Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Heatless Curling Headband Natural Overnight

Heatless Curling Headband Natural Overnight

β˜… 4.00 (15,027 reviews)
$9.99
Chapstick Hydration Blister Moisturizer Treatment

Chapstick Hydration Blister Moisturizer Treatment

β˜… 4.50 (15,011 reviews)
$14.00
Microfiber Beoffer Absorbent Turban Buttons

Microfiber Beoffer Absorbent Turban Buttons

β˜… 4.60 (14,948 reviews)
$9.99
Garnier Fructis Style Anti Humidity Hairspray

Garnier Fructis Style Anti Humidity Hairspray

β˜… 4.50 (14,933 reviews)
$5.96
Teenitor Stocking Stretchy Application Men Brown

Teenitor Stocking Stretchy Application Men Brown

β˜… 4.60 (14,898 reviews)
$6.99
Just Men Mustache Brush Packaging

Just Men Mustache Brush Packaging

β˜… 4.60 (14,697 reviews)
$9.45
Nyx Professional Makeup Long Lasting Waterproof

Nyx Professional Makeup Long Lasting Waterproof

β˜… 4.40 (14,672 reviews)
$11.97
Degree Men Antiperspirant Deodorant Protection

Degree Men Antiperspirant Deodorant Protection

β˜… 4.70 (14,670 reviews)
$20.88
Ucanbe Spotlight Eyeshadow Professional Waterproof

Ucanbe Spotlight Eyeshadow Professional Waterproof

β˜… 4.60 (14,634 reviews)
$16.99
Cosmetics Traditional Chadian African Secrets

Cosmetics Traditional Chadian African Secrets

β˜… 4.30 (14,624 reviews)
$14.99
Sally Hansen Miracle Gel Nail Polish Special Effect Top Coat | Salon Quality, Gel-Like Formula, Two-Step System, No UV Light Needed, Long Lasting | Sheer, Glossy | 108 Glazed Top Coat

Sally Hansen Miracle Gel Nail Polish Special Effect Top Coat | Salon Quality, Gel-Like Formula, Two-Step System, No UV Light Needed, Long Lasting | Sheer, Glossy | 108 Glazed Top Coat

β˜… 4.50 (14,598 reviews)
$12.99
Philips Bikinigenie Cordless Trimmer Brt383

Philips Bikinigenie Cordless Trimmer Brt383

β˜… 4.20 (14,596 reviews)
$24.95
One Nature Dead Lavender 3 Pack

One Nature Dead Lavender 3 Pack

β˜… 4.50 (14,572 reviews)
$13.59
Avalon Organics B Complex Thickening Shampoo

Avalon Organics B Complex Thickening Shampoo

β˜… 4.30 (14,565 reviews)
$8.49
Australian Gold Moisture Extender Moisturizer

Australian Gold Moisture Extender Moisturizer

β˜… 4.60 (14,518 reviews)
$19.99
Bepholan Eyelashes Natural Reusable Handmade

Bepholan Eyelashes Natural Reusable Handmade

β˜… 4.20 (14,407 reviews)
$8.98
Parachute Advansed Deep Conditioning Hot

Parachute Advansed Deep Conditioning Hot

β˜… 4.20 (14,391 reviews)
$9.03
Dabur Herbolene Petroleum Jelly Vitamin

Dabur Herbolene Petroleum Jelly Vitamin

β˜… 4.70 (14,371 reviews)
$8.69
Bottles Essential Funnels Prettycare Perfume

Bottles Essential Funnels Prettycare Perfume

β˜… 4.60 (14,366 reviews)
$9.99
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Emaxdesign Professional Synthetic Foundation Concealer

β˜… 4.60 (14,355 reviews)
$9.99
Essential Bottles Balls,24 Funnels Prettycare

Essential Bottles Balls,24 Funnels Prettycare

β˜… 4.60 (14,296 reviews)
$7.64
Lipstick Waterproof Lipsticks Labiales Duracion

Lipstick Waterproof Lipsticks Labiales Duracion

β˜… 4.00 (14,285 reviews)
$7.99
Lipstick Lipstick Waterproof Lipgloss Cosmetics

Lipstick Lipstick Waterproof Lipgloss Cosmetics

β˜… 4.00 (14,285 reviews)
$7.99
Naked Bee Variety Blossom Grapefruit

Naked Bee Variety Blossom Grapefruit

β˜… 4.70 (14,280 reviews)
$39.20

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
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Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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