Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
Aveeno Moisturizing Weightless Paraben Free Oxybenzone Free
Olay Hyaluronic Vitamin Cleansing Nourishing
Bioderma Atoderm Intensive Ultra Nourishing Cream
modelones Purple Gel Nail Polish Dark Purple Nail Polish valentine New Year Party Nails Soak Off Nail Art Manicure 15 ML
Neutrogena Concentrated Lightweight Anti Wrinkle Treatment
Neutrogena Calming Cleansing Nighttime Alcohol Free
Forpro Premium Microfiber Ultra Light Wrinkle Resistant
Straightening Technology Frizz Free Dual Voltage Straightener
Joligrace Makeup Cosmetic Jewelry Organizer
Sheamoisture Coconut Hibiscus Extra Moisturizer Detangler
essie Nail Polish, Salon-Quality Neutral Nail Polish, Vegan, glisten to your heart, 0.46 fl oz
essie Nail Polish, Salon-Quality Green Nail Polish, Vegan, Spring 2024, first kiss bliss, 0.46 fl oz
MANSCAPED® The Lawn Mower® 5.0 Ultra Groin & Body Hair Trimmer – Dual-Head SkinSafe® Trimmer & Foil Blades, Waterproof Wet/Dry Groomer, USB-C Rechargeable with Travel Case, Men’s Ball Shaver, Black
Aqua Velva After Shave, Classic Ice Blue, Soothes, Cools, and Refreshes Skin, 7 Ounce
Hermosa Brazilian Straight Plucked Hairline
Nnzes Black Mixed Brown Wig with Bangs Short Bob Wavy Wigs Synthetic Curly Wig for Women Natural Looking Heat Resistant Fiber Hair for Daily Party Use
Nnzes Short Wavy Wig with Bangs for Women Shoulder Length Bob Curly Women's Charming Synthetic Wigs with Natural Wavy Black To Brown Heat Resistant Hair for Daily Party Use
Chi Tourmaline Ceramic Hairstyling Count
Chi Classic Tourmaline Ceramic Hairstyling
Chi Expert Classic Tourmaline Ceramic
Curel Fragrance Sensitive Fast Absorbing Moisturizer
Vaseline Illuminate Created Provides Moisturization
/Es/Plancha Cerámica Turmalina Alisador Temperatura
Hairingrid Mannequin American Cosmetology R72026b0210h
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
