies Facilities Gravylicious Chicken

Purina Friskies Facilities Gravylicious Chicken

★ 4.80 (33 reviews)
$17.26
Leather Cleaner Honey Furniture Accessories

Leather Cleaner Honey Furniture Accessories

★ 4.40 (33 reviews)
$16.99
Zoo Med Aquatic Turtle Banquet Block Regular (5 Pack) - Pack of 4

Zoo Med Aquatic Turtle Banquet Block Regular (5 Pack) - Pack of 4

★ 4.60 (32 reviews)
$20.81
Simple Solution Stain & Odor Eliminator for Pets, Carpet Deodorizer, Enzyme Pet Odor Eliminator for Home, Stain Remover for Cat & Dog Pee, Urine Destroyer, Carpet Cleaner Spray, 32 oz

Simple Solution Stain & Odor Eliminator for Pets, Carpet Deodorizer, Enzyme Pet Odor Eliminator for Home, Stain Remover for Cat & Dog Pee, Urine Destroyer, Carpet Cleaner Spray, 32 oz

★ 4.40 (32 reviews)
$9.04
Hyper Pet Doggie Wiggly Interactive

Hyper Pet Doggie Wiggly Interactive

★ 3.80 (32 reviews)
$16.95
Halti Obedience Comfortable Adjustable Effective

Halti Obedience Comfortable Adjustable Effective

★ 4.20 (32 reviews)
$34.72
Honest Kitchen Dehydrated Organic Chicken

Honest Kitchen Dehydrated Organic Chicken

★ 4.20 (31 reviews)
$39.19
Vet’s Best Enzymatic Dog Toothpaste – Vet Formulated Dental Gel for Teeth Cleaning, Fresh Breath, Tartar Control, Plaque Remover & Oral Hygiene for Dogs, 3.5 oz

Vet’s Best Enzymatic Dog Toothpaste – Vet Formulated Dental Gel for Teeth Cleaning, Fresh Breath, Tartar Control, Plaque Remover & Oral Hygiene for Dogs, 3.5 oz

★ 4.50 (31 reviews)
$9.53
Kopeks Orthopedic Memory Waterproof Anti Slip

Kopeks Orthopedic Memory Waterproof Anti Slip

★ 4.60 (31 reviews)
$109.95
Chuckit 3 Inch Ultra Large Multicolor

Chuckit 3 Inch Ultra Large Multicolor

★ 4.70 (31 reviews)
$4.97
Earth Rated Lavender Scented Completely Leak Proof

Earth Rated Lavender Scented Completely Leak Proof

★ 4.80 (29 reviews)
$7.99
Blue Buffalo Life Protection Formula Adult Dry Dog Food, Helps Build and Maintain Strong Muscles, Made with Natural Ingredients, Chicken & Brown Rice Recipe, 30-lb. Bag

Blue Buffalo Life Protection Formula Adult Dry Dog Food, Helps Build and Maintain Strong Muscles, Made with Natural Ingredients, Chicken & Brown Rice Recipe, 30-lb. Bag

★ 4.70 (29 reviews)
$67.98
Temptations Backyard Cookout Holiday Present

Temptations Backyard Cookout Holiday Present

★ 4.80 (29 reviews)
$8.48
K&H Pet Products Dog Cot Pad (Cot Sold Separately), Pillow-Top Comfort Bed for K&H XL Elevated Dog Beds, Soft & Fluffy, Secure Fit Straps, Machine Washable, Portable - Extra-Large 50 X 32 Tan Fleece

K&H Pet Products Dog Cot Pad (Cot Sold Separately), Pillow-Top Comfort Bed for K&H XL Elevated Dog Beds, Soft & Fluffy, Secure Fit Straps, Machine Washable, Portable - Extra-Large 50 X 32 Tan Fleece

★ 4.50 (29 reviews)
$39.99
Precision Pet Products Two Door Great Crate Wire Dog Crate, 36 Inch, For Pets 50-70 lbs, With 5-Point Locking System

