Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
modelones Black Purple Gel Nail Polish Color Dark Purple Changing Black Mood Temperature Change Nail Polish Gel Soak Off Nail Art DIY Salon Manicure Holiday Gift for Girls Women 15 ML
Johnson's Kids No More Tangles 2-in-1 Detangling Shampoo & Conditioner for Kids & Toddlers, Gentle & No More Tears, Hypoallergenic & Free of Parabens, Sulfates & Dyes 20.3 fl. oz
Dove Sulfate Free Cucumber Green
Everyone Mandarin Plant Based Cleanser Essential
WANDF Cosmetic Bag for Women Makeup bag Organizer Mini Makeup Pouch for Purse Water Resistant Leathe Small(M-Purple)
Oulac Beige Lipstick for Women, Pale Nude Matte Lip Base, Full Coverage Lip Color, Satin Matte Finish, Cream Texture, Hydrating, Infused with Hyaluronic Acid, Vegan & Clean Beauty 4g SG01 Bare
Schick Intuition Nourishment Refills Coconut
RoC Derm Correxion Retinol Eye Repair Dark Circle Cream Treatment with Niacinamide, Resveratrol, Proxygen for puffy eyes, wrinkles, and crow's feet with Line Smoothing Eye Packette
bareMinerals Single Loose Mineral Eyeshadow, Creamy Mineral Powder, Buildable Sheer to Full Coverage, Stay‑True Eye Color, Talc‑Free, Cruelty‑Free, Safe for Sensitive Eyes & Contact Lens Wearers
Maybelline New York Washable Mascara
Dove Lotion Soft Moisturizing Cleanser Sulfates
Hbzgtlad Fluffy Eyelashes Natural Lashes
Nyx Professional Makeup Snatch Espresso
Super Sunnies Flexible Tanning Protection
Nyx Professional Makeup Snatch Brown
Nail Polish Strengthener and Growth: Lavender Haze Gelike EC 6 in 1 Natural Hardener - Long Lasting Nail Polish Hardener Extra Strong and Growth for Daily Work Home Salon
Lola Densidade Acidifying Resistance Anti Breakage
Dial Coconut Water Fluid Ounces
Kiss Eyelashes Multipack Friendly Reusable
Diane 2.5” Curved Black Bobby Pins, Large Flat Hair Pins with Ball Tips for Long & Thick Hair, Updos, Flyaways, Protective Hairstyles & Doobie Wraps, Hair Accessories for Women, 40 Count
Grande Cosmetics Grandelash Md Enhancing Serum
Kitsch Heatless Curling Perfect Damage
Covergirl Outlast All Day Moisturizing Lipstick
Davines Conditioner Powerful Detangler Protection
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
