Beauty & Personal Care Market Intelligence
Explore 4,018 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 4,018 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.26, with a median of $12.79. The top 10% of listings by review count exceed 16,070 reviews.
Garnier Nutrisse Nourishing Raspberry Packaging
Jergens Ultra Healing Body Lotion, Moisturizer for Dry Skin, 32 fl oz | Intense Moisture for Extra Dry, Cracked Skin, Large 32 oz Bottle, Vitamins C+E+B5, Fast-Absorbing, Dermatologist Tested
eos 100% Natural Lip Balm - Coconut Milk, All-Day Moisture, Dermatologist Recommended for Sensitive Skin Care, Lip Care Products, 0.25 oz
essie Nail Polish, Salon-Quality Green Nail Polish, Be Them All, Vegan, This and That, 0.46 fl oz
Intrinsics Petite Silken Wipes (200 Count) β 2x2 4-Ply Low-Absorbency Silk Cotton Pads | Hypoallergenic Lint Free Facial Wipes | Esthetician Supplies for Makeup, Skincare, Nails, and Spa Use
MAMAEARTH Milky Soft Body Lotion with Oats, Milk & Calendula 13.53 Fl Oz (400ml)
L'Oreal Paris Cosmetics Makeup Infallible Pro-Matte Liquid Longwear Foundation, Rich Ebony, 1 fl oz.
DERMORA Golden Glow Under Eye Patches - 20 Pairs Individually Packed, Hydrating Soft Gel Eye Masks for Puffiness, Wrinkles, Dark Circles & Fine Lines, Glowing Skin, Travel Friendly
eos Cashmere Whipped Oil Body Butter, Vanilla Cashmere, 72 Hour Weightless Moisture For Dry Skin, Rich Formula and Deep Hydration, Body Care, 10 oz
evpct 20 Colors Liquid Matte Lipstick Set Lip Stick Stain Packs Matte for Dark Skin Women,Dark Red Mat Matt Long Lasting Original 24 Hour lipstick lapiz labiales mate 24 horas originales mate
Beetles Gel Polish Manicure Christmas
Covergirl Outlast Ultimate Foundation Packaging
DERMORA Golden Glow Under Eye Patches - 15 Pairs Individually Packed, Hydrating Soft Gel Eye Masks for Puffiness, Wrinkles, Dark Circles & Fine Lines, Glowing Skin, Travel Friendly
Beetles Gel Polish Poppy Manicure
Beetles Gel Polish Tangerine Manicure
2pcs TLM Color Changing Foundation Liquid with 2 Brushes and 2 Cosmetics Sponge Flawless Full Coverage Natural Color Face Primer Base Makeup 30ml
Amazon Basics Liquid Hand Soap Refill, Milk and Honey Scent, Triclosan-Free, pH Balanced, Dermatologist Tested, 50 Fluid Ounces, 2-Pack (Previously Solimo)
Covergirl Trunaked Palette Expansion Shadow
Armaf Club De Nuit for Women Eau de Parfum Spray, 3.6 Ounce
BetterYou Magnesium Mineral Bath Flakes - Mineral Bath Salts with Magnesium Chloride - Foot Bath or Body Bath Soak - Safe On Sensitive Skin - 2.3 lb
Beetles Reflective Glitter Gel Nail Polish 15ml Silver UV LED Soak Off | Reflective silver glitter gel polish adds a shimmer finish for nail art; cure under UV/LED lamp.
SWEETV Light Rose Gold Wedding Clip Rhinestone Bridal Comb Barrette - Handmade Flower Clip Head Pieces for Women
Panasonic Mens Shaver Replacement Blades Es Lv90γes Lv50γes Lv72γes Lv52γes Sv61γes Lv94
Just Men Mustache Brush Packaging
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page β closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($19.02) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 4,018 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 4,018 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $19.02. The middle 80% of listings range from $5.99 to $34.26, with a $12.79 median.
Tracked Beauty & Personal Care listings average 4,746 reviews. The top 10% of listings by review count exceed 16,070 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $19.02 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
