Pet Supplies Market Intelligence

Explore 2,170 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,170 Products
$30.81 Avg. Price
8,459 Avg. Reviews
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,170 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.38–$56.88, centered on a $19.08 median listing price. A listing needs more than 23,954 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
Iams Proactive Health Healthy Chicken

Iams Proactive Health Healthy Chicken

β˜… 4.80 (19,474 reviews)
$33.98
Dog Rocks Natural Prevention Prevents

Dog Rocks Natural Prevention Prevents

β˜… 3.70 (19,460 reviews)
$15.99
Purina Tidy Cats Performance Clumping

Purina Tidy Cats Performance Clumping

β˜… 4.60 (19,427 reviews)
$37.90
Hartz Dura Play Bacon Scented

Hartz Dura Play Bacon Scented

β˜… 4.60 (19,398 reviews)
$12.12
Phoepet Harness Reflective Adjustable Training

Phoepet Harness Reflective Adjustable Training

β˜… 4.50 (19,377 reviews)
$18.84
Hde Dog Raincoat Waterproof Lightweight

Hde Dog Raincoat Waterproof Lightweight

β˜… 4.40 (19,342 reviews)
$24.99
Amazon Basics Cat Tree Multi Level

Amazon Basics Cat Tree Multi Level

β˜… 4.50 (19,340 reviews)
$41.99
Amazon Basics Less Mess Litter Unscented

Amazon Basics Less Mess Litter Unscented

β˜… 4.50 (19,276 reviews)
$12.09
Petmate 24087 Food Scoop Microban

Petmate 24087 Food Scoop Microban

β˜… 4.70 (19,244 reviews)
$7.32
Thundershirt Sport Anxiety Jacket Platinum

Thundershirt Sport Anxiety Jacket Platinum

β˜… 4.30 (19,243 reviews)
$45.99
Thundershirt Anxiety Jacket Fuchsia X Small

Thundershirt Anxiety Jacket Fuchsia X Small

β˜… 4.30 (19,234 reviews)
$39.99
Thundershirt Anxiety Jacket Platinum Medium

Thundershirt Anxiety Jacket Platinum Medium

β˜… 4.30 (19,234 reviews)
$47.99
Litter Genie Ultimate Disposal Cartridges

Litter Genie Ultimate Disposal Cartridges

β˜… 4.80 (19,157 reviews)
$28.03
Flea Lice Treatment Doses Advantage

Flea Lice Treatment Doses Advantage

β˜… 4.50 (19,084 reviews)
$50.98
Kong Cozy Marvin Moose X Large

Kong Cozy Marvin Moose X Large

β˜… 4.40 (19,073 reviews)
$19.54
Kong Cozie Baily Blue Medium

Kong Cozie Baily Blue Medium

β˜… 4.40 (19,070 reviews)
$11.96
Godog Gators Guard Technology Tough

Godog Gators Guard Technology Tough

β˜… 4.10 (19,062 reviews)
$15.99
Godog Gators Guard Tough Plush

Godog Gators Guard Tough Plush

β˜… 4.10 (19,062 reviews)
$7.29
Kong Puppy Tires Medium Large

Kong Puppy Tires Medium Large

β˜… 4.30 (18,984 reviews)
$10.96
PETLIBRO RFID Multiple Cats Feeder 2 Packs, Tag Activated Exclusive Meals, 5G&2.4G Wi-Fi Auto Food Dispenser for Pets with Different Diets and Stop Food Stealing

PETLIBRO RFID Multiple Cats Feeder 2 Packs, Tag Activated Exclusive Meals, 5G&2.4G Wi-Fi Auto Food Dispenser for Pets with Different Diets and Stop Food Stealing

β˜… 4.20 (18,958 reviews)
$149.99
Thinkpet Reflective Breathable Harness Medium

Thinkpet Reflective Breathable Harness Medium

β˜… 4.30 (18,917 reviews)
$14.99
Sparklypets Hands Free Double Leash

Sparklypets Hands Free Double Leash

β˜… 4.40 (18,885 reviews)
$34.95
Sparklypets Hands Free Leash Medium Large

Sparklypets Hands Free Leash Medium Large

β˜… 4.40 (18,878 reviews)
$31.95
Embark Genetic Ancestry Discovery Detection

Embark Genetic Ancestry Discovery Detection

β˜… 4.60 (18,782 reviews)
$227.80

Almost Ranking on Google

These Pet Supplies pages are already on Google's second page β€” closest to breaking through first.

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💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($30.81) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,170 products.

2,170 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,170 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $30.81. The middle 80% of listings range from $8.38 to $56.88, with a $19.08 median.

Tracked Pet Supplies listings average 8,459 reviews. The top 10% of listings by review count exceed 23,954 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $30.81 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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