Beauty & Personal Care Market Intelligence
Explore 4,018 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 4,018 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.26, with a median of $12.79. The top 10% of listings by review count exceed 16,070 reviews.
COSITTE Electric Nail Drill,USB Electric Nail Drill Machine for Acrylic Nail Kit,Portable Electric Nail File Polishing Tool Manicure Pedicure Kit Efile Nail Supplies for Home Salon,Pink | Portable Electric Nail Drill File Polishing Tool Manicure Pedicure Kit Efile Nail Supplies for Home Salon,Pink
Megalast Liquid Catsuit Lipstick Mocha
L'Oreal Paris Elvive Dream Lengths Heat Slayer Pre-Iron Spray Leave-In, 4.4 Ounce | 4.4
TsMADDTs Tweezers for Women Facial Hair, 6-Pc Eyebrow Kit with Case | Colorful Multi-Tip Stainless Steel Precision Tweezers Set, Eyebrow Shaping, Ingrown Hair, False Lashes, Scissors & Brush
Marc Anthony Grow Long, Anti Breakage Hair Shampoo & Conditioner Set
RoC Retinol Correxion Max Hydration Anti-Aging Daily Face Moisturizer with Hyaluronic Acid, Fragrance-Free, Oil Free Skin Care, 1.7 Ounces (Packaging May Vary)
Bonnets Elastic Sleeping Bonnet Braids
YANIBEST Adjustable Satin Bonnet Double Layer Hair Bonnet for Sleeping Bonnets for Women Hats Curly Natural Hair, Blush Pink | Double Layer, Reversible Bonnet, Natural Curly Coily, Maintain Moisture, Soft Adjustable Elastic Band Sleep Cap
Teenitor Nail Pen Designer,Stamp Nail Art Tool with 15pcs Nail Painting Brushes, Nail Dotting Tool, Nail Foil, Manicure Tape, Color Rhinestones for Nails-Black
CeraVe Ultra-Light Moisturizing Lotion With SPF 30, Daily Face Moisturizer with SPF, Formulated with Hyaluronic Acid & Ceramides, Broad Spectrum SPF, Oil Free, Matte Finish, 1.7 Ounce
Mad Hippie Skin Care Ingredients
Wet Wild Megalast High Shine Lipstick
BaBylissPRO Nano Titanium Spring Curling Iron, Professional Hair Wand, Tool for Stylists, Nano Titanium Technology for Tight Curls or Loose Waves
Conair Pin & Match Bobby Pins - hair accessories for women - Bobby Pins Black - Includes Storage Container - 75 Count
Cetaphil Face & Body Moisturizer, Hydrating Moisturizing Lotion for All Skin Types, Suitable for Sensitive Skin, NEW 20 oz, Fragrance Free, Hypoallergenic, Non-Comedogenic
Conair Bobby Hair Pins, Brown Bobby Pins in Storage Tub, 500 Pack
Surker Clippers Cordless Grooming Rechargeable
Maybelline New York Tattoostudio Buildable
Biosilk Original Reconstructing Treatment Cruelty Free
Dove Body Wash Variety 3-Pack – Hydrate, Fresh Care, and Gentle Pamper, 15.22 Oz Ea
Boar Bristle Hair Brush 2 Pack, HIPPIH Wet & Dry No Pull Curved Vented Hair Brush, Styling Magical Detangler Brush for Kids & Men, Hairbrush for Women Can Adds Shine & Smooth Curly Thick Hair
wet n wild Eyeshadow Brush, Precision Blending Application, Soft Synthetic Fibers, Ergonomic Handle for Comfortable Precision Control
Tree Hut Vitamin C Body Scrub, Exfoliating & Hydrating Sugar Scrub w/ Shea Butter, Vitamin C & Essential Oils, Smooth Skin, Body Exfoliator For All Skin Types, Self Care Gifts for Women, Vegan, 18 Oz
RoC Retinol Correxion Wrinkle Filler for Deep Wrinkles with Hyaluronic Acid & Retinol, Skin Care for Women and Men, 1 Fl Oz (Packaging May Vary)
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($19.02) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 4,018 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 4,018 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $19.02. The middle 80% of listings range from $5.99 to $34.26, with a $12.79 median.
Tracked Beauty & Personal Care listings average 4,746 reviews. The top 10% of listings by review count exceed 16,070 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $19.02 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
