Beauty & Personal Care Market Intelligence
Explore 4,018 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 4,018 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.26, with a median of $12.79. The top 10% of listings by review count exceed 16,070 reviews.
INFINITIPRO BY CONAIR Rose Gold Titanium 1 1/4-Inch Curling Iron, 1 ¼ inch barrel produces loose curls – for use on medium and long hair
Nail Clippers for Men with Catcher - KLIPP Heavy Duty Razor-Sharp Self-Collecting Nail Cutter, Ergonomic Lever for Fingernails & Toenails, Ideal Gift for Men & Grooming Gifts Includes Ziplock Pouch
EcoTools Bath Bristle Brush, Bath Brush with Long Handle, Cleanse Back & Hard-to-Reach Areas, Eco Friendly Shower Brush for Exfoliating, Cruelty Free Nylon Bristles, Vegan, 1 Count
Real Techniques Cruelty Free Powder Brush With Ultra Plush Custom Cut Synthetic Bristles and Extended Aluminum Ferrules to Build Coverage
Olay Makeup Remover Wipes, Daily Facials Hydrating Face Cleanser for Normal to Dry Skin, Alcohol & Fragrance Free, Soft Face Wash Towels, Travel Essentials for Women, Convenient Dry Cloths, 66 ct
Novah® Professional Hair Clippers for Men, Professional Barber Clippers and Trimmer Set, Mens Cordless Hair Clipper for Barbers Haircut Kit Fade
Sun Bum Dermatologist Sensitive Protection
Yazhiji 49 sheets large sexy flowers collection waterproof temporary tattoos lasting fake tattoos for women and girls.
Hydior 2oz Clear Glass Spray Bottles for Essential Oils, Small Spray Bottle with Plastic Sprayer - Set of 3
Pizazz 4/27 Highlight Lace Front Wigs Human Hair Pre Plucked Bleached Knots 12A 180 Density 13x4 HD Ombre Honey Blonde Deep Wave Human Hair Wigs with Baby Hair(26 Inch, Brown mix gloden color)
Revlon Colorstay Ultimate Lipstick Vigorous
Revlon Colorstay Ultimate Lipstick Miracle
Eurow Reusable Makeup Remover Cloths, Soft Microfiber Face Towels for All Skin Types, Chemical-Free, Protective, Machine Washable, Gentle & Effective Facial Cleansing, 5"x5", Coral, 10-Pack
Carol's Daughter Black Vanilla Leave In Conditioner for Curly, Wavy or Natural Hair, Moisturizing Hair Care for Dry, Dull or Brittle Split Ends, 8 Fl Oz
Magicsky 28 PCS Pearls and Macaron Acrylic Resin Hair Clips for Women Girls
KAIQIKAIXI 2Pcs Ear Piercing Kit Automatic And Painless Ear Nail Gun Disposable Aseptic Household Ear Piercing Gun Portable Ear Piercing Gun Group Ear Piercing Tools (4mm, Golden)
Kerastase Densifique Densité Shampoo – For Thinning Hair | Thickening and strengthening, removes build-up, hydrates, adds shine, hyaluronic acid, ceramides
Suavecito Pomade Matte (No Shine) Formula 4 oz, 1 Pack - Medium Hold Hair Pomade For Men - Matte Hair Paste For Natural Texture Hairstyles
Rael Pimple Patches, Miracle Spot Control Cover - Hydrocolloid Acne Pimple Patch, Strips for Zits and Blemish, Korean Skin Care (20 Count)
Carpe Sweat Absorbing Foot Lotion, A Dermatologist-Recommended Solution to Stop Sweaty, Smelly feet, Helps Prevent blisters, Great for hyperhidrosis (Pack of Two)
MONCOM 500 Count Double Round Thick Tips Cotton Swabs, Strong Bamboo Sticks | Full & Fluffy Cotton Heads For Ears & Makeup & Nail Applications, Arts & Crafts | Absorbent Buds
Old Spice Moisturizing Body Wash for Men, Hydro Wash, 2-in-1 Long Lasting Scent & Deep Hydration, 24/7 Shower Fresh, Smoother Swagger Scent, 16 oz (Pack of 4)
Cetaphil Dermacontrol Purifying Bentonite Sensitive
Bath and Body Works Men's Collection Ultimate Hydration Ultra Shea Body Cream 8 Oz 2 Pack (Graphite)
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
Unlock Full Market Intelligence for Beauty & Personal Care
You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 4,018 products in this category.
No credit card required • Cancel anytime
💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($19.02) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
Unlock Complete Beauty & Personal Care Intelligence
Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 4,018 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 4,018 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $19.02. The middle 80% of listings range from $5.99 to $34.26, with a $12.79 median.
Tracked Beauty & Personal Care listings average 4,746 reviews. The top 10% of listings by review count exceed 16,070 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $19.02 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
