Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Clairol Nicen Permanent Light Brown

Clairol Nicen Permanent Light Brown

β˜… 4.50 (11,382 reviews)
$25.47
Clairol Permanent Color Light Brunettes

Clairol Permanent Color Light Brunettes

β˜… 4.50 (11,363 reviews)
$7.96
Bic Hybrid Disposable Sensitive Cartridges

Bic Hybrid Disposable Sensitive Cartridges

β˜… 4.50 (11,305 reviews)
$11.74
Age Beautiful Permanent Anti Aging Professional

Age Beautiful Permanent Anti Aging Professional

β˜… 4.30 (11,300 reviews)
$12.00
Buxom Plumping Plumper Peptides Moisturizing

Buxom Plumping Plumper Peptides Moisturizing

β˜… 4.50 (11,241 reviews)
$22.10
Bioderma Atoderm Shower Moisturizing Sensitive

Bioderma Atoderm Shower Moisturizing Sensitive

β˜… 4.60 (11,206 reviews)
$18.99
Male Jean Paul Gaultier Men

Male Jean Paul Gaultier Men

β˜… 4.60 (11,180 reviews)
$66.13
Plumping Peptides High Shine Nourishes Moisturizes

Plumping Peptides High Shine Nourishes Moisturizes

β˜… 4.50 (11,174 reviews)
$23.49
Hyoujin Black Large Detangler Paddle

Hyoujin Black Large Detangler Paddle

β˜… 4.70 (11,136 reviews)
$5.79
Hyoujin Detangling Comb Best Headache Minimal Breakages

Hyoujin Detangling Comb Best Headache Minimal Breakages

β˜… 4.70 (11,134 reviews)
$4.99
Pur Makeup Powder Foundation Concealer Mineral Pressed Spf 15

Pur Makeup Powder Foundation Concealer Mineral Pressed Spf 15

β˜… 4.40 (11,119 reviews)
$34.00
Monstina Cosmetic Organizer Storage Shoulder

Monstina Cosmetic Organizer Storage Shoulder

β˜… 4.70 (11,091 reviews)
$33.99
Dreamlover Seamless Ponytail Holders Neutral

Dreamlover Seamless Ponytail Holders Neutral

β˜… 4.70 (11,028 reviews)
$5.99
Foil Sheets

Foil Sheets

β˜… 4.80 (11,018 reviews)
$17.99
Shany Ultimate Eyeshadow Palette Combination

Shany Ultimate Eyeshadow Palette Combination

β˜… 4.50 (10,969 reviews)
$14.99
Shany Eyeshadow Palette Shimmer 13 Ounce

Shany Eyeshadow Palette Shimmer 13 Ounce

β˜… 4.50 (10,968 reviews)
$14.30
Maybelline Sensational Ultimatte Lipstick Non Drying

Maybelline Sensational Ultimatte Lipstick Non Drying

β˜… 4.40 (10,936 reviews)
$9.82
Humble Aluminum Free Deodorant Essential Deodorant

Humble Aluminum Free Deodorant Essential Deodorant

β˜… 4.20 (10,931 reviews)
$27.99
Framar Animal Aluminum Sheets Highlighting

Framar Animal Aluminum Sheets Highlighting

β˜… 4.80 (10,856 reviews)
$25.99
Framar Aluminum Sheets Foils Highlighting

Framar Aluminum Sheets Foils Highlighting

β˜… 4.80 (10,855 reviews)
$25.99
John Frieda Frizz Ease Straight Fixation

John Frieda Frizz Ease Straight Fixation

β˜… 4.50 (10,845 reviews)
$12.49
Sally Hansen Miracle Gel Salon Quality Nail Polish | Gel-Like Formula, Two-Step System, No UV Light Needed, Long Lasting | Sheer, Glittery | 785 Twinkle Whites | Iridescent White Nail Polish

Sally Hansen Miracle Gel Salon Quality Nail Polish | Gel-Like Formula, Two-Step System, No UV Light Needed, Long Lasting | Sheer, Glittery | 785 Twinkle Whites | Iridescent White Nail Polish

β˜… 4.40 (10,806 reviews)
$12.99
Surprise Two Sisters Moisturizes Releases

Surprise Two Sisters Moisturizes Releases

β˜… 4.40 (10,799 reviews)
$29.99
 /Es/Revlon Gomas Largas Negras Unidades

/Es/Revlon Gomas Largas Negras Unidades

β˜… 4.70 (10,793 reviews)
$2.48

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

📊

Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

No credit card required • Cancel anytime

💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

Affiliate

Book a Demo

Book a Demo of Squatio’s All-in-One Amazon FBA Seller Tool

This free demo shows you how to track important metrics and grow your business effectively.

Enter your information to register for the Free demo.