Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Gloves Bottle Shielding Lotion 8 Ounce

Gloves Bottle Shielding Lotion 8 Ounce

β˜… 4.40 (142 reviews)
$21.99
Exfoliating Towel Microabrasion Washcloths Fiberglass

Exfoliating Towel Microabrasion Washcloths Fiberglass

β˜… 4.50 (142 reviews)
$8.07
Wahl Haircutting Color Guards Identification

Wahl Haircutting Color Guards Identification

β˜… 4.50 (142 reviews)
$39.99
Clippers Precisio Stainless Pedicure Fingernails

Clippers Precisio Stainless Pedicure Fingernails

β˜… 4.50 (142 reviews)
$7.49
Revlon Colorstay Cover Foundation Fluid

Revlon Colorstay Cover Foundation Fluid

β˜… 4.50 (142 reviews)
$9.99
Victorias Secret Fragrance Lotion Ounce

Victorias Secret Fragrance Lotion Ounce

β˜… 4.60 (142 reviews)
$21.25
Conair Double Ceramic Triple Barrel

Conair Double Ceramic Triple Barrel

β˜… 4.40 (141 reviews)
$14.67
Victorias Secret Lavender Vanilla Hydrating

Victorias Secret Lavender Vanilla Hydrating

β˜… 4.60 (141 reviews)
$13.96
Improved Regular Replacement Refills Electronic

Improved Regular Replacement Refills Electronic

β˜… 4.60 (141 reviews)
$9.99
Derby Tokai Swedish Blades Premium

Derby Tokai Swedish Blades Premium

β˜… 4.70 (141 reviews)
$6.85
Revlon Lustrous Lipstick Moisturizing Quartz

Revlon Lustrous Lipstick Moisturizing Quartz

β˜… 4.30 (141 reviews)
$9.99
Unite Hair Seconds Condition Detangler

Unite Hair Seconds Condition Detangler

β˜… 4.70 (141 reviews)
$14.00
Maybelline Sensational Shaping Makeup Griege

Maybelline Sensational Shaping Makeup Griege

β˜… 4.40 (141 reviews)
$8.49
Victorias Secret Sg_B017l5mwha_Us Tease Lotion

Victorias Secret Sg_B017l5mwha_Us Tease Lotion

β˜… 4.60 (141 reviews)
$25.00
Bodyglide Foot Anti Blister Balm

Bodyglide Foot Anti Blister Balm

β˜… 4.60 (141 reviews)
$8.99
Neutrogena Remover Cleansing Towelettes Waterproof

Neutrogena Remover Cleansing Towelettes Waterproof

β˜… 4.80 (139 reviews)
$7.47
Bontip Accessories Non Toxic Aromatherapy Hydration

Bontip Accessories Non Toxic Aromatherapy Hydration

β˜… 4.60 (139 reviews)
$9.99
Himalaya Purifying Neem Turmeric Occasional

Himalaya Purifying Neem Turmeric Occasional

β˜… 4.50 (139 reviews)
$6.99
Secret Antiperspirant Clinical Strength Deodorant

Secret Antiperspirant Clinical Strength Deodorant

β˜… 4.70 (139 reviews)
$13.97
Armaf Club Intense Toilette Ounce

Armaf Club Intense Toilette Ounce

β˜… 4.60 (139 reviews)
$24.98
Foligrowthtm Supplement Association Revitalize Experience

Foligrowthtm Supplement Association Revitalize Experience

β˜… 4.30 (139 reviews)
$39.95
Paris Colorista Semi Permanent Bleached Blondes

Paris Colorista Semi Permanent Bleached Blondes

β˜… 4.10 (139 reviews)
$8.52
Professional Reusable Washable Manicure Extension

Professional Reusable Washable Manicure Extension

β˜… 4.70 (139 reviews)
$4.98
Proraso Shaving Cream Refreshing Toning

Proraso Shaving Cream Refreshing Toning

β˜… 4.70 (139 reviews)
$10.00

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

📊

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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