Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
Maybelline Sensational Shaping Makeup Almond
Tropic Isle Living Jamaican Castor
Beard Straightener for Men w/Beard Oil, Balm, Comb & E-Book for All Beard Type,w/Dual Voltage Travel-Friendly,Auto Shut-Off,Anti-Scald Feature Heated Straightening Brush Kit,Unique Gifts for Men Him
Lady Speed Stick Invisible Antiperspirant
Maybelline Makeup Sensational Shaping Palest
Tropic Isle Living Jamaican Plastic
Loréal Paris Colorista Semi Permanent Brunettes
Loreal Paris Colorista Semi Permanent Turquoise
Mantello Large Foot Bath Basin
Anastasia Beverly Hills Definer Brown
Cuticle Xunxmas Triangle Manicure Pedicure
Cantu Butter Thermal Shield Protectant
Dove Anti Perspirant Deodorant Original Clean
Sun Bum Formula Lightener Highlighting
Viori Shampoo Native Essence Fragrance Free
Marc Anthony Coconut Oil Shea Butter Leave In Conditioner
Revlon Colorsilk Beautiful Color Permanent
DUO Strip Lash Adhesive, Clear/White - Strong Hold, Waterproof Lash Glue for False Lashes and Lash Clusters, Long-Lasting, Quick-Drying, Invisible Finish, 0.25 oz
Anastasia Beverly Hills Definer Medium
Anastasia Beverly Hills Definer Granite
Mighty Patch Invisible Best Selling Award Winning
Cleanser Shaving Facial Moisturizing Hydrate
Anastasia Beverly Hills Definer Chocolate
Roc Resurfacing Exfoliating Skin Conditioning Hypoallergenic
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
