Pet Supplies Market Intelligence

Explore 2,845 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

2,845 Products
$32.23 Avg. Price
6,499 Avg. Reviews
12 Monthly Searches
Pet Supplies Market Intelligence
Sample Listings from Our Database

Top Pet Supplies Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Pet Supplies has become one of Amazon's fastest-growing subscription categories, with 2,845 tracked products across food, toys, grooming, and accessories. Brand loyalty is high, but our data shows consistent private-label opportunities for sellers targeting underserved breed-specific or life-stage niches.

Price spread in Pet Supplies: the 10th-to-90th percentile range runs $8.49–$59.95, centered on a $19.49 median listing price. A listing needs more than 19,273 reviews to reach the top decile by review volume in this category.

Who shops this: Pet owners Animal enthusiasts
🏆 See the 50 best selling Pet Supplies products ›
Nylabone Advanced Oral Care Pet Dental Water Additive, Liquid Tartar Remover & Breath Freshener for Dogs, Dog Teeth-Cleaning, Original Flavor, 16 oz.

Nylabone Advanced Oral Care Pet Dental Water Additive, Liquid Tartar Remover & Breath Freshener for Dogs, Dog Teeth-Cleaning, Original Flavor, 16 oz.

β˜… 4.30 (17,757 reviews)
$6.99
Soft Dog Hoodies for Small Dogs, Warm Fleece Puppy Clothes with Pocket | Jecikelon cold weather coat, cute puppy costume, breathable sweatshirt for dogs girl & boy, machine washable, easy on & off

Soft Dog Hoodies for Small Dogs, Warm Fleece Puppy Clothes with Pocket | Jecikelon cold weather coat, cute puppy costume, breathable sweatshirt for dogs girl & boy, machine washable, easy on & off

β˜… 4.30 (17,687 reviews)
$9.99
KONG Goodie Bone, Natural Rubber Treat-Dispensing Toy, Red, for Large Dogs | Classic KONG Durable Natural Rubber Bone with Goodie Grippers That Hold Treats & Support Mental Engagement

KONG Goodie Bone, Natural Rubber Treat-Dispensing Toy, Red, for Large Dogs | Classic KONG Durable Natural Rubber Bone with Goodie Grippers That Hold Treats & Support Mental Engagement

β˜… 4.50 (17,607 reviews)
$15.96
Kuoser Recovery Suit for Dogs Cats, Soft Dog Surgery Suit Female Male Spay | Professional Dog Onesie for Surgery, Substitute E-Collar & Cone, Prevent Licking Dog surgical suit Pet Neuter Suit

Kuoser Recovery Suit for Dogs Cats, Soft Dog Surgery Suit Female Male Spay | Professional Dog Onesie for Surgery, Substitute E-Collar & Cone, Prevent Licking Dog surgical suit Pet Neuter Suit

β˜… 4.20 (17,590 reviews)
$32.99
Petsafe Bolt Automatic Interactive Laser

Petsafe Bolt Automatic Interactive Laser

β˜… 4.00 (17,567 reviews)
$23.99
Petsafe Dancing Dot Interactive Play All Day

Petsafe Dancing Dot Interactive Play All Day

β˜… 4.00 (17,563 reviews)
$23.99
Kaytee Nut & Fruit Wild Bird Seed, 10 lb

Kaytee Nut & Fruit Wild Bird Seed, 10 lb

β˜… 4.70 (17,545 reviews)
$59.99
Joytale Upgraded Cat Collar with Bells, Breakaway Cat Collars with Bow Tie, 1 Pack Girl Boy Safety Plaid Kitten Collars, Haze Blue

Joytale Upgraded Cat Collar with Bells, Breakaway Cat Collars with Bow Tie, 1 Pack Girl Boy Safety Plaid Kitten Collars, Haze Blue

β˜… 4.60 (17,468 reviews)
$6.79
Joytale Upgraded Cat Collar with Bells, Breakaway Cat Collars with Bow Tie, 1 Pack Girl Boy Safety Plaid Kitten Collars, Orange

Joytale Upgraded Cat Collar with Bells, Breakaway Cat Collars with Bow Tie, 1 Pack Girl Boy Safety Plaid Kitten Collars, Orange

β˜… 4.60 (17,468 reviews)
$6.99
Joytale Upgraded Cat Collar with Bells, Breakaway Cat Collars with Bow Tie, 2 Pack Girl Boy Safety Plaid Kitten Collars, Green+Orange

Joytale Upgraded Cat Collar with Bells, Breakaway Cat Collars with Bow Tie, 2 Pack Girl Boy Safety Plaid Kitten Collars, Green+Orange

β˜… 4.60 (17,468 reviews)
$9.99
Joytale Upgraded Cat Collar with Bells, Breakaway Cat Collars with Bow Tie, 1 Pack Girl Boy Safety Plaid Kitten Collars, Blue

Joytale Upgraded Cat Collar with Bells, Breakaway Cat Collars with Bow Tie, 1 Pack Girl Boy Safety Plaid Kitten Collars, Blue

β˜… 4.60 (17,468 reviews)
$6.99
Happy Hoodie X Large Dogs Original

Happy Hoodie X Large Dogs Original

β˜… 4.20 (17,368 reviews)
$13.99
TRIXIE Fun Board Strategy Game for Cats, Puzzle Toy, Treat Dispenser, Interactive Play, Mental Stimulation

TRIXIE Fun Board Strategy Game for Cats, Puzzle Toy, Treat Dispenser, Interactive Play, Mental Stimulation

