Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Essie Couture Polish Pre Show Jitters

Essie Couture Polish Pre Show Jitters

β˜… 4.50 (146 reviews)
$9.99
Physicians Formula Shimmer Strips Enhancing

Physicians Formula Shimmer Strips Enhancing

β˜… 4.40 (146 reviews)
$11.91
Gelike Acrylic Lasting Extension Treatment

Gelike Acrylic Lasting Extension Treatment

β˜… 4.20 (146 reviews)
$6.79
Couture 2 Step Longwear Polish Fantasy

Couture 2 Step Longwear Polish Fantasy

β˜… 4.50 (146 reviews)
$10.00
Brazilian Straightening Hyaluronic Parabens Professional

Brazilian Straightening Hyaluronic Parabens Professional

β˜… 4.20 (146 reviews)
$21.15
One Nature 6pack Charcoal Types

One Nature 6pack Charcoal Types

β˜… 4.50 (146 reviews)
$23.99
Baimei Exfoliating Exfoliator Cleaning Scrubber

Baimei Exfoliating Exfoliator Cleaning Scrubber

β˜… 4.20 (146 reviews)
$7.99
Essie Couture 2 Step Longwear Polish

Essie Couture 2 Step Longwear Polish

β˜… 4.50 (146 reviews)
$9.99
Tweezerman Clipper Fingernail Clippers Toenail

Tweezerman Clipper Fingernail Clippers Toenail

β˜… 4.60 (145 reviews)
$12.49
Reinforced Mannequin Adjustable Cosmetology Hairdressing

Reinforced Mannequin Adjustable Cosmetology Hairdressing

β˜… 4.40 (145 reviews)
$18.99
Sun Bum Revitalizing Conditioner Protection

Sun Bum Revitalizing Conditioner Protection

β˜… 4.60 (145 reviews)
$14.24
Moisturizing Moisturizer Nourishing Dermatologist Recommended

Moisturizing Moisturizer Nourishing Dermatologist Recommended

β˜… 4.80 (145 reviews)
$24.99
Sally Hansen Insta-Dri Nail Polish | Quick Dry, Long Lasting, Streak-Free Shine | Opaque, Glossy | 209 Alternate Reali-tea | Deep Merlot Red Nail Color

Sally Hansen Insta-Dri Nail Polish | Quick Dry, Long Lasting, Streak-Free Shine | Opaque, Glossy | 209 Alternate Reali-tea | Deep Merlot Red Nail Color

β˜… 4.40 (145 reviews)
$5.98
Covergirl Lashblast Waterproof Mascara Black

Covergirl Lashblast Waterproof Mascara Black

β˜… 4.30 (145 reviews)
$8.97
Lola Rio Defining Moisturizer Frizz Free

Lola Rio Defining Moisturizer Frizz Free

β˜… 4.50 (145 reviews)
$14.99
Real Techniques Eyeshadow Foundation Concealer

Real Techniques Eyeshadow Foundation Concealer

β˜… 4.80 (145 reviews)
$18.97
Dove Invisible Solid Deodorant Fresh

Dove Invisible Solid Deodorant Fresh

β˜… 4.70 (145 reviews)
$15.88
Heartleaf Soothing Trouble Refreshing Purifying

Heartleaf Soothing Trouble Refreshing Purifying

β˜… 4.50 (145 reviews)
$12.80
Dkny Delicious Parfum Perfume Spray

Dkny Delicious Parfum Perfume Spray

β˜… 4.70 (145 reviews)
$100.00
Carols Daughter Black Vanilla Brittle

Carols Daughter Black Vanilla Brittle

β˜… 4.50 (145 reviews)
$25.18
Self Cut Haircutting 79467 Trimming Personal

Self Cut Haircutting 79467 Trimming Personal

β˜… 4.50 (145 reviews)
$49.99
Volumizing Buildable Voluminous Looking Brunette Fiber Infused

Volumizing Buildable Voluminous Looking Brunette Fiber Infused

β˜… 4.40 (144 reviews)
$5.00
Conair Technology Attachments Detangle Straighten

Conair Technology Attachments Detangle Straighten

β˜… 4.50 (144 reviews)
$34.99
Haokry Hair Clippers Men Professional

Haokry Hair Clippers Men Professional

β˜… 4.40 (144 reviews)
$19.99

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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