Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Revlon Detangle Smooth Berry Cushion

Revlon Detangle Smooth Berry Cushion

β˜… 4.50 (20,948 reviews)
$9.98
Sky Organics Certified Assorted Moisturize

Sky Organics Certified Assorted Moisturize

β˜… 4.50 (20,925 reviews)
$9.99
Caboodles Twilight Disco Go Costmetic

Caboodles Twilight Disco Go Costmetic

β˜… 4.80 (20,753 reviews)
$18.97
Gummy Styling Bright Finish Glanz

Gummy Styling Bright Finish Glanz

β˜… 4.50 (20,641 reviews)
$9.99
Gummy Styling Finish Extra Stark

Gummy Styling Finish Extra Stark

β˜… 4.50 (20,641 reviews)
$9.99
Revlon Lustrous Chip Resistant Longwear Formula

Revlon Lustrous Chip Resistant Longwear Formula

β˜… 4.50 (20,596 reviews)
$6.19
Hmd Extension Extensions Hairpiece Scrunchies

Hmd Extension Extensions Hairpiece Scrunchies

β˜… 3.80 (20,579 reviews)
$11.99
Grosgrain Pinwheel Boutique Alligator Toddlers

Grosgrain Pinwheel Boutique Alligator Toddlers

β˜… 4.80 (20,544 reviews)
$9.98
LorΓ©al Paris Super Blendable Powder Natural

LorΓ©al Paris Super Blendable Powder Natural

β˜… 4.60 (20,543 reviews)
$8.72
Shower Waterproof Plastic Reusable Elastic

Shower Waterproof Plastic Reusable Elastic

β˜… 4.30 (20,530 reviews)
$5.20
Gaoy Jelly Gel Nail Polish Set Colors Including Uv Led Soak Off Nail Polish

Gaoy Jelly Gel Nail Polish Set Colors Including Uv Led Soak Off Nail Polish

β˜… 4.40 (20,507 reviews)
$6.99
Cantu Butter Natural Coconut Curling

Cantu Butter Natural Coconut Curling

β˜… 4.40 (20,477 reviews)
$5.97
Weily Makeup Mirror Magnification Tri Fold

Weily Makeup Mirror Magnification Tri Fold

β˜… 4.40 (20,446 reviews)
$23.99
Bic Bodymark Temporary Assorted Stencils

Bic Bodymark Temporary Assorted Stencils

β˜… 4.50 (20,337 reviews)
$32.80
Mitchum Piece Gel Unscented Ounce

Mitchum Piece Gel Unscented Ounce

β˜… 4.50 (20,335 reviews)
$6.29
Loccitane Fast Absorbing Shea Butter Cream

Loccitane Fast Absorbing Shea Butter Cream

β˜… 4.60 (20,280 reviews)
$28.00
Dior 2018 Backstage Face Foundation

Dior 2018 Backstage Face Foundation

β˜… 3.90 (20,182 reviews)
$56.00
Annie Assorted Color Rubber Bands

Annie Assorted Color Rubber Bands

β˜… 4.70 (20,113 reviews)
$4.20
Spa Headband Facial Makeup Washing

Spa Headband Facial Makeup Washing

β˜… 4.50 (20,056 reviews)
$3.99
Pre Provence Salt French Ounce

Pre Provence Salt French Ounce

β˜… 4.50 (19,927 reviews)
$9.95
Beetles Gel Polish Christmas Manicure

Beetles Gel Polish Christmas Manicure

β˜… 4.30 (19,807 reviews)
$31.99
Professional Makeup Coverage Foundation Light

Professional Makeup Coverage Foundation Light

β˜… 4.30 (19,804 reviews)
$15.00
Professional Makeup Coverage Foundation Natural

Professional Makeup Coverage Foundation Natural

β˜… 4.30 (19,800 reviews)
$14.98
Toiletry Bagsmart Organizer Water Resistant Toiletries

Toiletry Bagsmart Organizer Water Resistant Toiletries

β˜… 4.70 (19,680 reviews)
$22.99

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

📊

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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