Beauty & Personal Care Market Intelligence
Explore 4,018 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 4,018 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.26, with a median of $12.79. The top 10% of listings by review count exceed 16,070 reviews.
Covergirl Packaging Water Based Oil Free Finish
Couture 2 Step Longwear Polish Tailor
Couture 2 Step Longwear Polish Fantasy
Sun Bum Revitalizing 3 in 1 Leave In Conditioner - Anti Frizz Detangler - Color Friendly with UV Protection - Enriched with Coconut Oil and Banana - 4 oz
Mighty Patch Nose Cosmetics Dermatologist Approved
MANGROOMER Ultimate Pro Back Shaver with 2 Shock Absorber Flex Heads, Black and Red, 1 Count
Dkny Delicious Parfum Perfume Spray
ChadianChebe™ Hair Powder (20 Grams) | Authentic African Herbal Powder from Chad for Hair Growth & Strength | Traditional Botanical Treatment for Thick, Healthy Hair
BAIMEI IcyMe Bath Sponge 2-Pack -Shower Loofah Body Scrubber with Gentle Exfoliation & Quick Lathering, Pink Grey Shower Pouf
Carol's Daughter Black Vanilla Sulfate Free Shampoo and Conditioner Set for Curly, Wavy or Natural Hair, Moisturizing Hair Care for Dry, Damaged Split Ends, 1 Kit
Essie Couture 2 Step Longwear Polish
Essie Couture Gel Like Longwear Formula
Essie Couture Polish Fiction Longwear
Essie Couture Polish Pre Show Jitters
One With Nature Dead Sea Salt Lemon Sage Soap 7oz 3-Pack – Purifying and Exfoliating Soap Bar with Dead Sea Minerals for Face & Body, for Men & Women
One With Nature Dead Sea Soap 7oz Variety 3Pk-Dead Sea Mud, Activated Charcoal, and Dead Sea Salt-Detoxifying and Exfoliating Soap Bars with Dead Sea Salt for Face & Body, for Men & Women
Gelike EC Gel Nail Glue for Press Ons: 6 in 1 Strong UV Nail Glue for Nail Tips and Acrylic Nail - Long Lasting 28 Days Hold Quick UV Cure - Hema Free Formula for Beginner Friendly DIY for Home Salon
Brazilian Straightening Hyaluronic Parabens Professional
Physicians Formula Shimmer Strips Custom Eye Enhancing Kit
Pond's Nourishing Moisturizing Cream, Crema S, Fragrance Free, Ivory, 14.1 Oz
Hair Brush, Sosoon Boar Bristle Paddle Hairbrush for Long Short Thick Thin Curly Straight Wavy Dry Hair for Men Women Kids, No More Tangle, Giftbox & Tail Comb Included
Dove Invisible Solid Deodorant Fresh
Moisturizing Moisturizer Nourishing Dermatologist Recommended
Covergirl Lashblast Waterproof Mascara Black
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($19.02) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 4,018 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 4,018 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $19.02. The middle 80% of listings range from $5.99 to $34.26, with a $12.79 median.
Tracked Beauty & Personal Care listings average 4,746 reviews. The top 10% of listings by review count exceed 16,070 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $19.02 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
