Beauty & Personal Care Market Intelligence
Explore 4,017 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 4,017 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.14, with a median of $12.75. The top 10% of listings by review count exceed 16,070 reviews.
Beetles Grey Gel Nail Polish, 15ml Spring Grey Blue Gel Polish Soak Off UV LED Nail Lamp Nail Art Manicure Salon DIY Home 0.5Oz Nail Polish for Women
Beetles Blue Gel Polish Colorful
Beetles Green Gel Nail Polish – 15ml Dark Green Gel Nail Polish, Soak Off UV LED Nail Lamp Nail Art Manicure Salon DIY Home
Toppik Hair Building Fibers, Fill In Fine or Thinning Hair Instantly Thicker, Fuller Looking Hair 9 Shades,4 size options
Toppik Hair Building Fibers Auburn
Beetles Gel Nail Polish Set 36 Colors Neutral Elegance Gel Polish Kit | Burgundy Red Blue Green Brown Gold Glitter Pink Gel with Base & Top Coat UV LED Needed Manicure Gifts for Women
Professional Makeup Micro Brow Pencil
Beetles Gel Nail Polish Set, Caramel Swirl Gel Polish 6 Colors | Chocolate Coffee Mocha Yellow Gold Glitter Brown Gel Polish Kit Soak Off UV LED Cured Nail Art Gifts for Women
Reusable Hair & Beard Dye for Men – Dark Blond 7.01 | Up to 5 Uses, 7 Minutes | Natural Gray Coverage, No-Drip Cream with SkinArmour® – Cleverman
Beetles Valentines Gel Polish Set - Pink Melody 6 Colors Gel Polish Set, Nude Light Baby Hot Pink Colors Spring Valentines Nails, Salon Long Lasting Soak Off UV LED Nail Lamp Gifts for Her
Buffer Tsmaddts Professional Manicure Rectangular
Dr. Bronner's Pure-Castile Magic Soap Liquid (Peppermint, 1 Gallon) – Made with Regenerative Organic Certified Oils - For Face, Hair, Laundry, Dishes- Hand Soaps & Body Wash
Philips Norelco Genuine OneBlade Replacement Blades, 2 Count, QP220/80
Botanic Hearth Apple Cider Vinegar Shampoo and Conditioner Set | Helps Dry Itchy Scalp, Dandruff, Frizz and Hair Loss | Color Safe, Sulfate Free Shampoo | All Hair Types, Men and Women, 16 fl oz each
Beetles Gel Polish Fantasyland Collection
Dove Body Wash, Sensitive Skin Pump,34 Fl Oz (Pack of 2)
L.A. Girl HD Pro.Conceal, Blue GC997
Loreal Paris Excellence Creme Permanent
Moontay 6.0" Hair Cutting Shears with Large Finger Holes, Professional Barber Stylist Texturizing Shears, Salon Hair Cutting Scissors, 440C Japanese Stainless Steel, Silver
Tangle Teezer Ultimate Detangler Brush for Wet & Dry Hair, Eliminates Knots & Reduces Breakage for Straight to Wavy Hair Types, Amazon Exclusive Lilac Purple
I&L Foundation Woke Up Like This Flasless Liquid Face Foundation Full Coverage FOR MAKIAGE Matte Finish (Shade 60, 1 fl.oz/30ml)
Julep Eyeshadow 101 Crème-to-Powder Eyeshadow Stick, Bronze Shimmer
Julep Eyeshadow 101 Crème-to-Powder Eyeshadow Stick, Onyx Matte
Bodyrestore Shower Steamers Collectors Gifts
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($19.00) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 4,017 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 4,017 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $19.00. The middle 80% of listings range from $5.99 to $34.14, with a $12.75 median.
Tracked Beauty & Personal Care listings average 4,749 reviews. The top 10% of listings by review count exceed 16,070 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $19.00 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
