Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.
ORAVET Dental Chews for Dogs, Oral Care and Hygiene Chews (Small Dogs, 10-24 lbs.) Blue Pouch, 30 Count
Penn-Plax Spongebob Squarepants Officially Licensed Aquarium Ornament – The Krusty Krab – Medium
Penn-Plax Spongebob Squarepants Officially Licensed Aquarium Ornament – Squidward’s Easter Island Home – Large
Best Pet Supplies Catify Cat Scratcher, Fun Interactive Scratchers, Posts, Poles, Claw Safe, Furniture Saver Indoor Play Support Natural Cat Behaviors Heavy Duty - Round(5 Pack)
PetSafe Happy Ride Extra Long Telescoping Dog Ramp, Portable Pet Ramp for Cars, Trucks & SUVs with Adjustable Sizing
Modern Soft Plush Round Pet Bed for Cats or Small Dogs, Mini Medium Sized Dog Cat Bed Self Warming Autumn Winter Indoor Snooze Sleeping Cozy Kitty Teddy Kennel (20''D x 8'' H, Dark Grey)
Nylabone Puppy Chew Teething Ring Bone Dog Toy, Chicken Flavor, X-Small | Soothing teething toys for puppies, puppy enrichment, & teething relief, freezable for added comfort, dogs up to 15 lbs
Tetra Whisper Bio-Bag with Stay Clean, Large Filter Cartridges for Aquariums, 12 Count, Unassembled, Fits Tetra Whisper Fish Tank Filters 10-30 Gal, 20-40 Gal, PF-20, 30, 40, 60, IQ 20, 30, 45, 60
Penn-Plax Spongebob Squarepants Squidward’s Easter Island Home - Officially Licensed Aquarium Ornament - Medium (SBR11)
PetSafe Happy Ride Telescoping Dog Ramp, Portable Pet Ramp for Cars, Trucks & SUVs with Adjustable Sizing
Exo Terra Specialty Reptile Food, Canned Mealworms for Reptiles, PT1958
Purina Friskies Wet Cat Food Fish-A-Licious Variety Pack, (32) 5.5 oz | Prime Filets, Tasty Treasures & Extra Gravy wet cat food recipes in sauce, with tempting texture and seafood flavors
SHARLOVY Dog Squeaky Toy No Stuffing 6 Pack, Dog Toys Crinkle for Puppy | for Small Puppy, Durable Chew Plush Cute Animals Natural for Teething Pet
Jasper Dog Toothbrush, 360 Dog Tooth Brushing Kit, Finger Toothbrush, Cat Tooth Brush, Teeth Cleaning, Pet Tooth Brush for Small & Large Pets, Pet Toothpaste Not Included, 2-Pack Blue
Waggin' Train Chicken Jerky Dog Treats, Made with 100% Real Chicken Breasts, Only Two All-Natural Ingredients, Great High Protein Dog Treat, Easily Digestible for Big or Small Dogs, 30 oz. Pouch
Hartz UltraGuard Pro Reflective Flea & Tick Collar for Dogs and Puppies, 7 Month Flea and Tick Prevention Per Collar, 1 Count
Purina ONE Sensitive Skin and Stomach Dry Cat Food 16 lb Bag | Real turkey is the first ingredient, easily digestible with prebiotic fiber, calcium and antioxidants for sensitive systems
Vansky Black Light UV Flashlight, Upgraded 51 LED 395nm Blacklight Pet Urine Detector for Dog/Cat Urine, Dry Stains, Bed Bug, Matching with Pet Odor Eliminator(Batteries are Included)
Purina Moist and Meaty Burger With Cheddar Cheese Flavor Dry Soft Dog Food Pouches - 36 ct. Pouch
FURminator Grooming Rake Tool for Dogs & Cats With Thick Coats | Removes Loose Hair & Tangles, Rotating Metal Teeth Help Prevent Mats, Use Daily To Maintain a Healthy Coat
Milk-Bone Peanut Butter Flavor Biscuits, Small Dog Treats, 7 Lb. | Naturally and artificially flavored, 3 tail-wagging flavors, 250+ biscuits, 15% protein
Benebone Puppy 2-Pack Dental Chew/Wishbone Dog Chew Toys, Real Bacon | Made in USA, Dog Bones, Puppy Toys, Puppy Teething Toys, Long-Lasting, Keeps Them Busy
Black Light UV Light Flashlight, 21 LED 395nm Ultraviolet Blacklight Flashlight Mini Pet Urine Detector for Dog/Cat, Dry Stains, Resin Curing, Matching with Pet Odor Eliminator(Batteries are Included)
Cesar Classic Loaf in Sauce Wet Dog Food, Meaty Selects, 3.5 oz, 24 Count | Made in USA, Real beef or chicken #1 ingredient, no fillers or artificial flavors, slow-cooked, easy peel trays
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.
Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