Precision Pet Products Two Door Great Crate Wire Dog Crate, 36 Inch, For Pets 50-70 lbs, With 5-Point Locking System

★ 4.70 (28 reviews)
$47.03
PetSafe Deluxe Ultralight Pet Fence Receiver Collar Electric Dog Containment, In Ground Dog Fence Waterproof Feature, Low Battery Indicator, Pet Collars for Dogs Collar Receiver

PetSafe Deluxe Ultralight Pet Fence Receiver Collar Electric Dog Containment, In Ground Dog Fence Waterproof Feature, Low Battery Indicator, Pet Collars for Dogs Collar Receiver

★ 4.40 (28 reviews)
$55.99
Harrison's Bird Foods High Potency Coarse—Maximum Nutritional Formula for Small to Medium Birds, Certified Organic Non-GMO Pet Bird Food, Vet-Developed, Suitable for All Life Stages, 454 g/ 1 lb

Harrison's Bird Foods High Potency Coarse—Maximum Nutritional Formula for Small to Medium Birds, Certified Organic Non-GMO Pet Bird Food, Vet-Developed, Suitable for All Life Stages, 454 g/ 1 lb

★ 4.70 (28 reviews)
$24.73
Pup Peroni Original Flavor Snacks Ounce

Pup Peroni Original Flavor Snacks Ounce

★ 4.80 (27 reviews)
$11.48
THORNELL Cat Odor-Off Concentrate Pet Smell Odor Eliminator – Cat Odor Eliminator Concentrate for Pet Urine Odor, Tomcat Spray for Cat Urine Smell, Feces on Carpet & Litter Boxes – 16oz

THORNELL Cat Odor-Off Concentrate Pet Smell Odor Eliminator – Cat Odor Eliminator Concentrate for Pet Urine Odor, Tomcat Spray for Cat Urine Smell, Feces on Carpet & Litter Boxes – 16oz

★ 4.50 (27 reviews)
$22.95
Odor Destroying Shampoo for Dogs, 32 oz. – Formulated with Powerful De-Greasers, Skunk Odor Remover for Pets, Carpet, Furniture and More – Removes Skunk Smell Fast

Odor Destroying Shampoo for Dogs, 32 oz. – Formulated with Powerful De-Greasers, Skunk Odor Remover for Pets, Carpet, Furniture and More – Removes Skunk Smell Fast

★ 4.10 (26 reviews)
$9.76
Litter-Robot 3 Connect by Whisker, Grey - Automatic, Self-Cleaning Cat Litter Box, App Control, Helps Reduce Litter Box Odors, Works with Any Clumping Litter, WhiskerCare 1-Year Warranty

Litter-Robot 3 Connect by Whisker, Grey - Automatic, Self-Cleaning Cat Litter Box, App Control, Helps Reduce Litter Box Odors, Works with Any Clumping Litter, WhiskerCare 1-Year Warranty

★ 4.10 (26 reviews)
$499.00
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Andis – 64123, Ultra Edge Detachable Dog Clipper Blade – Carbon-Infused Steel, Long-Lasting Sharp Edges with Deep Teeth, Removes Hair 3/8-Inch (9.5 mm) - Fits AG, AGC, BDC Models - Size-4 FC, Chrome

★ 4.70 (25 reviews)
$49.80
drpaws 8 months flea and tick free collar cat

drpaws 8 months flea and tick free collar cat

★ 4.20 (25 reviews)
$3.87
Harrison's Bird Foods Adult Lifetime Coarse Certified Organic Non-GMO Daily Maintenance Formula for Medium to Large Birds, Parrots, Cockatoos, Macaws etc, Suitable for All Life Stages 2.27kg/ 5lb

Harrison's Bird Foods Adult Lifetime Coarse Certified Organic Non-GMO Daily Maintenance Formula for Medium to Large Birds, Parrots, Cockatoos, Macaws etc, Suitable for All Life Stages 2.27kg/ 5lb

★ 4.70 (25 reviews)
$63.59

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page — closest to breaking through first.

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.77) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.77. The middle 80% of listings range from $8.38 to $56.88, with a $19.04 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.77 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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