Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Revlon Colorstay Ultimate Lipstick Miracle

Revlon Colorstay Ultimate Lipstick Miracle

★ 4.60 (122 reviews)
$10.16
Revlon Colorstay Ultimate Lipstick Vigorous

Revlon Colorstay Ultimate Lipstick Vigorous

★ 4.60 (122 reviews)
$9.99
Lermende Toiletry Approved Compliant Luggage

Lermende Toiletry Approved Compliant Luggage

★ 4.60 (122 reviews)
$12.96
Pizazz Highlight Density Brazilian Transparent

Pizazz Highlight Density Brazilian Transparent

★ 4.10 (122 reviews)
$166.79
Infinitipro Conair Titanium Curling ½ Inch

Infinitipro Conair Titanium Curling ½ Inch

★ 4.30 (122 reviews)
$29.99
Remover Olay Facials Cleanser Packaging

Remover Olay Facials Cleanser Packaging

★ 4.70 (122 reviews)
$12.94
Infinitipro Conair Titanium Curling ¼ Inch

Infinitipro Conair Titanium Curling ¼ Inch

★ 4.30 (122 reviews)
$21.99
Sun Bum Dermatologist Sensitive Protection

Sun Bum Dermatologist Sensitive Protection

★ 4.60 (122 reviews)
$9.44
Real Techniques Powder Bronzer Coverage

Real Techniques Powder Bronzer Coverage

★ 4.70 (122 reviews)
$10.50
Ecotools Exfoliating Stimulates Circulation Eco Friendly

Ecotools Exfoliating Stimulates Circulation Eco Friendly

★ 4.30 (122 reviews)
$6.98
Yazhiji Flowers Collection Waterproof Temporary

Yazhiji Flowers Collection Waterproof Temporary

★ 4.40 (122 reviews)
$8.97
Disposable Household Piercing Portable Generation

Disposable Household Piercing Portable Generation

★ 4.60 (121 reviews)
$9.30
Carols Daughter Moisture Conditioner Packaging

Carols Daughter Moisture Conditioner Packaging

★ 4.50 (121 reviews)
$11.94
Curve Claiborne Men Cologne Spray

Curve Claiborne Men Cologne Spray

★ 4.70 (121 reviews)
$33.31
Handmade Barrettes Alligator Geometric Accessories

Handmade Barrettes Alligator Geometric Accessories

★ 4.60 (121 reviews)
$9.99
Neutrogena Cleansing Towelettes Waterproof Alcohol Free

Neutrogena Cleansing Towelettes Waterproof Alcohol Free

★ 4.80 (120 reviews)
$9.97
Nail Clippers Men Catcher Self Collecting

Nail Clippers Men Catcher Self Collecting

★ 4.60 (119 reviews)
$16.98
Burts Bees Cleansing Towelettes Packaging

Burts Bees Cleansing Towelettes Packaging

★ 4.60 (119 reviews)
$13.13
Carpe Antiperspirant Dermatologist Recommended Solution Hyperhidrosis

Carpe Antiperspirant Dermatologist Recommended Solution Hyperhidrosis

★ 4.30 (119 reviews)
$45.88
Probelle 2 Sided Callus Remover Hypoallergenic

Probelle 2 Sided Callus Remover Hypoallergenic

★ 4.70 (119 reviews)
$19.99
Burts Bees Micellar Towelettes Repurposed

Burts Bees Micellar Towelettes Repurposed

★ 4.60 (119 reviews)
$16.41
Emissary Toiletry Leather Shaving Accessories

Emissary Toiletry Leather Shaving Accessories

★ 4.70 (119 reviews)
$21.97
Lifestance Removal Depilatory Brazilian Lavender

Lifestance Removal Depilatory Brazilian Lavender

★ 4.40 (119 reviews)
$36.89
Blackhead Comedone Extractor Professional Stainless

Blackhead Comedone Extractor Professional Stainless

★ 4.50 (119 reviews)
$5.39

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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