Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Prettyshop Ponytail Extension Heat Resisting Different

Prettyshop Ponytail Extension Heat Resisting Different

β˜… 3.90 (12,123 reviews)
$18.99
Caisha Butterfly Hairpiece Heat Resistant Synthetic

Caisha Butterfly Hairpiece Heat Resistant Synthetic

β˜… 3.90 (12,123 reviews)
$18.99
Skala Cachos Hydrates Curls Eliminates

Skala Cachos Hydrates Curls Eliminates

β˜… 4.50 (12,119 reviews)
$13.99
Pizazz Glueless Plucked Brazilian Transparent

Pizazz Glueless Plucked Brazilian Transparent

β˜… 4.10 (12,113 reviews)
$165.12
Pizazz Density Glueless Transparent Natural

Pizazz Density Glueless Transparent Natural

β˜… 4.10 (12,113 reviews)
$173.82
Kyu Texikuruoiru Lavender 14ml

Kyu Texikuruoiru Lavender 14ml

β˜… 4.70 (12,045 reviews)
$7.00
Major Dijit Quick Dry Nail Polish 12ml/0.41fl oz White Regular Lacquer Fast Drying & Long Lasting Polish Art Effect for Salon

Major Dijit Quick Dry Nail Polish 12ml/0.41fl oz White Regular Lacquer Fast Drying & Long Lasting Polish Art Effect for Salon

β˜… 4.20 (12,041 reviews)
$6.99
Covergirl Continuous Lipstick Bronzed Packaging

Covergirl Continuous Lipstick Bronzed Packaging

β˜… 4.60 (12,037 reviews)
$5.62
Deeka Multi Colored Hand Made Grosgrain Accessories

Deeka Multi Colored Hand Made Grosgrain Accessories

β˜… 4.70 (12,004 reviews)
$9.69
Skin1004 Madagascar Centella Sensitive Acne Prone

Skin1004 Madagascar Centella Sensitive Acne Prone

β˜… 4.70 (11,956 reviews)
$9.50
modelones 32 PCS Fall Gel Nail Polish Kit, 28 Colors Cat Eye Glitter Brown Red Orange Gel Polish with Base Coat, Glitter & Glossy & Matte Top Coat Soak Off LED Nail Art Kit Salon at Home

modelones 32 PCS Fall Gel Nail Polish Kit, 28 Colors Cat Eye Glitter Brown Red Orange Gel Polish with Base Coat, Glitter & Glossy & Matte Top Coat Soak Off LED Nail Art Kit Salon at Home

β˜… 4.50 (11,941 reviews)
$40.33
Nition Negative Attachment Lightweight Champagne

Nition Negative Attachment Lightweight Champagne

β˜… 4.40 (11,940 reviews)
$35.99
📦

Color Changing Lipstick

β˜… 4.30 (11,936 reviews)
$18.00
Eau Thermale Avène Cleanance Cleansing

Eau Thermale Avène Cleanance Cleansing

β˜… 4.70 (11,863 reviews)
$20.00
Probelle Remover Hypoallergenic Quality Scrubber

Probelle Remover Hypoallergenic Quality Scrubber

β˜… 4.70 (11,763 reviews)
$19.99
Kohm Nail Clippers Thick Nails

Kohm Nail Clippers Thick Nails

β˜… 4.70 (11,726 reviews)
$15.19
Grave Before Shave Beard Bottle

Grave Before Shave Beard Bottle

β˜… 4.60 (11,701 reviews)
$29.89
Hairdressing Wobe Setting Alligator Hairpins

Hairdressing Wobe Setting Alligator Hairpins

β˜… 4.50 (11,691 reviews)
$5.98
Pimple Patch Hydrocolloid Acne Spot Treatment

Pimple Patch Hydrocolloid Acne Spot Treatment

β˜… 4.40 (11,639 reviews)
$9.99
Mattifying Reducing Skincare Resurfacing Salicylic

Mattifying Reducing Skincare Resurfacing Salicylic

β˜… 4.20 (11,613 reviews)
$9.98
Paul Mitchell Extra Body Boost Lifter

Paul Mitchell Extra Body Boost Lifter

β˜… 4.40 (11,584 reviews)
$28.50
Schick Intuition Pure Nourishment Moisturizing

Schick Intuition Pure Nourishment Moisturizing

β˜… 4.70 (11,578 reviews)
$17.59
Dove Nourishing Foaming Coconut Cleanser

Dove Nourishing Foaming Coconut Cleanser

β˜… 4.70 (11,401 reviews)
$21.96
Dove Nourishing Foaming Lavender Cleanser

Dove Nourishing Foaming Lavender Cleanser

β˜… 4.70 (11,401 reviews)
$11.97

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

📊

Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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