β˜… 4.40 (17,320 reviews)
$15.89
📦

Vailge Extra Large, 100% Waterproof Dog Seat Cover for Back Seat with Zipper Side Flap, Heavy Duty car Hammock Pet Seat Cover for Cars Trucks suvs

β˜… 4.60 (17,268 reviews)
$39.99
Led Dog Collar, BSEEN USB Rechargeable Flash Dog Necklace Light, Pet Safety Collar Makes Your Beloved Dogs Be Seen at Night for Small Medium Large Dogs(Orange)

Led Dog Collar, BSEEN USB Rechargeable Flash Dog Necklace Light, Pet Safety Collar Makes Your Beloved Dogs Be Seen at Night for Small Medium Large Dogs(Orange)

β˜… 4.60 (17,241 reviews)
$13.99
Led Dog Collar,BSEEN USB Rechargeable Light up Flash Dog Necklace | Pet Safety Collar Makes Your Beloved Dogs Be Seen at Night for Small Medium Large Dogs(Pink)

Led Dog Collar,BSEEN USB Rechargeable Light up Flash Dog Necklace | Pet Safety Collar Makes Your Beloved Dogs Be Seen at Night for Small Medium Large Dogs(Pink)

β˜… 4.60 (17,240 reviews)
$13.99
Temptations Classic Crunchy and Soft Cat Treats, Creamy Dairy, 3 oz, 12pk | Under 2 calories per treat, 100% complete & balanced for adult cats, resealable pouches, use as snack, meal, or food topper

Temptations Classic Crunchy and Soft Cat Treats, Creamy Dairy, 3 oz, 12pk | Under 2 calories per treat, 100% complete & balanced for adult cats, resealable pouches, use as snack, meal, or food topper

β˜… 4.80 (17,050 reviews)
$32.28
Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 40 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 40 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

β˜… 4.60 (16,842 reviews)
$8.98
Catstages Kitty Chew Wheel, Dental Cat Toy with Catnip Oil, Teeth Cleaning, Healthy Chewing, Boredom Relief, Kicking & Batting for Kittens and Adult Cats, Purple

Catstages Kitty Chew Wheel, Dental Cat Toy with Catnip Oil, Teeth Cleaning, Healthy Chewing, Boredom Relief, Kicking & Batting for Kittens and Adult Cats, Purple

β˜… 4.30 (16,801 reviews)
$7.13
Collapsible Dog Bowls for Travel, 2-Pack Dog Portable Water Bowl for Dogs Cats Pet Foldable Feeding Watering Dish for Traveling Camping with Carabiners, BPA Free (Grey&Pink, Small (Pack of 2))

Collapsible Dog Bowls for Travel, 2-Pack Dog Portable Water Bowl for Dogs Cats Pet Foldable Feeding Watering Dish for Traveling Camping with Carabiners, BPA Free (Grey&Pink, Small (Pack of 2))

β˜… 4.70 (16,524 reviews)
$7.99
Collapsible Dog Bowls for Travel, 2-Pack Dog Portable Water Bowl for Dogs Cats Pet Foldable Feeding Watering Dish for Traveling Camping with Carabiners, BPA Free (Grey&Black, Medium (Pack of 2))

Collapsible Dog Bowls for Travel, 2-Pack Dog Portable Water Bowl for Dogs Cats Pet Foldable Feeding Watering Dish for Traveling Camping with Carabiners, BPA Free (Grey&Black, Medium (Pack of 2))

β˜… 4.70 (16,524 reviews)
$11.99
Purina One Urinary Health Formula

Purina One Urinary Health Formula

β˜… 4.60 (16,493 reviews)
$42.98
Grooming Tool- Dog and Cat Dematting Comb and Brush with 2 Sided Professional Grooming Rake (Blue, Grey)

Grooming Tool- Dog and Cat Dematting Comb and Brush with 2 Sided Professional Grooming Rake (Blue, Grey)

β˜… 4.50 (16,345 reviews)
$14.99
📦

Avont 3 Pack Washable Female Dog Diapers, Premium Reusable Highly Absorbent Doggie Period Panties Durable Dog Diaper Cover -XL 3 Black | Highly Absorbent Washable and Eco-Friendly Sanitary Wraps Panties for Female Pets Fit dogs in different size

β˜… 4.40 (16,096 reviews)
$27.99
📊

Unlock Full Market Intelligence for Pet Supplies

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 2,845 products in this category.

No credit card required • Cancel anytime

💳 Typical FBA Fees for Pet Supplies

Pre-filled with this category's real average price ($32.23) — edit anything below to model a specific listing.

Referral fee (15%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (15% referral rate applied for Pet Supplies). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Pet Supplies Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 2,845 products.

2,845 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Pet Supplies products on Amazon

Squatio currently tracks 2,845 Pet Supplies listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Pet Supplies listing is priced at $32.23. The middle 80% of listings range from $8.49 to $59.95, with a $19.49 median.

Tracked Pet Supplies listings average 6,499 reviews. The top 10% of listings by review count exceed 19,273 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 15% referral fee on Pet Supplies sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $32.23 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio measures an estimated 12 combined monthly searches across the keywords tracked for Pet Supplies listings. That demand is spread across thousands of long-tail terms, not concentrated in one keyword — full subscribers can see the keyword-level breakdown.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Pet Supplies listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

Affiliate

Book a Demo

Book a Demo of Squatio’s All-in-One Amazon FBA Seller Tool

This free demo shows you how to track important metrics and grow your business effectively.

Enter your information to register for the Free demo.