Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.56 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.68. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Morica Scrunchies Extension Synthetic Hairpiece

Morica Scrunchies Extension Synthetic Hairpiece

β˜… 4.20 (25,306 reviews)
$9.99
Goo Extensions Human Natural Straight

Goo Extensions Human Natural Straight

β˜… 4.20 (25,272 reviews)
$85.99
Goo Extension Straight Natural Extensions

Goo Extension Straight Natural Extensions

β˜… 4.20 (25,272 reviews)
$111.99
Goo Extensions Chocolate Seamless Straight

Goo Extensions Chocolate Seamless Straight

β˜… 4.20 (25,265 reviews)
$118.99
Mitchum Antiperspirant Deodorant Shower 3 4oz

Mitchum Antiperspirant Deodorant Shower 3 4oz

β˜… 4.60 (25,264 reviews)
$6.28
Goo Human Extensions Straight Natural

Goo Human Extensions Straight Natural

β˜… 4.20 (25,253 reviews)
$80.66
Goo Extensions Chocolate Straight Natural

Goo Extensions Chocolate Straight Natural

β˜… 4.20 (25,252 reviews)
$76.99
Bareminerals Original Foundation Medium Ounce

Bareminerals Original Foundation Medium Ounce

β˜… 4.60 (25,208 reviews)
$39.50
Colored Extensions Chocolate Balayage Seamless

Colored Extensions Chocolate Balayage Seamless

β˜… 4.20 (25,190 reviews)
$127.99
Bareminerals Original Spectrum Foundation Fairly

Bareminerals Original Spectrum Foundation Fairly

β˜… 4.60 (25,174 reviews)
$39.50
Manic Electric Watermelon Classic Voltage

Manic Electric Watermelon Classic Voltage

β˜… 4.20 (25,153 reviews)
$13.99
Jack Black Intense Recyclable Reusable

Jack Black Intense Recyclable Reusable

β˜… 4.60 (25,139 reviews)
$22.00
Jack Black Antioxidants Broad Spectrum Protection

Jack Black Antioxidants Broad Spectrum Protection

β˜… 4.60 (25,138 reviews)
$10.00
L F Plumping High Shine Creates Moisturizing

L F Plumping High Shine Creates Moisturizing

β˜… 4.30 (25,103 reviews)
$8.00
Jack Black Intense Therapy Butter

Jack Black Intense Therapy Butter

β˜… 4.60 (25,096 reviews)
$10.00
L F Hydrating Nourishing Invigorating High Shine

L F Hydrating Nourishing Invigorating High Shine

β˜… 4.30 (25,051 reviews)
$5.97
Himalayan Salt Scrub Collagen Cells

Himalayan Salt Scrub Collagen Cells

β˜… 4.30 (25,027 reviews)
$19.76
Nyx Professional Makeup Smear Resistant Eyeliner

Nyx Professional Makeup Smear Resistant Eyeliner

β˜… 4.00 (24,960 reviews)
$4.80
Suavecito Piece Pomade Firme Ounce

Suavecito Piece Pomade Firme Ounce

β˜… 4.70 (24,845 reviews)
$27.99
Fanola Yellow Shampoo Restructuring Conditioner

Fanola Yellow Shampoo Restructuring Conditioner

β˜… 4.50 (24,786 reviews)
$68.98
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Cremo Rich Lathering Sophisticated Distillers Packaging

β˜… 4.60 (24,785 reviews)
$21.42
Photo Focus Foundation Caramel Fluid

Photo Focus Foundation Caramel Fluid

β˜… 4.40 (24,717 reviews)
$6.89
Lashview Mannequin Replaced Extension Soft Touch

Lashview Mannequin Replaced Extension Soft Touch

β˜… 4.10 (24,672 reviews)
$18.99
Lashview Extensions Semi Permanent Individual Application Friendly

Lashview Extensions Semi Permanent Individual Application Friendly

β˜… 4.00 (24,634 reviews)
$8.99

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.56) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.56. The middle 80% of listings range from $5.99 to $33.99, with a $12.68 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.56 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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