Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.56 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.68. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Christian Dior Rouge Dior Forever Liquid Matte - 741 Forever Star Lipstick Women 0.2 oz

Christian Dior Rouge Dior Forever Liquid Matte - 741 Forever Star Lipstick Women 0.2 oz

β˜… 3.80 (16 reviews)
$62.99
Clairol Permanent Medium Golden Blonde

Clairol Permanent Medium Golden Blonde

β˜… 4.60 (16 reviews)
$7.98
Just Color Mustache Beard Brown

Just Color Mustache Beard Brown

β˜… 4.60 (16 reviews)
$12.27
Ogx Moisturizing Paraben Free Sulfate Free Surfactants

Ogx Moisturizing Paraben Free Sulfate Free Surfactants

β˜… 4.60 (16 reviews)
$7.79
GOODY ACE ACE All Purpose Hair Comb - 7 Inch, Black - Great for All Hair Types - Fine Comb Teeth for Thin to Medium Hair,61286, 1 Count (Pack of 1)

GOODY ACE ACE All Purpose Hair Comb - 7 Inch, Black - Great for All Hair Types - Fine Comb Teeth for Thin to Medium Hair,61286, 1 Count (Pack of 1)

β˜… 4.50 (16 reviews)
$5.59
Just Men Mustache Coloring Application

Just Men Mustache Coloring Application

β˜… 4.60 (16 reviews)
$39.99
Curly Bob Wig Human Hair Deep Wave Glueless Wigs Human Hair Pre Plucked Pre Cut 5x5 Wear And Go Glueless HD Lace Closure Wigs Human Hair For Black Women 200% Density Black Color 14 Inch

Curly Bob Wig Human Hair Deep Wave Glueless Wigs Human Hair Pre Plucked Pre Cut 5x5 Wear And Go Glueless HD Lace Closure Wigs Human Hair For Black Women 200% Density Black Color 14 Inch

β˜… 4.00 (16 reviews)
$52.77
Elemis Pro Collagen Cleansing Balm 3 5

Elemis Pro Collagen Cleansing Balm 3 5

β˜… 4.50 (16 reviews)
$72.00
Puriya Psoriasis Dermatitis Powerful Irritated

Puriya Psoriasis Dermatitis Powerful Irritated

β˜… 4.30 (16 reviews)
$33.21
M3 Naturals Exfoliating Blackheads Exfoliator

M3 Naturals Exfoliating Blackheads Exfoliator

β˜… 4.40 (15 reviews)
$21.81
Just Men Brush Color Mustache

Just Men Brush Color Mustache

β˜… 4.60 (15 reviews)
$11.97
Kate Blanc Cosmetics Stocking Christmas

Kate Blanc Cosmetics Stocking Christmas

β˜… 4.60 (15 reviews)
$9.99
Kms Moist Repair Shampoo 10 1

Kms Moist Repair Shampoo 10 1

β˜… 4.40 (15 reviews)
$25.00
Grande Cosmetics Grandelashmd Month Supply

Grande Cosmetics Grandelashmd Month Supply

β˜… 4.40 (15 reviews)
$125.00
Vegan Nude Eyeshadow Palette - 16 Shades Organic, High Pigment, Long Lasting Shimmer

Vegan Nude Eyeshadow Palette - 16 Shades Organic, High Pigment, Long Lasting Shimmer

β˜… 4.50 (15 reviews)
$12.97
Sulily 3Pcs Velvet Red Matte Lipstick Set, Dark Red Color Nude Lip Stain Long Lasting, 24 Hours Lip Stick Wear Non-Stick Cup Not Fade Waterproof Lip Gloss Makeup, Beauty Cosmetics Day Gifts for Women

Sulily 3Pcs Velvet Red Matte Lipstick Set, Dark Red Color Nude Lip Stain Long Lasting, 24 Hours Lip Stick Wear Non-Stick Cup Not Fade Waterproof Lip Gloss Makeup, Beauty Cosmetics Day Gifts for Women

β˜… 3.80 (15 reviews)
$6.99
Eyebrow Colorstay Waterproof Longwearing Precision

Eyebrow Colorstay Waterproof Longwearing Precision

β˜… 4.60 (15 reviews)
$8.97
Palmers Coconut Oil Body Ounce

Palmers Coconut Oil Body Ounce

β˜… 4.70 (15 reviews)
$6.29
evpct 9 Colors Silver Gray Glitter Eyeshadow Palette, Black Smokey Grey and Silver White Sparkle Glitter Shimmer Shiny Eye Shadow Palette Makeup kit for older Women, High Pigment Waterproof eyeshadow

evpct 9 Colors Silver Gray Glitter Eyeshadow Palette, Black Smokey Grey and Silver White Sparkle Glitter Shimmer Shiny Eye Shadow Palette Makeup kit for older Women, High Pigment Waterproof eyeshadow

β˜… 4.20 (15 reviews)
$6.99
Physicians Formula Multi Colored Blushing Dermatologist

Physicians Formula Multi Colored Blushing Dermatologist

β˜… 4.60 (15 reviews)
$13.49
Stylia V Line Lifting Collagen Hyaluronic

Stylia V Line Lifting Collagen Hyaluronic

β˜… 4.20 (15 reviews)
$28.99
Old Spice Endurance Lasting Deodorant

Old Spice Endurance Lasting Deodorant

β˜… 4.70 (15 reviews)
$14.99
Eyebrow Longlasting Waterproof Durable Automaric

Eyebrow Longlasting Waterproof Durable Automaric

β˜… 4.40 (14 reviews)
$6.99
Herbatint Permanent Haircolor Platinum Coverage

Herbatint Permanent Haircolor Platinum Coverage

β˜… 4.30 (14 reviews)
$17.54

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.56) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.56. The middle 80% of listings range from $5.99 to $33.99, with a $12.68 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.56 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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