Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Schwarzkopf Professional Igora Royal Color

Schwarzkopf Professional Igora Royal Color

β˜… 4.70 (10,771 reviews)
$12.62
Schwarzkopf Igora Medium Blonde Copper

Schwarzkopf Igora Medium Blonde Copper

β˜… 4.70 (10,769 reviews)
$13.75
Original Mineral Foundation Cruelty Free Dermatologist Tested

Original Mineral Foundation Cruelty Free Dermatologist Tested

β˜… 4.70 (10,756 reviews)
$39.50
Schwarzkopf Professional Igora Royal ColoristsΒ΄s

Schwarzkopf Professional Igora Royal ColoristsΒ΄s

β˜… 4.70 (10,744 reviews)
$9.92
Schwarzkopf Igora Royal Copper 9 7

Schwarzkopf Igora Royal Copper 9 7

β˜… 4.70 (10,741 reviews)
$12.99
Cowboy Magic Detangler Shine Ounce

Cowboy Magic Detangler Shine Ounce

β˜… 4.60 (10,717 reviews)
$26.99
Maybelline Clearing Perfecting Salicylic Coverage

Maybelline Clearing Perfecting Salicylic Coverage

β˜… 4.50 (10,637 reviews)
$17.99
Rexona Maximum Protection Confidence Deodorant

Rexona Maximum Protection Confidence Deodorant

β˜… 4.40 (10,567 reviews)
$11.79
Brazilian Straightening Professional Light Coloured Dermatologist

Brazilian Straightening Professional Light Coloured Dermatologist

β˜… 4.30 (10,534 reviews)
$24.99
Benefit Gimme Volumizing Medium Neutral

Benefit Gimme Volumizing Medium Neutral

β˜… 4.60 (10,532 reviews)
$22.40
Benefit Gimme Volumizing Fiber Medium

Benefit Gimme Volumizing Fiber Medium

β˜… 4.50 (10,525 reviews)
$32.99
Shine Conditioning Extra Ounce 473ml

Shine Conditioning Extra Ounce 473ml

β˜… 4.70 (10,522 reviews)
$64.81
Forpro Professional Collection Ultra Light Wrinkle Resistant

Forpro Professional Collection Ultra Light Wrinkle Resistant

β˜… 4.70 (10,519 reviews)
$20.99
L’OrΓ©al Paris Colour Riche Monos Eyeshadow, Grand Bleu,0.12 Ounce (Pack of 1)

L’OrΓ©al Paris Colour Riche Monos Eyeshadow, Grand Bleu,0.12 Ounce (Pack of 1)

β˜… 4.10 (10,495 reviews)
$20.00
Scissors Professional Stainless Cutting Leather

Scissors Professional Stainless Cutting Leather

β˜… 4.60 (10,458 reviews)
$8.99
Banana Boat Sport Performance Sunscreen

Banana Boat Sport Performance Sunscreen

β˜… 4.70 (10,441 reviews)
$26.09
Vishine Protection Foundation Polish Manicure

Vishine Protection Foundation Polish Manicure

β˜… 4.50 (10,417 reviews)
$6.99
Pure Epsom Radiance Vitamin Essential

Pure Epsom Radiance Vitamin Essential

β˜… 4.80 (10,410 reviews)
$5.99
Garnier Fructis Sleek Moroccan Treatment

Garnier Fructis Sleek Moroccan Treatment

β˜… 4.70 (10,387 reviews)
$6.97
Neutrogena Hyaluronic Lightweight Non Greasy Moisturizing

Neutrogena Hyaluronic Lightweight Non Greasy Moisturizing

β˜… 4.60 (10,363 reviews)
$9.29
Bareminerals Barepro Performance Liquid Foundation

Bareminerals Barepro Performance Liquid Foundation

β˜… 4.40 (10,348 reviews)
$44.00
Saviland Kolinsky Application Extension Professional

Saviland Kolinsky Application Extension Professional

β˜… 4.20 (10,319 reviews)
$5.99
Modelones Christmas Burgundy Champagne Manicure

Modelones Christmas Burgundy Champagne Manicure

β˜… 4.40 (10,314 reviews)
$9.99
Chapstick Bulk Balm Batter 12 Pack

Chapstick Bulk Balm Batter 12 Pack

β˜… 4.80 (10,259 reviews)
$20.99

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

📊

Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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