Pet Supplies Market Intelligence
Explore 2,851 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Pet Supplies Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,851 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.
Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.
goDog Just For Me Gators Squeaky Plush Dog Toy, Chew Guard Technology - Pink, Mini
Elitefield Folding Outdoor Multiple Available
EliteField 3-Door Folding Soft Dog Crate with Carrying Bag and Fleece Bed (2 Year Warranty), Indoor & Outdoor Pet Home (36" L x 24" W x 28" H, Blue Gray)
EliteField 3-Door Folding Soft Dog Crate with Carrying Bag and Fleece Bed (2 Year Warranty), Indoor & Outdoor Pet Home (30" L x 21" W x 24" H, Navy Blue)
EliteField 3-Door Folding Soft Dog Crate with Carrying Bag and Fleece Bed (2 Year Warranty), Indoor & Outdoor Pet Home (30" L x 21" W x 24" H, Gray)
LittleTiger Cat Litter Mat, XL Super Size, Phthalate Free, Easy to Clean, 46x35 Inches, Durable, Soft on Paws, Large Litter Mat.
Ladoogo Reflective Dog Collar Padded with Soft Neoprene Breathable Adjustable Nylon Dog Collars for Small Medium Large Dogs (Small (Pack of 1), Blue Collar+Leash)
Ladoogo Reflective Dog Collar Padded with Soft Neoprene Breathable Adjustable Nylon Dog Collars for Small Medium Large Dogs (Medium (Pack of 1), Vivid Blue Collar+Leash)
Ladoogo Reflective Dog Collar Padded with Soft Neoprene Breathable Adjustable Nylon Dog Collars for Small Medium Large Dogs (Medium (Pack of 1), Black Collar+Leash)
Uniclife Aquarium Air Pump Dual Outlet Fish Tank Aerator with Accessories for 5-200 Gallon Tank
Pogi's 300 Unscented Dog Poop Bags with Handles - Earth-Friendly, Leak-Proof, Ultra Thick, 4+ Month Supply
Virbac C.E.T.® Enzymatic Oral Hygiene Chews for Dogs, Medium - Plaque & Tartar Control - Single Layer Beefhide with Exclusive Dual-Enzyme System & Tasty Chicken Flavor - Easy to Give Dog Dental Chew
Virbac C.E.T. Enzymatic Oral Hygiene Chews for Dogs, Tartar Control, Large
Hill's Science Diet Sensitive Stomach & Skin Dry Cat Food | #1 Veterinarian Recommended, Adult Formula, Chicken & Rice, 7 lb. Bag (Updated Formula)
Virbac C.E.T.® Enzymatic Oral Hygiene Chews for Dogs, X Small - Plaque & Tartar Control - Single Layer Beefhide with Exclusive Dual-Enzyme System & Tasty Chicken Flavor - Easy to Give Dog Dental Chew
EasyGroomer Deshedding Brush for Dogs & Cats – Undercoat Grooming Tool for Short & Long Hair, Removes Loose Fur & Dirt, Reduces Shedding for Small & Large Pets, Red
Bedsure Dog Beds for Small Dogs - Round Medium Cat Beds for Indoor Cats, Washable Pet Bed for Puppy and Kitten with Slip-Resistant Bottom, 25 Inches, Taupe
Penn Plax 07074 Spongebob Pineapple
Penn-Plax Officially Licensed Spongebob Squarepants® Fish Tank Decorations | Spongebob’s Pineapple, Squidward Home, and The Crusty Crab Resin Figurines | Aquarium and Terrarium Décor
Penn Plax Spongebob Patrick Sbcp1 Filter Accessory
Modern Soft Plush Round Pet Bed for Cats or Small Dogs, Mini Medium Sized Dog Cat Bed Self Warming Autumn Winter Indoor Snooze Sleeping Cozy Kitty Teddy Kennel (20'' D x 8'' H, Light Grey)
DogBuddy Dog Food Mat – Waterproof Dog Bowl Mat for Food and Water, Silicone Pet Feeding Mats for Floors, Non-Slip Placemat with High Edges for Dogs Bowls, Puppy Essentials (L: 24" x 16", Shadow)
Penn-Plax Officially Licensed Spongebob 6 Piece Mini Aquarium Ornament Set – Great for Saltwater and Freshwater Tanks
OraVet Dental Hygiene Chews for Small Dogs, Oral Care with Delmopinol, Vanilla Flavor, 14 Count
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💳 Typical FBA Fees for Pet Supplies
Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Pet Supplies products on Amazon
Squatio currently tracks 2,851 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.
Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Pet Supplies research.
